Digital Marketing Career Advice and Insights

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Successfully marketing a brand and business requires a range of marketing types and techniques. Content marketing is one of the most important areas of marketing for any business to consider, and it has become especially popular as digital marketing has grown. Content marketing is a must for all kinds of businesses, helping to reach both consumers and other businesses. It includes a variety of different types of content and can be used...
It can be hard to know where to start when you’re a) ready for your first job or b) ready for a new one. The good thing if you’re looking for a job in this day and age is that it’s far more acceptable now than a few decades ago to reach for the stars and have a crack at your dream job. But how does one go about first of all finding, and subsequently getting, that role? We’ve put together an easy list of 5 things...
Here at DigitalMarketingJobs we’ve been speaking to successful digital marketers to get a sense of what their job involves and what kind of personality it suits. In this second edition we have spoken to Amelia Watt a Digital Marketing Executive at Whittard of Chelsea . A graduate of Oxford Brookes University, having originally studied as a primary teacher, she decided on a career change and went into marketing. We spoke to her...
Social media is a growing in importance for all types of organisations in many different fields, be it a traditional corporation, a local small business, or a non profit/NGO institution. As people spend more time on Facebook, Twitter and Instagram, it makes sense from a marketing and customer relation perspective for businesses and organisations to be there, too. So, whether you are a digital marketing graduate looking to...
The internet has completely changed (and continues to change) the way that businesses and brands engage with their customers and the wider audience beyond them. New ways of sharing their story, of selling their services, and building a community has transformed the brand/consumer relationship. With a career in digital marketing, you may play a very direct role in that transformation. But why would you want a career in digital marketing...
Social media marketing is one of the types of marketing that has grown over the last few years. It's newer than some other types of digital marketing, with social media only really having taken off around 15 years ago. The social media sites that were popular then aren't the same as those that people use now. You would struggle to find a lot of people using Myspace now, whereas many use Facebook, Instagram or Snapchat. The use of social...
One of the most challenging avenues of marketing is digital marketing. It’s an avenue that is continually evolving, and this evolution means that those who work in digital marketing are on a constant uphill climb to keep up with the necessary skills required. It's a challenging, creative and rewarding career path and not only will you be faced with opportunities that you never dreamed possible when you work in digital marketing ,...
Last year was massive in terms of search engine awareness in the public eye. Everyone knows Google of course - it’s a verb after all - but last year saw the monolithic company hit news front and centre. From privacy concerns to whether they are doing enough to show users reliable information, they suffered just about as much as Facebook. And that’s saying something. But regardless of all this, Google still demands the primary...
We exist in a new world. We live a life in which the power to know what each of us wants, and the best way to give that to us, is at an unprecedented stage. And whilst a lot of people find this scary, it also opens endless doors for ease, deeper engagement and success. What am I talking about? Well, digital marketing of course! What is digital marketing? That is a question which, despite being broad, full of triggers for...
The career of the freelancer digital marketing is becoming more accessible and more attractive than ever before for a few reasons in particular. For one , nowadays it’s much easier to set up a working space wherever you want to. You can build a freelance business in your own home, in a co-working space, or even in your favourite café. Secondly , everyone needs digital marketing these days. Big or small , local or...
How to start a career in digital marketing is one of the most common search terms in the job-search field. Why is this important to you? Because you’ve probably searched it too, which means you’re in one of the most competitive, sought after industries available.   But don’t stress! We’ve put together an easy A-Z Definitive Guide for how to start a career in digital marketing , and it’s right here!...
There are many avenues that, when put together, make up marketing as an industry. There's print marketing, content marketing, and traditional marketing and then there is the one facet of marketing that stands out from the rest: digital marketing. Every business in the world knows the importance of a strong and effective marketing strategy, as well-executed marketing campaign can increase the demand for the product or service on offer....