VP, Influencer

Job Details

Working at Real Chemistry and in the healthcare industry isn’t just a job for us. We got into this field for different reasons, but we all stay for the same reason – to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.

Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all.

We work with the top 30 pharma and biotech companies and are built for uncommon collaboration—we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be.

This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can’t do it alone – you in?

About starpower

starpower is an Influencer and Culture Marketing Agency powered by Technology. Strategy and Creative.  The starpower team creates effective Pop Culture partnerships by aligning industry-leading strategies, with our unique network.  We specialize in partnering with brands to break through the noise and drive results that resonate with consumers.

starpower is looking for a Vice President, a thought-leader and trusted advisor, you will lead Influencer marketing strategy development and campaign execution on behalf of starpower clients in the beauty, aesthetics, health & wellness categories.

This is a hybrid role out of our New York City office.

What you’ll do:

• Develop Influencer marketing strategies to meet client objectives (on a yearlong and campaign centric basis), establishing goals, timelines, and deliverables.
• Oversee execution of multi-pronged influencer campaigns, including Influencer identification, negotiation, contracting and campaign reporting/measurement
• Maintain consistent knowledge of client, generating original ideas to amplify their efforts through influencer marketing and pop culture partnerships
• Understand key competitors and their business strategies
• Understand and provide thought leadership on cultural trends and issues
• Identify and pitch new opportunities based on industry landscape to help drive organic client growth
• Manage and mentor junior team members, ensuring quantity of work and timely client deliverables

Business of the Business

• Ownership and accountability for revenue forecasting and recognition (Forecasting on a monthly, quarterly, and annual basis)
• Responsible for generating/negotiating new agency Scopes of Work for each Client engagement
• Ensure that Pos are opened for each signed Scope of Work
• Responsible for management of client budgets, including OOP and Influencer payments, ensuring that funds are in-house and payment are made on time and in accordance with Influencer contracts, in order to maintain positive relationships with Influencers and brand partners
• Participate in client Quarterly Business Review (QBR) meetings, as applicable, including development of meeting agenda and content

General/Client Service

• Lead client communications and sell in ideas from meeting prep to follow up to Q&A and revisions
• Attend regularly scheduled and sporadic client conference calls
• Attend in-person meetings with clients and agency partners
• Participate in planning sessions from ideation to tissue session to final presentation
• Participate in business pitches, presentations to clients and prospective clients
• Assist in the overall growth of the agency, including new business & networking

What you should have:

• Minimum 10 years of experience in a role with experience driving influencer marketing with a background in social media and/or PR.
• You are proactive & hungry, bringing fresh ideas and improvement processes to the table without being asked
• A strategic mindset and deep knowledge in the influencer marketing space
• Superior relationship building skills, proven ability to connect with clients and develop meaningful partnerships by inspiring confidence and trust
• Proven ability to develop meaningful influencer and celebrity talent relationships that results in authentic and persuasive storytelling
• The ability to effectively collaborate with multidisciplinary teams a must
• Strong project management skills with impeccable attention to detail
• Experience with paid social media in support of influencer campaigns

Pay Range: $150,000.00-$190,000.00

This is the pay range the Company believes it will pay for this position at the time of this posting.  Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.