Marketing Content Writer

Job Details: Job Location: Legal Address - Fredericksburg, VA, Position Type: Full Time, Salary Range: $65000.00 - $75000.00Salary, Travel Percentage: Rarely, Job Category: Marketing, Overview of the Position

SFLA is seeking to hire a mission-driven and detail-oriented Marketing Content Writer to join our newly formed Marketing Writing Team under the Marketing Department. Each staff writer will specialize in a specific content area(s) and work closely with the corresponding department to produce high-quality, on-brand written materials. The writer will report to the writing manager and will take full ownership of their content, including final sign-off and accountability for accuracy, tone, and timeliness

Responsibilities

Content Creation & Collaboration

Write and edit content tailored to a specific department or initiative (e.g., Programs, Development, Marketing, Policy).

Collaborate closely with assigned teams to understand messaging goals, campaign timelines, and audience needs.

Attend relevant team meetings to stay informed and align with departmental priorities.

Update and maintain website content, including copy, pages, and basic edits within WordPress, as needed.

Editorial Ownership

Take full responsibility for the quality and completion of assigned content.

Sign off on final drafts, confirming readiness for publication or distribution.

Ensure all content aligns with SFLA’s Lexicon, Style Guide, and brand voice.

Proficiency in receiving direct and constructive feedback from executive staff and department heads.

Content Types May Include

Emails, texts, and newsletters

Website and landing page copy

Fundraising and development materials

Training resources, reports, and Op-Eds

Video scripts, blog posts, and social media copy

AI & Workflow Integration

Create initial drafts using Copilot, leveraging its capabilities to accelerate content development by pulling from SharePoint, Teams, Outlook, organization websites and other content, as trained by the writing manager.

Conduct an editing pass through Copilot to ensure the work is accurate and aligned with the organization’s Lexicon and Style Guide.

Remain responsible for the final product, regardless of AI assistance. Copilot is a support tool, not a substitute for ownership or accountability.

Manage tasks and deadlines through Asana or other project management tools.

Qualifications: Qualifications

Knowledge of grammar rules, including the Oxford comma

Strong writing, editing, and research skills

Experience in marketing, communications, or legislative affairs a plus

Ability to quickly learn and adapt to new tasks and environments

Excellent organizational and multitasking abilities

Strong communication and interpersonal skills

2+ years of professional writing experience, preferably in nonprofit, advocacy, or mission-driven organizations

Strong writing and editing skills with attention to grammar, clarity, and tone

Familiarity with Microsoft Office Suite and project management platforms (e.g., Asana)

Experience with and willingness to learn and apply AI tools in the writing process

Experience in CoPilot AI Systems preferred, or the ability to adapt to further AI training.

Ability to rapidly produce content and efficiently respond to edits and changes

Ability to work independently and collaboratively across departments

Passion for the pro-life mission and alignment with the values of Students for Life

Who Are We Looking For

A positive attitude, good problem-solving skills, and a passion for serving in the pro-life field are a must.

Must be teachable to learn SFLA technologies and platforms.

Candidates must be self- motivated and a good problem solver, have an entrepreneurial spirit, be an expert multi-tasker, maintain confidentiality, be able to work independently, and be a highly-organized person.

A positive, proactive communicator with a strong sense of ownership.

Someone who embraces our core values of excellence, tenacity, and innovation.

A self-motivated, organized team player who thrives in a fast-paced environment.

Teachable and adaptable to evolving tools, platforms, and editorial standards.

Knowledge of politics and political vernacular that can be easily translated into written text.

Position Type

This is a full-time salaried position working at least 40 hours per week. Days and hours of work are Monday through Friday, 8:00 a.m. to 5 p.m.