About the Role
We're looking for a Growth Marketer to own top-of-funnel growth at a fast-moving, seed-stage fintech startup building a mobile-first universal trading platform. You'll work directly with the founding team to design and run experiments across channels, driving awareness among developers, traders, and enterprise buyers alike. This is a high-autonomy role where your work will have immediate, visible impact on product growth.
What You'll Do
- Design and execute growth experiments across owned, earned, and paid channels — including social media, UGC, content marketing, and community campaigns.
- Plan and manage in-person growth activations such as events, meetups, and brand partnerships to drive awareness in the trading and fintech community.
- Own SEO and content strategy, producing and distributing content that ranks on both traditional and AI-powered search surfaces for technical and retail trading audiences.
- Build and manage performance dashboards to track experiment results, channel ROI, and growth metrics, reporting directly to founders.
- Develop and manage distribution partnerships with influencers, developer/trader communities, and partner channels to extend organic reach.
- Identify and test new growth surfaces — emerging platforms, viral formats, and untapped audience segments.
What We're Looking For
- 2+ years of experience in a growth, performance marketing, or content role, ideally at a startup or high-growth tech company.
- Proven track record of executing campaigns that drove measurable audience or revenue growth — a viral campaign, notable side project, or consumer-facing product with real traction is a strong signal.
- Experience running UGC and viral internet campaigns with demonstrated results.
- Strong writing and content creation skills, with an ability to produce copy that captures the moment and moves audiences.
- Experience planning and executing in-person events, meetups, or brand activations end-to-end, including post-event measurement.
- Proficiency with analytics and growth tools (e.g., Google Analytics, Mixpanel or Amplitude, UTM tracking) and comfort with basic SQL for funnel analysis.
- Experience building and engaging developer or enthusiast communities (Discord, Slack, Reddit, forums) to drive organic awareness.
- Comfortable operating with high autonomy in a very early-stage team (under 15 people), iterating rapidly and collaborating directly with founders and engineers.
- Must be authorized to work in the U.S. without employer-sponsored visa support.
- Familiarity with fintech, crypto, or trading products is a plus, including sensitivity to financial marketing considerations.
- Prior founder experience or early-employee experience at a venture-backed startup is a strong plus.
Compensation & Benefits
Salary: $140,000 – $180,000 USD annually. Visa sponsorship: Not available.
Location
On-site, full-time in New York City, NY. Remote work is not available for this role. Flexible schedule availability is expected, including occasional evenings and weekends for events and activations.