Digital Marketing Coordinator
ElevaCareThe Digital Marketing Coordinator will be responsible for all social media communication (Twitter/Instagram, Facebook, etc) and website management regarding the promotion of Southwestern Mental Health Center’s services and career opportunities.
EDUCATION and/or EXPERIENCE
• College Degree or equivalent
• Minimum of 1-2 years of successful experience in digital marketing
• Fluent in current marketing trends
• Proficient in Microsoft Word and Excel
• Strong communication skills
• Demonstrated communication and interpersonal skills
• Strong organizational and follow up skills
• Working knowledge of Adobe Photoshop or Illustrator a plus
ESSENTIAL FUNCTIONS
• Monitor, maintain and create content for Facebook and other digital media
• Assisting with company marketing and communication projects
• Work with ElevaCare Leadership Team on how to implement effective digital marketing campaigns/strategies.
• Innovates using new ideas and experimentation
• Manages day to day social media activity across all relevant platforms
• Works closely with Human Resources to deploy targeted recruiting efforts
• Strong understanding of the communities we serve and developing focused communication
• Seeks new and creative ways to market our brand while continually promoting current initiatives
• Develop and create digital content that highlights our mission
• Assist in full recruitment lifecycle (job fairs, college visits, etc)
REQUIRED PHYSICAL ABILITIES
• While performing the duties of this job, the employee is regularly required to stand; use hands to finger, handle, or feel; and talk or hear.
• The employee frequently is required to walk; reach with hands and arms; stoop, kneel, crouch, or crawl; and taste or smell.
• The employee is occasionally required to sit and climb or balance.
• The employee must occasionally lift and/or move up to 40 pounds.
• Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
REQUIRED COMMUNICATION/MATHEMATICAL/REASONING SKILLS
• Must possess the required level of skills and abilities to read, write, speak, and apply mathematical concepts and sound reasoning to successfully perform the essential duties and responsibilities of this job.
• Must be able to perform basic operations on a computer within the Windows operating system.
• This position requires problem solving skills, critical thinking skills, and the ability to multi-task.
RESPONSIBILITIES, EXPECTATIONS & STANDARDS
• Commitment to the daily application of ElevaCare’s mission, to serve patients, their families and our community.
• Maintain confidentiality.
• Work effectively in a team environment, coordinating work flow with other team members and ensuring a productive and efficient environment.
• Comply with safety principles, laws, regulations and standards associated with all applicable governing bodies.
WORK ENVIRONMENT
• May be exposed to communicable diseases when working in a health care environment.
• While performing the duties of this job, the employee is regularly exposed to sharps or cuts and toxic or caustic chemicals.
• The employee is frequently exposed to moving mechanical parts and risk of electrical shock.
• The employee is occasionally exposed to wet and/or humid conditions, compression, impact, fumes or airborne particles, outside weather conditions, and risk of radiation.
• The noise level in the work environment is usually moderate.
ESSENTIAL QUALIFICATIONSThe individual must be able to work the hours specified above. To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed above are representative of the knowledge, skills, and/or abilities required to perform the essential functions. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, so long as the accommodations do not cause undue hardship to the employer.