Email Marketing Specialist

Overview

We are seeking a talented individual to join our team as a marketing professional focused on email communication strategies. This position plays a crucial role in engaging our customers and promoting our brand through effective email marketing campaigns.

Key Responsibilities

• Design and implement email marketing campaigns that align with the company's objectives.
• Analyse campaign performance metrics and provide insights for improvement.
• Segment email lists to ensure targeted and personalised messaging.
• Collaborate with the content and design teams to create engaging email content and visuals.
• Monitor industry trends and competitor activities to enhance our email marketing strategies.

Requirements

• Proven experience in email marketing or a related field.
• Strong understanding of email marketing best practices and analytics tools.
• Excellent written communication skills with a keen eye for detail.
• Ability to work independently and manage multiple projects simultaneously.
• Familiarity with email marketing platforms and CRM systems.

Nice to have

• Experience with A/B testing and optimisation techniques.
• Knowledge of HTML/CSS for email design.
• Experience in marketing automation tools.

Salary: 23 - 30 USD Per hour