One Radar is an established Brighton based Marketing company. We are setting up a new b2b events division to capitalize on the tremendous growth in Emerging Technology such as AI, IOT, Robotics enabling organisations to gain the necessary insight to succeed in these new markets.
Our events and digital platforms help companies increase their credibility through thought leadership, drive brand awareness through great content and connect with senior level decision makers in enterprise who are looking to spend in new emerging technologies.
The business is currently rebranding to reflect this change and a process is underway to identify the right candidates to join this fast-growing and exciting B2b media organisation.
Job Description Join an established technology marketing company based in the heart of Brighton near St Peter’s Church and the train station. This opportunity will provide an experienced marketer with the chance to hone their marketing skills within our new international events arm and be involved right from the outset! You will be working alongside a high calibre and experienced team who have successfully launched and run multiple start-up event companies in the technology space.
Your role will be to deliver a full marketing plan across both live events and digital streams from launch through to product expansion. All activities need to be clearly mapped out with a strong ROI delivering the required audience numbers across each activity and adhering to budgets and timescales.
The role will work alongside all departments including management, editorial, production, sponsorship sales, operations and will be crucial to the growth of the events business and digital streams.
Skills Range
Planning & execution of marketing communications to attain business objectives in terms of audience numbers across events and digital initiatives and any new revenue streams
Activity will directly contribute to revenue across both events and digital initiatives.
Event campaign planning, forecasting and number reporting/tracking and budget management
Event campaign execution across all appropriate channels including: database, externals, media, social media, PR etc – and utilising all media – ads, banners, email, social media etc
Database management including cleaning and building as appropriate for the portfolio plus strategic and operational activity to ensure optimal performance from our data sets
Production of marketing collateral for specific events/digital initiatives and general publishing promotional activity including all sponsor marketing collateral
Person Specification
Generate and test new marketing ideas and creative elements
On site event support with media partners and press relations
Participate in marketing, sales and product meetings when required
Working with production on the external campaigns and copy for both emails and websites
Support sponsorship and exhibition promotion to drive revenue and conversions for sales
Ensure all post-event analysis is analysed and presented in every marketing plan
17 Aug, 2018
Full time
One Radar is an established Brighton based Marketing company. We are setting up a new b2b events division to capitalize on the tremendous growth in Emerging Technology such as AI, IOT, Robotics enabling organisations to gain the necessary insight to succeed in these new markets.
Our events and digital platforms help companies increase their credibility through thought leadership, drive brand awareness through great content and connect with senior level decision makers in enterprise who are looking to spend in new emerging technologies.
The business is currently rebranding to reflect this change and a process is underway to identify the right candidates to join this fast-growing and exciting B2b media organisation.
Job Description Join an established technology marketing company based in the heart of Brighton near St Peter’s Church and the train station. This opportunity will provide an experienced marketer with the chance to hone their marketing skills within our new international events arm and be involved right from the outset! You will be working alongside a high calibre and experienced team who have successfully launched and run multiple start-up event companies in the technology space.
Your role will be to deliver a full marketing plan across both live events and digital streams from launch through to product expansion. All activities need to be clearly mapped out with a strong ROI delivering the required audience numbers across each activity and adhering to budgets and timescales.
The role will work alongside all departments including management, editorial, production, sponsorship sales, operations and will be crucial to the growth of the events business and digital streams.
Skills Range
Planning & execution of marketing communications to attain business objectives in terms of audience numbers across events and digital initiatives and any new revenue streams
Activity will directly contribute to revenue across both events and digital initiatives.
Event campaign planning, forecasting and number reporting/tracking and budget management
Event campaign execution across all appropriate channels including: database, externals, media, social media, PR etc – and utilising all media – ads, banners, email, social media etc
Database management including cleaning and building as appropriate for the portfolio plus strategic and operational activity to ensure optimal performance from our data sets
Production of marketing collateral for specific events/digital initiatives and general publishing promotional activity including all sponsor marketing collateral
Person Specification
Generate and test new marketing ideas and creative elements
On site event support with media partners and press relations
Participate in marketing, sales and product meetings when required
Working with production on the external campaigns and copy for both emails and websites
Support sponsorship and exhibition promotion to drive revenue and conversions for sales
Ensure all post-event analysis is analysed and presented in every marketing plan
Support the digital marketing team and the offline marketing managers across all the marketing activities, digital platforms and channels, that addresses identified customer needs.
Main Responsibilities
• Helping execute the digital marketing activity plans for Age UK Enterprises range of products in association with the Digital Marketing Manager, the Digital Channel Manager and Age UK Digital team to achieve budgeted sales and enquiries; • Support the digital team in executing, monitoring and reporting on digital campaigns, this includes PPC, SEO, Display, Social media and email marketing; • Support the digital team in prioritising the online advertising agency tasks; • Support, execute and report on the SEO activities/projects led by the online advertising agency • Support, develop and report on the social media strategy • Arranging meetings and booking rooms • Raising PO’s and paying invoices and overall be responsible of tracking the online budget (forecast vs actual cost) • Support the marketing managers and their team with any queries or tasks the may have • Ensure tracking is in place on all digital communications and integrated with the web analytics provider, this includes be responsible of all the UTM tracking. • Attend regular status meetings with agencies • Attend regular weekly meetings with the marketing managers • Attend regular weekly calls with the online advertising agency • Be responsible to update internal reporting on a weekly and monthly basis • To liaise with the other internal managers, Age UK CRM, The Trading Alliance, Partners and others in Age UK Enterprises involved in digital activity • Ensure all campaigns comply with FCA, Ofgem, Gambling Commission and charitable best practice guidelines • Ensure that all campaigns, digital collateral, content and promotions go through the agreed approval process • Ensure that the digital division complies strictly with TCF and the requirements of the FCA with regard to sign off and compliance. • Work with Digital, CRM, Legal Department and others to ensure we, our Partners and the Trading Alliance members operate within Data Protection Act and other industry standards • To work with the Finance Department to ensure the Digital Marketing budget is maintained and monitored.
Experience
Essential:
• At least two years digital marketing experience. • Understanding of social media, paid social, SEO and affiliate • Content management systems & experience of updating web copy and creating landing pages • Competent with excel (being able to create pivot table and use v-lookup) and google analytics. Desirable:
• Experience in digital marketing in a financial services environment. • Understanding of Paid search and Display • CRO AB testing experience • UX Experience
Skills & Knowledge
• Strong analytical skills, and ability to interpret and use data reports • A good working knowledge of web analytics. • Cost conscious and a keen negotiator • Good relationship management skills. • Advanced knowledge of Excel. • Understanding of the principles of design for digital communications. • Good written and verbal communication skills. • Highly motivated “self-starter” – able to set priorities and work to objectives without supervision. • Empathetic with older people • Strong persuasive and interpersonal skills. • Able to collaborate and influence internal and external customers and suppliers • Excellent eye for detail.
Additional Information
This role description is not intended to be exhaustive in every respect, but rather to clearly define the fundamental purpose, responsibilities and dimensions for the role. Therefore, this role description does not describe any individual role holder. In addition to the contents of this role description, employees are expected to undertake any and all other reasonable and related tasks allocated by line management.
17 Aug, 2018
Full time
Support the digital marketing team and the offline marketing managers across all the marketing activities, digital platforms and channels, that addresses identified customer needs.
Main Responsibilities
• Helping execute the digital marketing activity plans for Age UK Enterprises range of products in association with the Digital Marketing Manager, the Digital Channel Manager and Age UK Digital team to achieve budgeted sales and enquiries; • Support the digital team in executing, monitoring and reporting on digital campaigns, this includes PPC, SEO, Display, Social media and email marketing; • Support the digital team in prioritising the online advertising agency tasks; • Support, execute and report on the SEO activities/projects led by the online advertising agency • Support, develop and report on the social media strategy • Arranging meetings and booking rooms • Raising PO’s and paying invoices and overall be responsible of tracking the online budget (forecast vs actual cost) • Support the marketing managers and their team with any queries or tasks the may have • Ensure tracking is in place on all digital communications and integrated with the web analytics provider, this includes be responsible of all the UTM tracking. • Attend regular status meetings with agencies • Attend regular weekly meetings with the marketing managers • Attend regular weekly calls with the online advertising agency • Be responsible to update internal reporting on a weekly and monthly basis • To liaise with the other internal managers, Age UK CRM, The Trading Alliance, Partners and others in Age UK Enterprises involved in digital activity • Ensure all campaigns comply with FCA, Ofgem, Gambling Commission and charitable best practice guidelines • Ensure that all campaigns, digital collateral, content and promotions go through the agreed approval process • Ensure that the digital division complies strictly with TCF and the requirements of the FCA with regard to sign off and compliance. • Work with Digital, CRM, Legal Department and others to ensure we, our Partners and the Trading Alliance members operate within Data Protection Act and other industry standards • To work with the Finance Department to ensure the Digital Marketing budget is maintained and monitored.
Experience
Essential:
• At least two years digital marketing experience. • Understanding of social media, paid social, SEO and affiliate • Content management systems & experience of updating web copy and creating landing pages • Competent with excel (being able to create pivot table and use v-lookup) and google analytics. Desirable:
• Experience in digital marketing in a financial services environment. • Understanding of Paid search and Display • CRO AB testing experience • UX Experience
Skills & Knowledge
• Strong analytical skills, and ability to interpret and use data reports • A good working knowledge of web analytics. • Cost conscious and a keen negotiator • Good relationship management skills. • Advanced knowledge of Excel. • Understanding of the principles of design for digital communications. • Good written and verbal communication skills. • Highly motivated “self-starter” – able to set priorities and work to objectives without supervision. • Empathetic with older people • Strong persuasive and interpersonal skills. • Able to collaborate and influence internal and external customers and suppliers • Excellent eye for detail.
Additional Information
This role description is not intended to be exhaustive in every respect, but rather to clearly define the fundamental purpose, responsibilities and dimensions for the role. Therefore, this role description does not describe any individual role holder. In addition to the contents of this role description, employees are expected to undertake any and all other reasonable and related tasks allocated by line management.
Wickes is more than just the nation’s favourite DIY store. We’re part of the Travis Perkins Group, one of the UK’s top employers. That’s why the first thing you’ll notice at Wickes is the way everyone pulls together. It’s a place where we’ll ask for your ideas, listen to your opinions and value the contributions you make. Chances are you’ve never experienced anything quite like our culture. All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home.
A little about the role…
We are currently looking for a Marketing Manager to manage the successful, timely and cost-effective implementation of customer led visual merchandising, graphic solutions, POS and packaging.
Principle Accountabilities
Work with commercial team and suppliers to develop customer led in store communications, predominantly graphics, semi-permanent POS, signage and packaging to support range reviews.
Actively liaise with Retail Development and third-parties to develop prototypes & fixturing as required to support in store communication plans.
Ensuring all implemented solutions adhere to principles for in store communications and brand guidelines, working with the Store Format team.
Ensuring key stakeholders are engaged with and supportive of the final communications solutions. Key stakeholders include store format team, commercial team, operations team and retail development.
Co-ordinate suppliers including printers, installers and store teams to ensure timely delivery of all final solutions.
Complexity, Planning and Time Spans
Challenging project teams to gain a deeper understanding of customer needs to ensure communications are relevant and help the customers journey.
Specification of most effective production/manufacturing and installation solutions.
Provision of information, production specifications and installation instructions to colleagues, suppliers and contractors.
Brief preparation and supervision of design and artwork preparation.
Working to deadlines dictated by the overall range review calendar.
Carry reports on a monthly basis to ensure records, etc. are well maintained and available to colleagues.
Difficulties and demands of the role
Developing effective working relationships with other teams, e.g. Retail Development & Commercial
Delivering creative designs that are compelling and engaging for our customers.
Gaining sufficient information to ensure graphics or POS are truly relevant to the customer.
Developing solutions which can be mass produced and installed given the lack of consistency across the estate
The inherent difficulties within the design field associated with personal taste/subjectivity, and the creative views of a wide range of stakeholders
Developing relationships and maintaining regular contact with other departments, such as Retail Development, Operations, etc
Working closely with supplier, commercial team and insight team to understand customer communication needs in store for each range
Typical Decisions you will make
The design and production specification of communication solutions within the agreed guideline
Planning the best workflow to deliver design, production and implementation on time and in full.
What we are looking for in you?
Graduate with at least a 2:2
Knowledge and experience of project management, ideally gained from within a marketing or production environment
Knowledge and understanding of the creative process, artwork and print production
Able to clearly communicate requirements when briefing Artworkers, Designers and suppliers
Retail experience within a marketing role
Computer literate with good working knowledge of Microsoft Office products; Word, PowerPoint & Excel and or Google Applications
Work methodically and logically, applying a keen eye for detail
Display strong verbal and written communication skills
Multi-task, and remain calm under the pressure of tight deadlines
Confident, self-motivated team player with excellent communications skills.
Desirable:
Visual Merchandising Experience
Packaging Production Experience
What can we offer you?
Wickes provides own-brand home improvement products and is committed to strengthening its position as the destination DIY and Home Improvement store for DIYers and Tradespeople. No wonder they have been voted “Britain’s Favourite DIY Store” and continue to grow their Business.
Wickes are part of the Travis Perkins Group, the UK’s largest supplier of building materials with over 20 different brands and over 28,000 employees we are able to offer long and varied career opportunities. We are committed to investing in your development and enabling you to fulfil your future career aspirations
16 Aug, 2018
Full time
Wickes is more than just the nation’s favourite DIY store. We’re part of the Travis Perkins Group, one of the UK’s top employers. That’s why the first thing you’ll notice at Wickes is the way everyone pulls together. It’s a place where we’ll ask for your ideas, listen to your opinions and value the contributions you make. Chances are you’ve never experienced anything quite like our culture. All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home.
A little about the role…
We are currently looking for a Marketing Manager to manage the successful, timely and cost-effective implementation of customer led visual merchandising, graphic solutions, POS and packaging.
Principle Accountabilities
Work with commercial team and suppliers to develop customer led in store communications, predominantly graphics, semi-permanent POS, signage and packaging to support range reviews.
Actively liaise with Retail Development and third-parties to develop prototypes & fixturing as required to support in store communication plans.
Ensuring all implemented solutions adhere to principles for in store communications and brand guidelines, working with the Store Format team.
Ensuring key stakeholders are engaged with and supportive of the final communications solutions. Key stakeholders include store format team, commercial team, operations team and retail development.
Co-ordinate suppliers including printers, installers and store teams to ensure timely delivery of all final solutions.
Complexity, Planning and Time Spans
Challenging project teams to gain a deeper understanding of customer needs to ensure communications are relevant and help the customers journey.
Specification of most effective production/manufacturing and installation solutions.
Provision of information, production specifications and installation instructions to colleagues, suppliers and contractors.
Brief preparation and supervision of design and artwork preparation.
Working to deadlines dictated by the overall range review calendar.
Carry reports on a monthly basis to ensure records, etc. are well maintained and available to colleagues.
Difficulties and demands of the role
Developing effective working relationships with other teams, e.g. Retail Development & Commercial
Delivering creative designs that are compelling and engaging for our customers.
Gaining sufficient information to ensure graphics or POS are truly relevant to the customer.
Developing solutions which can be mass produced and installed given the lack of consistency across the estate
The inherent difficulties within the design field associated with personal taste/subjectivity, and the creative views of a wide range of stakeholders
Developing relationships and maintaining regular contact with other departments, such as Retail Development, Operations, etc
Working closely with supplier, commercial team and insight team to understand customer communication needs in store for each range
Typical Decisions you will make
The design and production specification of communication solutions within the agreed guideline
Planning the best workflow to deliver design, production and implementation on time and in full.
What we are looking for in you?
Graduate with at least a 2:2
Knowledge and experience of project management, ideally gained from within a marketing or production environment
Knowledge and understanding of the creative process, artwork and print production
Able to clearly communicate requirements when briefing Artworkers, Designers and suppliers
Retail experience within a marketing role
Computer literate with good working knowledge of Microsoft Office products; Word, PowerPoint & Excel and or Google Applications
Work methodically and logically, applying a keen eye for detail
Display strong verbal and written communication skills
Multi-task, and remain calm under the pressure of tight deadlines
Confident, self-motivated team player with excellent communications skills.
Desirable:
Visual Merchandising Experience
Packaging Production Experience
What can we offer you?
Wickes provides own-brand home improvement products and is committed to strengthening its position as the destination DIY and Home Improvement store for DIYers and Tradespeople. No wonder they have been voted “Britain’s Favourite DIY Store” and continue to grow their Business.
Wickes are part of the Travis Perkins Group, the UK’s largest supplier of building materials with over 20 different brands and over 28,000 employees we are able to offer long and varied career opportunities. We are committed to investing in your development and enabling you to fulfil your future career aspirations
The Digital Leadership Forum is a membership organisation and we run digital transformation events in London for leading brands including; Barclays, Unilever, Dell, Oracle, HSBC, GSK, Bupa, PwC, Shell, G4S, Thomson Reuters. Topics cover digital marketing, AI, women in digital/diversity and blockchain and we run half-day sessions, workshops and breakfast sessions. We are a small, friendly company based by the sea in Hove in a shared office community.
We offer flexible working arrangements and the role could be part-time for the right person so please ask if this is important for you.
Job Description This role is a great opportunity for an innovative, hands-on and flexible digital marketer to further develop your skills. You’ll be able to run with your ideas across the full digital marketing mix and really make a difference in your role. You will be liaising with senior stakeholders so outstanding people skills and professionalism is a must.
Marketing skills required
Email marketing and member communications • Creating email marketing campaigns using Mailchimp / Campaign Monitor • Responsible for hitting the monthly event registration targets • Data segmentation and list targeting • Creating the monthly member’s newsletter and sourcing content • Collecting and analysing customer feedback using surveys • Responsible for all outbound member communications
Marketing materials • Developing and updating the membership pack • Upholding the brand guidelines and ensure a consistent tone of voice across all marketing materials • Updating the website and events pages and managing web development projects • Creating member content: video interviews, written case studies, blogs • Creating the event powerpoint slides
Social media • Managing the social media accounts; Linkedin, Twitter, Facebook and Instagram • Pro-actively keeping up-to-date with the latest social media marketing methods and ensuring our marketing is in line with the latest trends • Liaising with the designer and videographer to create engaging social content
Measurement and reporting • Using google analytics to report on web traffic and reporting on email and social campaigns
Event management • Assisting with the event logistics • Flexible to take on event logistics for new workshops/breakfast sessions if required
Marketing skills required • Social media • Email marketing • Google analytics • Administration skills
Advantageous skills • SEO and PPC • Advanced excel skills (pivot tables) • Adobe creative / design skills • Presentation skills
Person Specification • Proactive and forward thinking • Confident, professional and presentable • Flexible and quick to adapt to change • Well-presented • Outstanding attention to detail
15 Aug, 2018
Full time
The Digital Leadership Forum is a membership organisation and we run digital transformation events in London for leading brands including; Barclays, Unilever, Dell, Oracle, HSBC, GSK, Bupa, PwC, Shell, G4S, Thomson Reuters. Topics cover digital marketing, AI, women in digital/diversity and blockchain and we run half-day sessions, workshops and breakfast sessions. We are a small, friendly company based by the sea in Hove in a shared office community.
We offer flexible working arrangements and the role could be part-time for the right person so please ask if this is important for you.
Job Description This role is a great opportunity for an innovative, hands-on and flexible digital marketer to further develop your skills. You’ll be able to run with your ideas across the full digital marketing mix and really make a difference in your role. You will be liaising with senior stakeholders so outstanding people skills and professionalism is a must.
Marketing skills required
Email marketing and member communications • Creating email marketing campaigns using Mailchimp / Campaign Monitor • Responsible for hitting the monthly event registration targets • Data segmentation and list targeting • Creating the monthly member’s newsletter and sourcing content • Collecting and analysing customer feedback using surveys • Responsible for all outbound member communications
Marketing materials • Developing and updating the membership pack • Upholding the brand guidelines and ensure a consistent tone of voice across all marketing materials • Updating the website and events pages and managing web development projects • Creating member content: video interviews, written case studies, blogs • Creating the event powerpoint slides
Social media • Managing the social media accounts; Linkedin, Twitter, Facebook and Instagram • Pro-actively keeping up-to-date with the latest social media marketing methods and ensuring our marketing is in line with the latest trends • Liaising with the designer and videographer to create engaging social content
Measurement and reporting • Using google analytics to report on web traffic and reporting on email and social campaigns
Event management • Assisting with the event logistics • Flexible to take on event logistics for new workshops/breakfast sessions if required
Marketing skills required • Social media • Email marketing • Google analytics • Administration skills
Advantageous skills • SEO and PPC • Advanced excel skills (pivot tables) • Adobe creative / design skills • Presentation skills
Person Specification • Proactive and forward thinking • Confident, professional and presentable • Flexible and quick to adapt to change • Well-presented • Outstanding attention to detail
Lovett & Co. are a Brighton based, award winning, business that specialise in vintage inspired fashion and bridal jewellery sold in over 200 stores in the UK and internationally. Our team is friendly, talented and approachable, with strong creative, training and design skills. We have a rich knowledge of the fashion industry from many years working in buying offices of major high street multiples.
Job Title: Fashion Digital Marketing Assistant
Reports to : Managing Director
We are on the lookout for exciting new talent that can help us build a loyal and engaged social media following for all 3 of our brands. This is a great opportunity for someone who is looking for the opportunity to showcase their creativity and ability in digital marketing and see fast results.
You will be working in conjunction with a Digital Marketing company, engaged by the Lovett & Co, who will provide guidance on the company’s key objectives and strategy. It will be your job to put into action the tasks to achieve these objectives.
The role will include the management of our UK and international accounts with Amazon, NOTHS and Fy! You will also be playing a key role in the development and role out of our new website.
Day to day
Research and write topical blog posts for the company website
Manage the Instagram FB and Pinterest account sourcing/creating original photography, designing posts and engaging relevant influencers
Discover & evaluate competitors making recommendations
Apply on-page optimization by uploading new content and filling out page titles, meta descriptions, and image alt tags
Compiling weekly report data on traffic & rankings using Google Analytics making recommendations for improvements
Run PPC accounts for NOTHS, Amazon and Google under guidance of digital marketing strategy to reach ROI targets
Analyse sales performance and customer engagement in line with strategy
Assisting in the preparation of promotional material for trade exhibitions, attendance at exhibitions and sales lead follow up.
Skills Range
To succeed in this role you’ll need a combination of problem-solving, analytical and executional strengths. Your core competence will be in understanding the dynamic social media landscape – and knowing where best to place our products within it. You’ll deliver recommendations to meet objectives, on time and to high standard. You will be flexible in your approach and always searching for new solutions and new techniques.
A keen interest in fashion and how to reach target customers online
Degree in Digital Marketing is preferable but not essential with the right experience
Must be able to be creative and relevant in approach to content writing
Data research and analysis skills
Attention to detail, excellent spelling and grammar
Deadline/target-oriented with effective time-management skills
Entry level knowledge of Google Analytics, Google Webmaster, SEO WordPress and/or HTML/CSS tools.
Experience of Adobe Creative Suite (focus on Indesign & Photoshop)
Creative approach to product photography and fashion image marketing
Knowledge of technical optimisation, content optimisation, link management, data analysis and SEO tools
Knowledgeable and proactive to changes in the digital marketing landscape
Strong oral & written communication skills and the ability to work as part of a team
Ability to work with a minimum of supervision, show high initiative and work well as part of the team
Person Specification We are looking for an ambitious and confident candidate to take this great opportunity and make a real impression by becoming a highly valuable member of the team. You need to have a strong understanding of how social media works, confidence in researching and writing content , and the ability to use digital marketing tools to create sales.
14 Aug, 2018
Full time
Lovett & Co. are a Brighton based, award winning, business that specialise in vintage inspired fashion and bridal jewellery sold in over 200 stores in the UK and internationally. Our team is friendly, talented and approachable, with strong creative, training and design skills. We have a rich knowledge of the fashion industry from many years working in buying offices of major high street multiples.
Job Title: Fashion Digital Marketing Assistant
Reports to : Managing Director
We are on the lookout for exciting new talent that can help us build a loyal and engaged social media following for all 3 of our brands. This is a great opportunity for someone who is looking for the opportunity to showcase their creativity and ability in digital marketing and see fast results.
You will be working in conjunction with a Digital Marketing company, engaged by the Lovett & Co, who will provide guidance on the company’s key objectives and strategy. It will be your job to put into action the tasks to achieve these objectives.
The role will include the management of our UK and international accounts with Amazon, NOTHS and Fy! You will also be playing a key role in the development and role out of our new website.
Day to day
Research and write topical blog posts for the company website
Manage the Instagram FB and Pinterest account sourcing/creating original photography, designing posts and engaging relevant influencers
Discover & evaluate competitors making recommendations
Apply on-page optimization by uploading new content and filling out page titles, meta descriptions, and image alt tags
Compiling weekly report data on traffic & rankings using Google Analytics making recommendations for improvements
Run PPC accounts for NOTHS, Amazon and Google under guidance of digital marketing strategy to reach ROI targets
Analyse sales performance and customer engagement in line with strategy
Assisting in the preparation of promotional material for trade exhibitions, attendance at exhibitions and sales lead follow up.
Skills Range
To succeed in this role you’ll need a combination of problem-solving, analytical and executional strengths. Your core competence will be in understanding the dynamic social media landscape – and knowing where best to place our products within it. You’ll deliver recommendations to meet objectives, on time and to high standard. You will be flexible in your approach and always searching for new solutions and new techniques.
A keen interest in fashion and how to reach target customers online
Degree in Digital Marketing is preferable but not essential with the right experience
Must be able to be creative and relevant in approach to content writing
Data research and analysis skills
Attention to detail, excellent spelling and grammar
Deadline/target-oriented with effective time-management skills
Entry level knowledge of Google Analytics, Google Webmaster, SEO WordPress and/or HTML/CSS tools.
Experience of Adobe Creative Suite (focus on Indesign & Photoshop)
Creative approach to product photography and fashion image marketing
Knowledge of technical optimisation, content optimisation, link management, data analysis and SEO tools
Knowledgeable and proactive to changes in the digital marketing landscape
Strong oral & written communication skills and the ability to work as part of a team
Ability to work with a minimum of supervision, show high initiative and work well as part of the team
Person Specification We are looking for an ambitious and confident candidate to take this great opportunity and make a real impression by becoming a highly valuable member of the team. You need to have a strong understanding of how social media works, confidence in researching and writing content , and the ability to use digital marketing tools to create sales.
Brandwatch is the global leader in social intelligence, working with the biggest brands and most admired agencies worldwide. Brandwatch collaborates extensively with an ecosystem of partners like Hootsuite, Spredfast, DOMO, Socialbakers and others. These partners play a strategically vital role for Brandwatch, helping our clients access a suite of social marketing solutions in a world of increasing marketing technology complexity and global demand. This role is a unique opportunity to support the marketing in this area. You’ll be mainly tasked with planning, organising and activating key marketing campaigns with a host of partners. To do so you’ll need to train, organise and coordinate a peer group of smart, ambitious global sales and marketing professionals. You’ll also have guidance and training from Brandwatch’s experienced product marketers and partnership team. Successful partnerships at Brandwatch are key to our business model. This role is about making a difference, unlocking potential in our partnerships and our global commercial teams. Ideally you have product, partner and campaign/field marketing experience and can blend those with your great people skills to get joint initiatives to market. Why do we need you? To increase the value of Brandwatch’s commercial partner channel through intelligent, effective partner product marketing, enablement and campaign strategies. Your role will include:
Coordinating effective marketing campaigns with a host of different partners that deliver measurable results.
Use the campaigns to generate market awareness but most importantly drive pipeline for our sales teams to follow up with.
Becoming an expert on the benefits each of our partnerships provide Brandwatch clients.
Develop use cases, core messaging and value propositions for each of our partnerships.
Teach our sales experts better ways to communicate our partnership benefits to clients through enablement presentations (in front of 50+ reps).
Educate our partner’s sales teams on the benefits, core use cases and value propositions of Brandwatch’s product portfolio.
Conduct market and customer research and share a thorough understanding of the industry with your peers.
Work with account management teams to drive adoption for partner solutions, and broadcast the success through case studies and events.
We need:
1-3 years of experience in product marketing, partner marketing or campaign marketing or a relevant undergraduate or postgraduate degree.
Documented examples of campaigns/projects you’ve run with measurable results (can be personal or work-related).
Experience presenting in front of large audiences.
Creative storyteller who can take the early concepts of a product and build a compelling message stating why it’s valuable.
An avid writer who feels comfortable writing compelling long-form and short-form content about our integrations and products.
Experience you will gain in this role:
Exposure to wide portfolio of companies and solutions - get to work on new projects very frequently.
Broaden your skill set - touch on every part of the product marketing lifecycle.
Directly impact an important strategic initiative with high visibility.
Build extensive relationships with marketers and commercial teams globally in the social media technology market
Insight into high growth technology company strategy
Influence over the partner and channel strategy of an admired, successful SaaS business
Continued experience on pricing, positioning, product and campaign promotion activities
What we offer:
Benefits: We offer a range of benefits including; bike to work scheme, pension contribution, childcare vouchers and discounted gym memberships.
Culture: Brandwatch is a place where the lines between work and fun are blurred. As a growing international company, with 7 offices across the globe, communication is key to ensure everyone’s voices are heard, and helps us maintain our flat structure. We listen and learn. We develop our staff. We care about everything, and above all we support each other.
Working for Brandwatch: Brandwatch Brighton is where it all began. We can be found in the vibrant North Laines in our brand new refurbished offices. Whilst we don’t believe in stereotypes, we do host yoga classes and Juice Mondays. We have cupboards bursting with snacks, a well stocked drinks fridge, sushi lunches, flexible working spaces and you can enjoy one of our weekly massages right from the office.
14 Aug, 2018
Full time
Brandwatch is the global leader in social intelligence, working with the biggest brands and most admired agencies worldwide. Brandwatch collaborates extensively with an ecosystem of partners like Hootsuite, Spredfast, DOMO, Socialbakers and others. These partners play a strategically vital role for Brandwatch, helping our clients access a suite of social marketing solutions in a world of increasing marketing technology complexity and global demand. This role is a unique opportunity to support the marketing in this area. You’ll be mainly tasked with planning, organising and activating key marketing campaigns with a host of partners. To do so you’ll need to train, organise and coordinate a peer group of smart, ambitious global sales and marketing professionals. You’ll also have guidance and training from Brandwatch’s experienced product marketers and partnership team. Successful partnerships at Brandwatch are key to our business model. This role is about making a difference, unlocking potential in our partnerships and our global commercial teams. Ideally you have product, partner and campaign/field marketing experience and can blend those with your great people skills to get joint initiatives to market. Why do we need you? To increase the value of Brandwatch’s commercial partner channel through intelligent, effective partner product marketing, enablement and campaign strategies. Your role will include:
Coordinating effective marketing campaigns with a host of different partners that deliver measurable results.
Use the campaigns to generate market awareness but most importantly drive pipeline for our sales teams to follow up with.
Becoming an expert on the benefits each of our partnerships provide Brandwatch clients.
Develop use cases, core messaging and value propositions for each of our partnerships.
Teach our sales experts better ways to communicate our partnership benefits to clients through enablement presentations (in front of 50+ reps).
Educate our partner’s sales teams on the benefits, core use cases and value propositions of Brandwatch’s product portfolio.
Conduct market and customer research and share a thorough understanding of the industry with your peers.
Work with account management teams to drive adoption for partner solutions, and broadcast the success through case studies and events.
We need:
1-3 years of experience in product marketing, partner marketing or campaign marketing or a relevant undergraduate or postgraduate degree.
Documented examples of campaigns/projects you’ve run with measurable results (can be personal or work-related).
Experience presenting in front of large audiences.
Creative storyteller who can take the early concepts of a product and build a compelling message stating why it’s valuable.
An avid writer who feels comfortable writing compelling long-form and short-form content about our integrations and products.
Experience you will gain in this role:
Exposure to wide portfolio of companies and solutions - get to work on new projects very frequently.
Broaden your skill set - touch on every part of the product marketing lifecycle.
Directly impact an important strategic initiative with high visibility.
Build extensive relationships with marketers and commercial teams globally in the social media technology market
Insight into high growth technology company strategy
Influence over the partner and channel strategy of an admired, successful SaaS business
Continued experience on pricing, positioning, product and campaign promotion activities
What we offer:
Benefits: We offer a range of benefits including; bike to work scheme, pension contribution, childcare vouchers and discounted gym memberships.
Culture: Brandwatch is a place where the lines between work and fun are blurred. As a growing international company, with 7 offices across the globe, communication is key to ensure everyone’s voices are heard, and helps us maintain our flat structure. We listen and learn. We develop our staff. We care about everything, and above all we support each other.
Working for Brandwatch: Brandwatch Brighton is where it all began. We can be found in the vibrant North Laines in our brand new refurbished offices. Whilst we don’t believe in stereotypes, we do host yoga classes and Juice Mondays. We have cupboards bursting with snacks, a well stocked drinks fridge, sushi lunches, flexible working spaces and you can enjoy one of our weekly massages right from the office.
We are a fast moving, long established, highly regarded and integrated marketing agency working primarily on b2b accounts and within close commuting distance of Brighton. Our offices are in an attractive location with on-site car parking and only a short distance from Haywards Heath.
Job Description Another opportunity has arisen for an Account Manager to join our highly professional team to provide maternity cover from the beginning of September. Due to increasing new business this position will be for a minimum of twelve months with the intention of being made permanent due to the growing volume of new business opportunities.
As an Account Manager you will be responsible for your own clients and for growing the revenue. Our clients are varied and include insurance, financial services, property development, further education institutions and pharmaceutical/healthcare sectors. Key areas of responsibility include the efficient management of digital and integrated campaigns and maintaining strong and effective relationships with key clients. Thorough knowledge of marketing and tools of the trade is essential.
Skills Range The successful candidate must have a minimum of five years proven agency (integrated marketing) experience. This is a key requirement. They should possess strong organisational skills, demonstrate high attention to detail and be able to work as part of the agency team. Previous experience must also include a passion for good creative work and an in-depth understanding of digital channels. The ability to think strategically and manage their own time effectively are prerequisites for this role.
14 Aug, 2018
Contract
We are a fast moving, long established, highly regarded and integrated marketing agency working primarily on b2b accounts and within close commuting distance of Brighton. Our offices are in an attractive location with on-site car parking and only a short distance from Haywards Heath.
Job Description Another opportunity has arisen for an Account Manager to join our highly professional team to provide maternity cover from the beginning of September. Due to increasing new business this position will be for a minimum of twelve months with the intention of being made permanent due to the growing volume of new business opportunities.
As an Account Manager you will be responsible for your own clients and for growing the revenue. Our clients are varied and include insurance, financial services, property development, further education institutions and pharmaceutical/healthcare sectors. Key areas of responsibility include the efficient management of digital and integrated campaigns and maintaining strong and effective relationships with key clients. Thorough knowledge of marketing and tools of the trade is essential.
Skills Range The successful candidate must have a minimum of five years proven agency (integrated marketing) experience. This is a key requirement. They should possess strong organisational skills, demonstrate high attention to detail and be able to work as part of the agency team. Previous experience must also include a passion for good creative work and an in-depth understanding of digital channels. The ability to think strategically and manage their own time effectively are prerequisites for this role.
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimise our SEO & PPC campaigns, and to support our Paid Social and Display campaigns as well.
You should have a strong grasp of current digital marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with our primary agency partner and the marketing team to drive revenue growth, launch campaigns and optimise day-to-day search marketing activities. Even though you need to be a search specialist, you will need to understand how search fits into our overall marketing mix and be willing to work collaboratively with rest of the team.
Skills and Experience
Lead the digital strategy, working with the Chief Marketing Officer on the vision, objectives, budgets and planning
Plan and execute all SEO/PPC/Social/Display campaigns in conjunction with our digital agency partner
Take responsibility for the client/agency relationship, ensuring that both parties are working together on major initiatives
Measure and report performance of all digital campaigns, and assess against goals (ROI and other KPIs)
Identify trends and insights, and optimise spend and performance based on the insights
Brainstorm new and creative growth strategies
Person Specification
Degree-level education in marketing or a related field
Proven working experience in digital marketing, preferably in an agency environment
Demonstrable experience leading and managing SEO/SEM campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience with A/B and multivariate experiments, using a ‘test-and-learn’ approach
Solid knowledge of website analytics tools, particularly Google Analytics
Working knowledge of ad serving and PPC management tools (e.g., Doubleclick, Marin, DART, Atlas)
Experience in - or a good working knowledge of - setting up and optimising Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints relating to SEO
Experience with running campaigns that cover PPC, SEO, Social and Display
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
A love of pets, travel and a passion for what TrustedHousesitters offers
13 Aug, 2018
Full time
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimise our SEO & PPC campaigns, and to support our Paid Social and Display campaigns as well.
You should have a strong grasp of current digital marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with our primary agency partner and the marketing team to drive revenue growth, launch campaigns and optimise day-to-day search marketing activities. Even though you need to be a search specialist, you will need to understand how search fits into our overall marketing mix and be willing to work collaboratively with rest of the team.
Skills and Experience
Lead the digital strategy, working with the Chief Marketing Officer on the vision, objectives, budgets and planning
Plan and execute all SEO/PPC/Social/Display campaigns in conjunction with our digital agency partner
Take responsibility for the client/agency relationship, ensuring that both parties are working together on major initiatives
Measure and report performance of all digital campaigns, and assess against goals (ROI and other KPIs)
Identify trends and insights, and optimise spend and performance based on the insights
Brainstorm new and creative growth strategies
Person Specification
Degree-level education in marketing or a related field
Proven working experience in digital marketing, preferably in an agency environment
Demonstrable experience leading and managing SEO/SEM campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience with A/B and multivariate experiments, using a ‘test-and-learn’ approach
Solid knowledge of website analytics tools, particularly Google Analytics
Working knowledge of ad serving and PPC management tools (e.g., Doubleclick, Marin, DART, Atlas)
Experience in - or a good working knowledge of - setting up and optimising Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints relating to SEO
Experience with running campaigns that cover PPC, SEO, Social and Display
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
A love of pets, travel and a passion for what TrustedHousesitters offers
Digital Web World are a leading specialist in building your online company brand. If you are large or small we can work within your budget to deliver excellent return on your investments. We are Professionally Qualified Marketeers having previously worked both client and agency side with over 20 years of Marketing Experience. Our experience includes working with large brands such as Hewlett Packard, RS Components, SKF to smaller international brands such as KENT, eMart, AdeptisGroup. We have a dedicated team of professionals and are expanding our international reach. Join us as we grow.
Job Description As a Wizard of Paid Media you are a critical part of the marketing team and you will be responsible for the implementation and delivery of the digital strategy. Your sense of wanting to achieve the best for the client and demonstrate the on time delivery of ‘quality converting traffic’ through multiple channels is crucial in this role. You understand the importance of Paid Media and by working with our partners Google, Microsoft, Facebook, Linkedin etc you will understand the latest trends. Your passion for digital will mean you are fascinated by the industry and you you keep upto speed with the latest trends in search media. You will have worked with the most popular main stream cross channel PPC / SEO management tools and platforms.
Skills
8 Job Element Summary:
Building high quality campaigns across Search and Social Platforms.
Optimisation and performance improvement of paid campaigns.
Track metrics using a wide range of tools but understanding of Google Analytics, Double Click are essential.
Understanding the time critical elements of campaigns.
High level of attention to detail.
Daily, Weekly, Monthly running of campaigns as appropriate for the client.
Working with the other members of the team on various brainstorming and problem solving initiatives.
Able to present details clearly and concisely.
Person Specification
Education - Degree educated
Other qualifications - Google AdWords and Microsoft Bing Adds qualified and /or other PPC Courses.
CIM / IDM Membership a bonus
2/3 Years Experience running of of experience running advertising campaigns across Social and Search.
Expert knowledge of Google Adwords, Facebook Business Manager, LinkedIn marketing solutions or other digital advertising platforms.
Good communication skills - able to build relationships both internally with colleagues and externally.
Good analytical brain.
13 Aug, 2018
Part time
Digital Web World are a leading specialist in building your online company brand. If you are large or small we can work within your budget to deliver excellent return on your investments. We are Professionally Qualified Marketeers having previously worked both client and agency side with over 20 years of Marketing Experience. Our experience includes working with large brands such as Hewlett Packard, RS Components, SKF to smaller international brands such as KENT, eMart, AdeptisGroup. We have a dedicated team of professionals and are expanding our international reach. Join us as we grow.
Job Description As a Wizard of Paid Media you are a critical part of the marketing team and you will be responsible for the implementation and delivery of the digital strategy. Your sense of wanting to achieve the best for the client and demonstrate the on time delivery of ‘quality converting traffic’ through multiple channels is crucial in this role. You understand the importance of Paid Media and by working with our partners Google, Microsoft, Facebook, Linkedin etc you will understand the latest trends. Your passion for digital will mean you are fascinated by the industry and you you keep upto speed with the latest trends in search media. You will have worked with the most popular main stream cross channel PPC / SEO management tools and platforms.
Skills
8 Job Element Summary:
Building high quality campaigns across Search and Social Platforms.
Optimisation and performance improvement of paid campaigns.
Track metrics using a wide range of tools but understanding of Google Analytics, Double Click are essential.
Understanding the time critical elements of campaigns.
High level of attention to detail.
Daily, Weekly, Monthly running of campaigns as appropriate for the client.
Working with the other members of the team on various brainstorming and problem solving initiatives.
Able to present details clearly and concisely.
Person Specification
Education - Degree educated
Other qualifications - Google AdWords and Microsoft Bing Adds qualified and /or other PPC Courses.
CIM / IDM Membership a bonus
2/3 Years Experience running of of experience running advertising campaigns across Social and Search.
Expert knowledge of Google Adwords, Facebook Business Manager, LinkedIn marketing solutions or other digital advertising platforms.
Good communication skills - able to build relationships both internally with colleagues and externally.
Good analytical brain.
Social Media Marketing Ltd is currently recruiting for an experienced Pay Per Click Manager. The candidate should have minimum of 1 year experience of working on paid search and account management skills are a great bonus.
A real passion for PPC and online marketing, excellent communication and analytic skills and a drive to succeed in your role are essential qualities.
The successful candidate will manage a varied list of clients.
If this sounds like you, please read on…
The role:
Keyword research
Ad copywriting
Client management & reporting
PPC research
ROI analysis
Competition analysis
Monitor, track, and report on PPC metrics, including trend analysis
Integration with other marketing channels
Statistical analysis
Paid search strategy
Skills required:
No less than 1 year of relevant PPC experience
Strong analytic and numerical skills
Self motivated, detail oriented and results-driven
Intermediate knowledge of Google AdWords
Relevant Degree preferred
Microsoft office with advanced Excel skills
Familiarity with AdCentre and Yahoo Search Marketing will be a bonus. Salary dependent on experience. Great career prospects in a growing team.
13 Aug, 2018
Full time
Social Media Marketing Ltd is currently recruiting for an experienced Pay Per Click Manager. The candidate should have minimum of 1 year experience of working on paid search and account management skills are a great bonus.
A real passion for PPC and online marketing, excellent communication and analytic skills and a drive to succeed in your role are essential qualities.
The successful candidate will manage a varied list of clients.
If this sounds like you, please read on…
The role:
Keyword research
Ad copywriting
Client management & reporting
PPC research
ROI analysis
Competition analysis
Monitor, track, and report on PPC metrics, including trend analysis
Integration with other marketing channels
Statistical analysis
Paid search strategy
Skills required:
No less than 1 year of relevant PPC experience
Strong analytic and numerical skills
Self motivated, detail oriented and results-driven
Intermediate knowledge of Google AdWords
Relevant Degree preferred
Microsoft office with advanced Excel skills
Familiarity with AdCentre and Yahoo Search Marketing will be a bonus. Salary dependent on experience. Great career prospects in a growing team.
At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining how people learn best, whether it’s one child in our own backyard or an education community across the globe.
About the team and the role
The BTEC Marketing team generates creative campaigns to engage teaching professionals with courses and learning services which prepare young people for the world of work. Based in Oxford and London, we’re an open, friendly team, always open to new ideas and supported by specialists in digital, events, data and research.
If you have at least 1-3 years’ creating and/or managing B2B campaigns and you’re ready for greater ownership of product strategies and plans, this role could be for you. We’re looking for a self-motivated, creative marketing professional with a can-do attitude and a positive outlook who’s interested in education and learning.
If this is the role for you, you'll be able to:
Campaign Management
Work within the overall marketing strategy for Schools or Colleges to create and implement multi-channel campaigns from target setting, content and messaging to execution, tracking and reporting. Ensure all campaigns are delivered to the highest quality, on time, within budget and meeting campaign KPIs and business objectives.
Use customer journeys and personas to benchmark and deliver customer experience tailored to the needs of your sector.
Work with suppliers to commission, track and deliver print and mail items, ensuring all content meets SLAs and quality standards.
Take responsibility for specific projects or tasks as required by the Marketing Director, Head of Marketing or Marketing Managers as the need arises.
Set targets and measure success
Set clear targets and goals for each campaign and measure success through weekly and monthly reporting, including budget tracking, to drive continuous improvement.
Work with Market Research to run customer testing for content and messaging and use results to adjust and optimise campaigns.
Customer and competitor insights
Draw on research and time spent in the market to gather customer and competitor insights and use this to inform your marketing campaigns.
Seek out ideas, insights and inspiration from within and outside the education industry to drive creativity and innovation in all aspects of your work.
Cross-team collaboration and communication
Act as the marketing voice in your subject team to build strong, collaborative networks with internal teams and colleagues including Sales, Product Management and Teaching Services, ensuring an integrated, go-to-market approach.
Who are we looking for?
Marketing expertise
Experience of creating and implementing marketing plans, including budget management and response analysis.
Experience of B2B marketing techniques including content creation, messaging and copywriting, digital, social media, email and print channels. Previous experience of marketing automation is useful but not essential.
Behaviours and employability skills
Team working, networking and internal relationship management.
Project management, planning and prioritisation skills.
Self-motivated and “hands-on”, taking the initiative to problem solve and find solutions.
Show good judgement about when to seek input from managers, escalating problems and potential solutions.
Working with agencies and external suppliers to deliver on time and on budget.
Able to work under time pressure.
Qualifications
Qualifications
Educated to at least level 3 (A level or BTEC National) or equivalent.
Interest in pursuing professional Marketing qualifications desirable.
13 Aug, 2018
Full time
At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining how people learn best, whether it’s one child in our own backyard or an education community across the globe.
About the team and the role
The BTEC Marketing team generates creative campaigns to engage teaching professionals with courses and learning services which prepare young people for the world of work. Based in Oxford and London, we’re an open, friendly team, always open to new ideas and supported by specialists in digital, events, data and research.
If you have at least 1-3 years’ creating and/or managing B2B campaigns and you’re ready for greater ownership of product strategies and plans, this role could be for you. We’re looking for a self-motivated, creative marketing professional with a can-do attitude and a positive outlook who’s interested in education and learning.
If this is the role for you, you'll be able to:
Campaign Management
Work within the overall marketing strategy for Schools or Colleges to create and implement multi-channel campaigns from target setting, content and messaging to execution, tracking and reporting. Ensure all campaigns are delivered to the highest quality, on time, within budget and meeting campaign KPIs and business objectives.
Use customer journeys and personas to benchmark and deliver customer experience tailored to the needs of your sector.
Work with suppliers to commission, track and deliver print and mail items, ensuring all content meets SLAs and quality standards.
Take responsibility for specific projects or tasks as required by the Marketing Director, Head of Marketing or Marketing Managers as the need arises.
Set targets and measure success
Set clear targets and goals for each campaign and measure success through weekly and monthly reporting, including budget tracking, to drive continuous improvement.
Work with Market Research to run customer testing for content and messaging and use results to adjust and optimise campaigns.
Customer and competitor insights
Draw on research and time spent in the market to gather customer and competitor insights and use this to inform your marketing campaigns.
Seek out ideas, insights and inspiration from within and outside the education industry to drive creativity and innovation in all aspects of your work.
Cross-team collaboration and communication
Act as the marketing voice in your subject team to build strong, collaborative networks with internal teams and colleagues including Sales, Product Management and Teaching Services, ensuring an integrated, go-to-market approach.
Who are we looking for?
Marketing expertise
Experience of creating and implementing marketing plans, including budget management and response analysis.
Experience of B2B marketing techniques including content creation, messaging and copywriting, digital, social media, email and print channels. Previous experience of marketing automation is useful but not essential.
Behaviours and employability skills
Team working, networking and internal relationship management.
Project management, planning and prioritisation skills.
Self-motivated and “hands-on”, taking the initiative to problem solve and find solutions.
Show good judgement about when to seek input from managers, escalating problems and potential solutions.
Working with agencies and external suppliers to deliver on time and on budget.
Able to work under time pressure.
Qualifications
Qualifications
Educated to at least level 3 (A level or BTEC National) or equivalent.
Interest in pursuing professional Marketing qualifications desirable.
At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.
We are looking for a positive, creative and driven Campaign Manager to join our Higher Education Marketing Team. This is a broad Business–to-Business (B2B) Marketing role that requires an individual well-versed in all areas of marketing.
Main Accountabilities:
Lead on the development of customer acquisition and in-life revenue Marketing plans in order to increase Pearson’s customer base and market share.
To define lead journeys for customer segments, and to create lead management and lead nurturing tactics to convert them into qualified leads and purchasers.
To develop Go to Market acquisition marketing plans using internal and external insights
To manage and lead end-to-end campaigns through all phases of the campaign lifecycle, including creative development, audience segmentation and targeting, campaign execution, tracking response, follow up, reporting, etc., using the full marketing mix, delivering all marketing activities to the highest quality, on time, within budget and meeting campaign KPIs and
To formulate marketing plans to nurture and manage existing customers, driving up adoption, revenue and retention, and providing a superior customer experience aimed at improving customer engagement and long term relationship with Pearson
From time to time, engage in special projects and tasks that go beyond the remit of the role
Qualifications
The successful candidate will need to demonstrate experience in:
Driving Marketing success from customer insights.
Proven campaign management experience, including budget management and ROI analysis. Excellent communication and networking skills with a strong sense of teamwork and an ability to deal with stakeholders at varying level of seniority.
A pro-active hands-on approach, with the ability to plan campaigns and execute at tactical and detailed levels.
A passion for customer experience - analysing products, customers and market dynamics and aligning these to connect the right prospect to the right product or service.
Multi-channel campaign management across digital and offline channels (print, DM, email, social, telesales, sales, websites, SEM/PPC, SEO, display, etc
Strong organisational skills and the ability to plan and prioritise work effectively
Results driven with the energy and resilience to make things happen
Commercial mind set
Good understanding of the UK education sector
13 Aug, 2018
Full time
At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.
We are looking for a positive, creative and driven Campaign Manager to join our Higher Education Marketing Team. This is a broad Business–to-Business (B2B) Marketing role that requires an individual well-versed in all areas of marketing.
Main Accountabilities:
Lead on the development of customer acquisition and in-life revenue Marketing plans in order to increase Pearson’s customer base and market share.
To define lead journeys for customer segments, and to create lead management and lead nurturing tactics to convert them into qualified leads and purchasers.
To develop Go to Market acquisition marketing plans using internal and external insights
To manage and lead end-to-end campaigns through all phases of the campaign lifecycle, including creative development, audience segmentation and targeting, campaign execution, tracking response, follow up, reporting, etc., using the full marketing mix, delivering all marketing activities to the highest quality, on time, within budget and meeting campaign KPIs and
To formulate marketing plans to nurture and manage existing customers, driving up adoption, revenue and retention, and providing a superior customer experience aimed at improving customer engagement and long term relationship with Pearson
From time to time, engage in special projects and tasks that go beyond the remit of the role
Qualifications
The successful candidate will need to demonstrate experience in:
Driving Marketing success from customer insights.
Proven campaign management experience, including budget management and ROI analysis. Excellent communication and networking skills with a strong sense of teamwork and an ability to deal with stakeholders at varying level of seniority.
A pro-active hands-on approach, with the ability to plan campaigns and execute at tactical and detailed levels.
A passion for customer experience - analysing products, customers and market dynamics and aligning these to connect the right prospect to the right product or service.
Multi-channel campaign management across digital and offline channels (print, DM, email, social, telesales, sales, websites, SEM/PPC, SEO, display, etc
Strong organisational skills and the ability to plan and prioritise work effectively
Results driven with the energy and resilience to make things happen
Commercial mind set
Good understanding of the UK education sector
Social Media Marketing is a boutique digital marketing agency looking to hire a passionate SEO Manager with proven expertise in search marketing.
Candidates will have 3+ years dedicated SEO-only working experience preferably in an agency environment.
Duties:
Undertaking SEO activities such as technical site analysis, site audits, off and on page optimisation, link strategy and management
Responsible for site review implementation
Responsible for tracking, monitoring and producing accurate and timely reports in Excel and Powerpoint
Acting as client liaison for daily enquiries, ensuring they are serviced properly
Ensuring clients’ targets are met
Skills required:
3 + years of solid SEO experience
Strong HTML, CSS and basic understanding of PHP/ASP/Javascript
Self-motivated, detail oriented and results-driven
IT or marketing degree preferred but not essential
Microsoft office with advanced Excel
Salary dependent upon experience. Apply today.
13 Aug, 2018
Full time
Social Media Marketing is a boutique digital marketing agency looking to hire a passionate SEO Manager with proven expertise in search marketing.
Candidates will have 3+ years dedicated SEO-only working experience preferably in an agency environment.
Duties:
Undertaking SEO activities such as technical site analysis, site audits, off and on page optimisation, link strategy and management
Responsible for site review implementation
Responsible for tracking, monitoring and producing accurate and timely reports in Excel and Powerpoint
Acting as client liaison for daily enquiries, ensuring they are serviced properly
Ensuring clients’ targets are met
Skills required:
3 + years of solid SEO experience
Strong HTML, CSS and basic understanding of PHP/ASP/Javascript
Self-motivated, detail oriented and results-driven
IT or marketing degree preferred but not essential
Microsoft office with advanced Excel
Salary dependent upon experience. Apply today.
The successful candidate will have demonstrable experience in assisting on digital projects, working with dynamic websites and have familiarity with web standards. You will have a working knowledge of website management tools, current digital trends and best practice, with a working knowledge of current SEO, CRO and SEM practices and principles and also Google Analytics.
You will have the ability to communicate, build and develop relationships with peers, senior managers, University stakeholders and third-parties and the ability to work both alone or as part of a team. You will be pro-active and able to prioritise, meet deadlines and deliver consistently well under pressure and have an excellent attention to detail.
Role and responsibilities
Assisting with project tasks (e.g. through Agile Marketing, sprint management, etc.) in collaboration with the project’s Product Owners
Deputising for the Product Owner and representing them at scrum meetings in their absence
Developing and assisting on SEO tasks including technical, on-page SEO as well as outreach
Assisting with CRO (Conversion Rate Optimisation) campaigns
Assisting with digital marketing or affiliate campaigns as required
Supporting the management of BAU site through: - Troubleshooting the site including content, links, and applications - Addressing user feedback and issues - Liaising with Digital services, Infrastructure, and Marketing teams to solve any issues
11 Aug, 2018
Full time
The successful candidate will have demonstrable experience in assisting on digital projects, working with dynamic websites and have familiarity with web standards. You will have a working knowledge of website management tools, current digital trends and best practice, with a working knowledge of current SEO, CRO and SEM practices and principles and also Google Analytics.
You will have the ability to communicate, build and develop relationships with peers, senior managers, University stakeholders and third-parties and the ability to work both alone or as part of a team. You will be pro-active and able to prioritise, meet deadlines and deliver consistently well under pressure and have an excellent attention to detail.
Role and responsibilities
Assisting with project tasks (e.g. through Agile Marketing, sprint management, etc.) in collaboration with the project’s Product Owners
Deputising for the Product Owner and representing them at scrum meetings in their absence
Developing and assisting on SEO tasks including technical, on-page SEO as well as outreach
Assisting with CRO (Conversion Rate Optimisation) campaigns
Assisting with digital marketing or affiliate campaigns as required
Supporting the management of BAU site through: - Troubleshooting the site including content, links, and applications - Addressing user feedback and issues - Liaising with Digital services, Infrastructure, and Marketing teams to solve any issues
Hailed as the UK’s most exciting hairdressing brand, Electric is the creation of Founder, International Creative Director and multi award winning British hairdresser Mark Woolley.
Drawing from his love of fashion, music and art, Mark’s vision was to produce a creative stable of excellence that delivers the ethics of British innovation and design and the raw passion and creativity demanded by both hairdressers and clients alike.
The Electric brand is a portfolio of the Electric Studio, Electric Education Academy, and Electric Professional product range all driven by a collective of bespoke salons situated in key cities across the UK and an award winning Artistic Team.
Born in 2007 in fashionable Brighton on the south coast of England, Electric has grown and developed into one of the leading brands not only in the UK but on a global level with its bespoke designed products and education programmes available in over 8 countries including the USA and the far east.
Job Description Are you eager to further your Digital Marketing career within one of the UK’s most exciting and innovative hairdressing brands? Whether you’re a creative-minded, content marketer or an aspiring social media expert, we want to hear from you!
We are keen to add a marketing manager with digital experience to our vibrant Brighton head office. So if you think you fit the bill or want to make your mark as part of a rapidly growing global brand conatct us. The salery will be competitive for the right candidate.
Skills Range
Social Media Marketing (Facebook, Instagram, Twitter, Periscope)
Online Customer Service/Brand Ambassador
Email Marketing (MailChimp, Pure360)
Website Management (CMS)
PPC
Google Ads
Content Creator (Photoshop)
PR & Agency Management
SEO Management
eCommerce Management
Copywriting
Online Directory Management
Google Analytics
Brand Collateral/POS Materials Production
B2B & B2C, Stakeholder/Distribution Relationship Management
Working with Creative Director to create Launch & Marketing Strategies
Internal & External Event Plan & Management
Presentation Creation
Budget Management
Person Specification
Experience of working in a marketing environment (preferably with B2B & B2C experience)
An understanding of marketing and digital marketing principles
GDPR knowledge an advantage
Able to work well under pressure
Budget management
Relationship building and management
Able to work autonomously
Able to work flexibly, outside of regular working hours on evenings and weekends (when required).
High energy and able to develop own ideas
Driven and creative
Excellent organisational skills, able to handle working on multiple projects simulataneously
Strong analytical abilities
The ability to form strong relationships with internal and external stakeholders
10 Aug, 2018
Full time
Hailed as the UK’s most exciting hairdressing brand, Electric is the creation of Founder, International Creative Director and multi award winning British hairdresser Mark Woolley.
Drawing from his love of fashion, music and art, Mark’s vision was to produce a creative stable of excellence that delivers the ethics of British innovation and design and the raw passion and creativity demanded by both hairdressers and clients alike.
The Electric brand is a portfolio of the Electric Studio, Electric Education Academy, and Electric Professional product range all driven by a collective of bespoke salons situated in key cities across the UK and an award winning Artistic Team.
Born in 2007 in fashionable Brighton on the south coast of England, Electric has grown and developed into one of the leading brands not only in the UK but on a global level with its bespoke designed products and education programmes available in over 8 countries including the USA and the far east.
Job Description Are you eager to further your Digital Marketing career within one of the UK’s most exciting and innovative hairdressing brands? Whether you’re a creative-minded, content marketer or an aspiring social media expert, we want to hear from you!
We are keen to add a marketing manager with digital experience to our vibrant Brighton head office. So if you think you fit the bill or want to make your mark as part of a rapidly growing global brand conatct us. The salery will be competitive for the right candidate.
Skills Range
Social Media Marketing (Facebook, Instagram, Twitter, Periscope)
Online Customer Service/Brand Ambassador
Email Marketing (MailChimp, Pure360)
Website Management (CMS)
PPC
Google Ads
Content Creator (Photoshop)
PR & Agency Management
SEO Management
eCommerce Management
Copywriting
Online Directory Management
Google Analytics
Brand Collateral/POS Materials Production
B2B & B2C, Stakeholder/Distribution Relationship Management
Working with Creative Director to create Launch & Marketing Strategies
Internal & External Event Plan & Management
Presentation Creation
Budget Management
Person Specification
Experience of working in a marketing environment (preferably with B2B & B2C experience)
An understanding of marketing and digital marketing principles
GDPR knowledge an advantage
Able to work well under pressure
Budget management
Relationship building and management
Able to work autonomously
Able to work flexibly, outside of regular working hours on evenings and weekends (when required).
High energy and able to develop own ideas
Driven and creative
Excellent organisational skills, able to handle working on multiple projects simulataneously
Strong analytical abilities
The ability to form strong relationships with internal and external stakeholders
The Learning People are tech career experts and our online, job ready education is being utilised by over 50,000 students worldwide. Student success is at the core of everything we do and providing the tech industry with qualified professionals is our essence.
We have offices in Brighton, Dublin, Sydney and Christchurch; with plans for continued growth in other territories.
Job Description We’re looking for a Digital Marketing Executive to join our fast-growing and award-winning marketing tent to service both our European and Australasian businesses.
If you’re a passionate and innovative individual, with a real drive to pursue a career in marketing, then we’d love to work with you.
We pride ourselves on the success of our students and being the benchmark for offering careers in the tech industry. With this in mind, you’ll be responsible for successfully collaborating with other colleagues in the marketing tent to hit deadlines and help drive projects to completion. The role will be very varied, giving you loads of opportunity to learn a broad knowledge of the different areas of digital marketing.
It’s essential to own your own projects and be a real team player. You’ll need to be agile to work on new opportunities as and when they occur. You should have a keen interest in digital marketing, and a desire to stay up to date with latest trends This role is less about experience and more about displaying a great work effort and willingness to learn. It will be a steppingstone to bigger career opportunities.
Key responsibilities and learning opportunities
Generate enquires
HTML / CSS
Digital Design
Email marketing
AdWords
Adobe Creative packages, in particular Photoshop, InDesign and Dreamweaver
Reporting on campaigns
SEO
CRM management
Lead generation
Content writing
Researching influencers
Event production
Video production
Designing campaigns for target personas
Working to deadlines
10 Aug, 2018
Full time
The Learning People are tech career experts and our online, job ready education is being utilised by over 50,000 students worldwide. Student success is at the core of everything we do and providing the tech industry with qualified professionals is our essence.
We have offices in Brighton, Dublin, Sydney and Christchurch; with plans for continued growth in other territories.
Job Description We’re looking for a Digital Marketing Executive to join our fast-growing and award-winning marketing tent to service both our European and Australasian businesses.
If you’re a passionate and innovative individual, with a real drive to pursue a career in marketing, then we’d love to work with you.
We pride ourselves on the success of our students and being the benchmark for offering careers in the tech industry. With this in mind, you’ll be responsible for successfully collaborating with other colleagues in the marketing tent to hit deadlines and help drive projects to completion. The role will be very varied, giving you loads of opportunity to learn a broad knowledge of the different areas of digital marketing.
It’s essential to own your own projects and be a real team player. You’ll need to be agile to work on new opportunities as and when they occur. You should have a keen interest in digital marketing, and a desire to stay up to date with latest trends This role is less about experience and more about displaying a great work effort and willingness to learn. It will be a steppingstone to bigger career opportunities.
Key responsibilities and learning opportunities
Generate enquires
HTML / CSS
Digital Design
Email marketing
AdWords
Adobe Creative packages, in particular Photoshop, InDesign and Dreamweaver
Reporting on campaigns
SEO
CRM management
Lead generation
Content writing
Researching influencers
Event production
Video production
Designing campaigns for target personas
Working to deadlines
This is a hard-to-come-by opportunity to join the UK’s leading financial services marketing team (Britain’s Most Admired Company for Quality of Marketing, Management Today, Dec 2016).
Over 1 million people already use Hargraves Lansdown to manage their investments and pensions. But we have an ambitious plan to grow even faster and become a household name. Marketing is playing a crucial role in delivering this promise.
The Social Media Specialist will develop, coordinate and manage a variety of content campaigns designed to engage and increase followers, primarily across Facebook, Twitter and Linkedin.
The successful candidate will have at least 3 years’ experience in development and management of social media properties, either for a large consumer facing organization, or working within an agency managing social media for a number of clients.
HL have a strong internal content and PR team, so demonstrable experience collaborating with teams to produce content targeting specific audiences would be a distinct advantage.
A key element of the role is championing social media within the organisation to ensure the channel features within HL marketing managers’ plans, so a passion for all things social would be a great asset. The heavy lifting of social moderation responses is handled by a dedicated helpdesk resource, however, this role will be involved in some elements of framing messages and ensuring the tone of these responses are suitable for social media channels.
As part of the role you will assist in curating content from key investment focused publishing partners through our Newsroom service, therefore an understanding of investment and finance is desirable. HL is a data driven company so hands-on experience developing insights from social listening along with a good understanding of digital analytics across channels would be a sought-after skill.
Key duties and responsibilities
Engage and grow HL’s audience on (among others) Twitter , Facebook and Linkedin
Scheduling and posting content within content calendar
Collaborating with content teams to produce engaging channel specific content
Weekly and monthly reporting on channel performance
Define and drive the social media strategy
Requirements
What are we looking for?
We are looking for the following skills and experience:-
Educated to degree level or equivalent, preferably with some digital, marketing or UX-based qualification
A Financial Services background
Experience of Digital Marketing and Social Media Strategy
Experience of managing social media and PR presence
Experience of copywriting and marketing campaign planning
HTML, CSS, Photoshop, Adobe Analytics
Experience of working with content management systems (CMS)
10 Aug, 2018
Full time
This is a hard-to-come-by opportunity to join the UK’s leading financial services marketing team (Britain’s Most Admired Company for Quality of Marketing, Management Today, Dec 2016).
Over 1 million people already use Hargraves Lansdown to manage their investments and pensions. But we have an ambitious plan to grow even faster and become a household name. Marketing is playing a crucial role in delivering this promise.
The Social Media Specialist will develop, coordinate and manage a variety of content campaigns designed to engage and increase followers, primarily across Facebook, Twitter and Linkedin.
The successful candidate will have at least 3 years’ experience in development and management of social media properties, either for a large consumer facing organization, or working within an agency managing social media for a number of clients.
HL have a strong internal content and PR team, so demonstrable experience collaborating with teams to produce content targeting specific audiences would be a distinct advantage.
A key element of the role is championing social media within the organisation to ensure the channel features within HL marketing managers’ plans, so a passion for all things social would be a great asset. The heavy lifting of social moderation responses is handled by a dedicated helpdesk resource, however, this role will be involved in some elements of framing messages and ensuring the tone of these responses are suitable for social media channels.
As part of the role you will assist in curating content from key investment focused publishing partners through our Newsroom service, therefore an understanding of investment and finance is desirable. HL is a data driven company so hands-on experience developing insights from social listening along with a good understanding of digital analytics across channels would be a sought-after skill.
Key duties and responsibilities
Engage and grow HL’s audience on (among others) Twitter , Facebook and Linkedin
Scheduling and posting content within content calendar
Collaborating with content teams to produce engaging channel specific content
Weekly and monthly reporting on channel performance
Define and drive the social media strategy
Requirements
What are we looking for?
We are looking for the following skills and experience:-
Educated to degree level or equivalent, preferably with some digital, marketing or UX-based qualification
A Financial Services background
Experience of Digital Marketing and Social Media Strategy
Experience of managing social media and PR presence
Experience of copywriting and marketing campaign planning
HTML, CSS, Photoshop, Adobe Analytics
Experience of working with content management systems (CMS)
As a member of the Digital Marketing team, you’ll have your own area of our website to look after, as well as a key role in delivering our ambitious digital marketing campaigns.
You will:
Work alongside campaign managers, designers and developers to deliver website and email marketing campaigns to tight deadlines, considering the user in every decision made
Use content management and CRM systems to create and update web pages and emails for the digital area you’re responsible for
Optimise your website area by creating, running and reporting on your own A/B and multivariate tests using Adobe Test & Target and Analytics
You’ll also have the freedom to create your own digital projects to help us implement our digital strategy, working with teams across the company to make your ideas come to life. This role will suit you if you’re highly proactive, a strong negotiator and team player. You should have plenty of experience in digital content, marketing, UX and/or digital analytics already. You should also be ready to expand your knowledge and expertise across the digital spectrum.
You’re committed to putting clients first, and aren’t afraid to challenge the status quo. You’re a quick learner of new things and confident sharer of expertise you already have.
Key duties and responsibilities:
Responsibility for key areas of the website and email. Working in agile teams to deliver client focused campaigns collaboratively
Generate ideas to test campaigns, web pages and emails to continually improve and optimise design and content
Report key learnings from tests to other members of the team to share knowledge and potentially implement changes across other sections of the site
Drive projects and work with UX to generate and develop ideas which can be turned into on-site improvements
Ensure user journeys are as simple and painless as possible across desktop, mobile and tablet
Requirements
Essential skills and experience:
BA/BSc degree or equivalent practical experience
Digital marketing, digital content and/or UX experience
Experience of working with content management systems (CMS)
Exceptional attention to detail
Excellent written and communication skills
Strong negotiation and problem solving skills
Experience of working with content management systems (CMS)
Desirable skills and experience:
Any digital, marketing or UX-based qualification
Knowledge of financial products and services
HTML, CSS, Photoshop, Adobe Test & Target
Experience of A/B testing and analytic
10 Aug, 2018
Full time
As a member of the Digital Marketing team, you’ll have your own area of our website to look after, as well as a key role in delivering our ambitious digital marketing campaigns.
You will:
Work alongside campaign managers, designers and developers to deliver website and email marketing campaigns to tight deadlines, considering the user in every decision made
Use content management and CRM systems to create and update web pages and emails for the digital area you’re responsible for
Optimise your website area by creating, running and reporting on your own A/B and multivariate tests using Adobe Test & Target and Analytics
You’ll also have the freedom to create your own digital projects to help us implement our digital strategy, working with teams across the company to make your ideas come to life. This role will suit you if you’re highly proactive, a strong negotiator and team player. You should have plenty of experience in digital content, marketing, UX and/or digital analytics already. You should also be ready to expand your knowledge and expertise across the digital spectrum.
You’re committed to putting clients first, and aren’t afraid to challenge the status quo. You’re a quick learner of new things and confident sharer of expertise you already have.
Key duties and responsibilities:
Responsibility for key areas of the website and email. Working in agile teams to deliver client focused campaigns collaboratively
Generate ideas to test campaigns, web pages and emails to continually improve and optimise design and content
Report key learnings from tests to other members of the team to share knowledge and potentially implement changes across other sections of the site
Drive projects and work with UX to generate and develop ideas which can be turned into on-site improvements
Ensure user journeys are as simple and painless as possible across desktop, mobile and tablet
Requirements
Essential skills and experience:
BA/BSc degree or equivalent practical experience
Digital marketing, digital content and/or UX experience
Experience of working with content management systems (CMS)
Exceptional attention to detail
Excellent written and communication skills
Strong negotiation and problem solving skills
Experience of working with content management systems (CMS)
Desirable skills and experience:
Any digital, marketing or UX-based qualification
Knowledge of financial products and services
HTML, CSS, Photoshop, Adobe Test & Target
Experience of A/B testing and analytic
This exciting opportunity to join the London Disney Store head office team will lead the CRM and Customer Loyalty Strategy for Europe and manage the implementation of this strategy for UK. Reporting into the European Senior Digital Marketing Manager, this role will need to work closely with the UK Digital Acquisition Supervisor to ensure that both the acquisition and retention plans are aligned and delivered effectively to drive traffic and sales as well as Guest loyalty, advocacy and brand favourability for Disney Store UK. This role is responsible for managing the Digital Marketing Coordinator.
Responsibilities:
Manage the UK Digital Marketing budget in partnership with the UK Digital Acquisition Supervisor to ensure the optimal split between acquisition and retention channels in order to deliver business targets
Plan and deliver CRM strategies for Disney Store UK and encourage Guest retention and loyalty
Oversee direct communications with Guests through CRM channels including email planning and delivery as well as management of social media platforms
Work in partnership with The Walt Disney Company (TWDC) Digital Marketing/CRM teams, TDS Online and IT teams to understand key platform capabilities and ensure these work seamlessly to capture all required TDS Guest information at key points in the Guest lifecycle
Lead Guest journey mapping, analysing touch points within the organisation to maximise commercial opportunities
Ensure database is segmented effectively for targeted marketing activities
Develop testing strategies for all aspects of CRM to ensure most effective approach for audience segments and product categories
Develop Guest loyalty initiatives that inject ‘Disney Magic’ into the Disney Store shopping experience and promote advocacy
Work in close partnership with the TWDC UK Digital Marketing/CRM teams to maximise opportunities for Disney Store across the wider business
Support the EU Senior Digital Marketing Manager and act as an ambassador for CRM and Customer Loyalty within The Disney Store Europe (TDSE), supporting local EU teams and encouraging an environment where all markets continuously share best practice to maximise growth
Continuously measure all channels and initiatives against key performance indicators and improve the effectiveness of the marketing activity through analysis of campaign results, consumer insight and best practice benchmarks
Explore new business opportunities and marketing activities to further grow Disney Store sales
Educate the rest of the TDSE Marketing dept, and other members of the TDSE business, on CRM for retail
Work closely with The Disney Store North America (TDSNA) to share best practice
Work closely with the Brand Marketing team to maximise exposure and interest in the in-Store activities
Training & Professional Development
Operate with integrity, champion change and be a good ambassador for TDSE
Demonstrate an awareness of others, offer support, share knowledge and be a team player
Take ownership of your professional development through regular career conversations with your line manager and utilising all available learning resources
Proactively lead your team by example, with a focus on continuous process advancement
Manage the training and development of all direct reports ensuring regular objectives are set, reviewed and feedback given
Contribute to maintaining and enhancing the standard of training and development being given so that everyone has the tools and resources to do their role effectively and efficiently
Basic Qualifications:
Extensive experience of direct and digital marketing for e-commerce essential, preferably for a European multi-channel retailer
Strong background in customer acquisition, re-engagement and retention strategies is essential
Understanding of acquisition channels including paid search, affiliates, SEO is essential
Proven budget management experience.
Web analytics experience essential (Omniture experience preferred)
Graduate calibre
Commercial with good understanding of brand management
Preferred Qualifications:
Proactive and enthusiastic team player
Creative with the ability to view situations commercially
Confident and articulate communicator capable of inspiring collaboration in an organisation
Autonomous
Data literature and analytical
Understanding of European local market culture
Additional Information:
Possible European travel
To contribute to ad-hoc projects as the business requires
Different to contracted hours and/or additional hours may be required to meet business needs
About Disney Store:
Disney store, which debuted in 1987, carries high-quality products, including exclusive product lines that support and promote Disney’s key entertainment initiatives and characters from Disney, Pixar, Star Wars and Marvel. shopDisney.com is the ecommerce destination for guests of all ages, offering a curated selection of the best product from Disney store, Disney Consumer Products licensees, global collections and collaborations, and Disney Parks and Resorts, including trend fashion and accessories, toys, home and collectibles. Disney store and shopDisney offer magical shopping experiences that can only be delivered by Disney, one of the world’s largest and most successful entertainment companies. There are currently more than 240 Disney store locations in North America; more than 40 Disney store locations in Japan; two locations in Shanghai, China including a flagship; and more than 70 Disney store locations in Denmark, France, Germany, Ireland, Italy, Portugal, Spain, and the United Kingdom.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with The Disney Store (UK) Ltd., which is part of a business segment we call Disney Store.
10 Aug, 2018
Full time
This exciting opportunity to join the London Disney Store head office team will lead the CRM and Customer Loyalty Strategy for Europe and manage the implementation of this strategy for UK. Reporting into the European Senior Digital Marketing Manager, this role will need to work closely with the UK Digital Acquisition Supervisor to ensure that both the acquisition and retention plans are aligned and delivered effectively to drive traffic and sales as well as Guest loyalty, advocacy and brand favourability for Disney Store UK. This role is responsible for managing the Digital Marketing Coordinator.
Responsibilities:
Manage the UK Digital Marketing budget in partnership with the UK Digital Acquisition Supervisor to ensure the optimal split between acquisition and retention channels in order to deliver business targets
Plan and deliver CRM strategies for Disney Store UK and encourage Guest retention and loyalty
Oversee direct communications with Guests through CRM channels including email planning and delivery as well as management of social media platforms
Work in partnership with The Walt Disney Company (TWDC) Digital Marketing/CRM teams, TDS Online and IT teams to understand key platform capabilities and ensure these work seamlessly to capture all required TDS Guest information at key points in the Guest lifecycle
Lead Guest journey mapping, analysing touch points within the organisation to maximise commercial opportunities
Ensure database is segmented effectively for targeted marketing activities
Develop testing strategies for all aspects of CRM to ensure most effective approach for audience segments and product categories
Develop Guest loyalty initiatives that inject ‘Disney Magic’ into the Disney Store shopping experience and promote advocacy
Work in close partnership with the TWDC UK Digital Marketing/CRM teams to maximise opportunities for Disney Store across the wider business
Support the EU Senior Digital Marketing Manager and act as an ambassador for CRM and Customer Loyalty within The Disney Store Europe (TDSE), supporting local EU teams and encouraging an environment where all markets continuously share best practice to maximise growth
Continuously measure all channels and initiatives against key performance indicators and improve the effectiveness of the marketing activity through analysis of campaign results, consumer insight and best practice benchmarks
Explore new business opportunities and marketing activities to further grow Disney Store sales
Educate the rest of the TDSE Marketing dept, and other members of the TDSE business, on CRM for retail
Work closely with The Disney Store North America (TDSNA) to share best practice
Work closely with the Brand Marketing team to maximise exposure and interest in the in-Store activities
Training & Professional Development
Operate with integrity, champion change and be a good ambassador for TDSE
Demonstrate an awareness of others, offer support, share knowledge and be a team player
Take ownership of your professional development through regular career conversations with your line manager and utilising all available learning resources
Proactively lead your team by example, with a focus on continuous process advancement
Manage the training and development of all direct reports ensuring regular objectives are set, reviewed and feedback given
Contribute to maintaining and enhancing the standard of training and development being given so that everyone has the tools and resources to do their role effectively and efficiently
Basic Qualifications:
Extensive experience of direct and digital marketing for e-commerce essential, preferably for a European multi-channel retailer
Strong background in customer acquisition, re-engagement and retention strategies is essential
Understanding of acquisition channels including paid search, affiliates, SEO is essential
Proven budget management experience.
Web analytics experience essential (Omniture experience preferred)
Graduate calibre
Commercial with good understanding of brand management
Preferred Qualifications:
Proactive and enthusiastic team player
Creative with the ability to view situations commercially
Confident and articulate communicator capable of inspiring collaboration in an organisation
Autonomous
Data literature and analytical
Understanding of European local market culture
Additional Information:
Possible European travel
To contribute to ad-hoc projects as the business requires
Different to contracted hours and/or additional hours may be required to meet business needs
About Disney Store:
Disney store, which debuted in 1987, carries high-quality products, including exclusive product lines that support and promote Disney’s key entertainment initiatives and characters from Disney, Pixar, Star Wars and Marvel. shopDisney.com is the ecommerce destination for guests of all ages, offering a curated selection of the best product from Disney store, Disney Consumer Products licensees, global collections and collaborations, and Disney Parks and Resorts, including trend fashion and accessories, toys, home and collectibles. Disney store and shopDisney offer magical shopping experiences that can only be delivered by Disney, one of the world’s largest and most successful entertainment companies. There are currently more than 240 Disney store locations in North America; more than 40 Disney store locations in Japan; two locations in Shanghai, China including a flagship; and more than 70 Disney store locations in Denmark, France, Germany, Ireland, Italy, Portugal, Spain, and the United Kingdom.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with The Disney Store (UK) Ltd., which is part of a business segment we call Disney Store.
We specialize in producing highly-focused B2B supply chain exhibitions and technical conferences for the manufacturing and engineering sectors, with a focus on aerospace, automotive and materials industries. With a portfolio of large-scale events in the US and Germany, we are experts in launching exhibitions and conferences, providing a complete end-to-end event service. From our offices in central Brighton, our world-class team of 40+ staff is dedicated to creating events that deliver the highest return on investment for our exhibitors, sponsors, and attendees.
Job Description The role of Marketing Assistant is to support the Marketing Manager across a variety of event marketing activities and channels including web, social media, email, and print. Assisting with the delivery of the event marketing plan, the Marketing Assistant will be responsible for updating websites using the CMS, writing and scheduling social media posts on LinkedIn, Facebook and Twitter, updating the marketing plan with key deadlines, preparing content for online and offline marketing materials including emailers, newsletters, brochures and event guides, coordinating media partnership marketing activities, as well as providing general marketing admin support.
The role covers a broad range of marketing activities including updating websites (logos, conference programs, speaker information etc), scheduling social media updates, liaising with exhibitors, speakers, and sponsors for marketing support, creating monthly e-newsletters, supporting the Marketing Manager in the production of print materials, web banners and marketing administration.
Key responsibilities include
Website management - updating and refreshing event websites
Email marketing - creating marketing emails and newsletters using Dotmailer
Media partnerships - scheduling and fulfillment of partnership deliverables
Social media - posting, engagement, and content
Image editing - banner design
Copywriting - writing and proofing marketing copy
Administrative support - copy chasing, testing, email correspondence
Desirable
Experience using a CMS
Excellent organisation, attention detail, and time management skills
Can-do attitude, self-motivated and desire to learn
09 Aug, 2018
Full time
We specialize in producing highly-focused B2B supply chain exhibitions and technical conferences for the manufacturing and engineering sectors, with a focus on aerospace, automotive and materials industries. With a portfolio of large-scale events in the US and Germany, we are experts in launching exhibitions and conferences, providing a complete end-to-end event service. From our offices in central Brighton, our world-class team of 40+ staff is dedicated to creating events that deliver the highest return on investment for our exhibitors, sponsors, and attendees.
Job Description The role of Marketing Assistant is to support the Marketing Manager across a variety of event marketing activities and channels including web, social media, email, and print. Assisting with the delivery of the event marketing plan, the Marketing Assistant will be responsible for updating websites using the CMS, writing and scheduling social media posts on LinkedIn, Facebook and Twitter, updating the marketing plan with key deadlines, preparing content for online and offline marketing materials including emailers, newsletters, brochures and event guides, coordinating media partnership marketing activities, as well as providing general marketing admin support.
The role covers a broad range of marketing activities including updating websites (logos, conference programs, speaker information etc), scheduling social media updates, liaising with exhibitors, speakers, and sponsors for marketing support, creating monthly e-newsletters, supporting the Marketing Manager in the production of print materials, web banners and marketing administration.
Key responsibilities include
Website management - updating and refreshing event websites
Email marketing - creating marketing emails and newsletters using Dotmailer
Media partnerships - scheduling and fulfillment of partnership deliverables
Social media - posting, engagement, and content
Image editing - banner design
Copywriting - writing and proofing marketing copy
Administrative support - copy chasing, testing, email correspondence
Desirable
Experience using a CMS
Excellent organisation, attention detail, and time management skills
Can-do attitude, self-motivated and desire to learn
