DescriptionThe Copywriter (Production) creates clear, persuasive advertising copy for Strong Automotive’s dealership clients. This senior role writes broadcast scripts and campaign copy used across TV, radio, streaming/digital, direct mail, and print. The Copywriter partners with the Creative Director and Account Team to move work from concept to final, delivering high-quality creative in a high-volume, deadline-driven production environment.
Qualifications
- 5+ years professional copywriting experience in an agency or in-house creative/production environment
- Portfolio demonstrating broadcast scriptwriting (TV and radio) plus strong work in digital and print/direct mail campaigns
- Automotive marketing experience strongly preferred (dealership, OEM, or automotive agency) with comfort writing offer-driven retail messaging
- Proven ability to lead creative from concept to final, including making recommendations and iterating quickly through revisions
- Strong collaboration skills with creative leadership and account teams, with consistent communication and follow-through
- High attention to detail (accuracy in offers, model names, and messaging consistency)
- Bachelor’s degree in Advertising, Marketing, Communications, Journalism, English, or similar preferred, or equivalent experience plus a strong portfolio