Affiliate Marketing Program Director

Job Description: Affiliate Marketing Program Director  

Position Summary 

We're looking for a seasoned Affiliate Marketing Program Director to lead the strategy, development, and growth of our Marketplace affiliate program, building a best-in-class ecosystem of exclusive benefits, savings, and rewards for 1099 workers and independent contractors. Reporting directly to the Chief Marketing Officer, this leader will own the program end-to-end, from defining a compelling value proposition and securing high-impact strategic partnerships to optimizing performance through data-driven insights and scaling member engagement. Success in this role requires a strategic, results-oriented leader who excels at forging partnerships, driving cross-functional collaboration, and delivering measurable business growth through innovative affiliate and marketplace initiatives. 

Responsibilities 

• Own the end-to-end strategy, growth, and performance of the Marketplace affiliate program, including partner acquisition, engagement, monetization, and member adoption. 

• Develop and execute a partner acquisition strategy to identify, negotiate, and secure high-value, exclusive affiliate partnerships that strengthen the Marketplace value proposition and drive revenue growth. 

• Build, manage, and optimize strategic partner relationships, ensuring contractual commitments, performance expectations, and revenue goals are achieved. 

• Monitor affiliate partner performance, analyze key KPIs, and optimize offers, promotions, and partner mix to maximize engagement, conversion, and revenue. 

• Reconcile monthly partner reporting, commission payments, and revenue-share agreements, ensuring financial accuracy and operational excellence. 

• Partner with Product and Marketing teams to increase Marketplace awareness, traffic, and engagement through integrated campaigns and member experiences. 

• Collaborate with Sales, Customer Success, and Account Management teams to position Marketplace benefits as a key driver of client acquisition, retention, and expansion. 

• Own the Marketplace experience, ensuring partner listings, offers, promotions, and content are accurate, compelling, and optimized for conversion. 

• Develop and execute loyalty, rewards, and retention initiatives that increase repeat engagement, member lifetime value, and Marketplace utilization. 

• Build business cases, executive reporting, dashboards, and growth forecasts, providing strategic recommendations based on performance data and market opportunities. 

• Stay informed on affiliate marketing trends, competitive programs, and emerging partnership opportunities to continuously evolve and strengthen the Marketplace ecosystem.

Skills and Knowledge 

• U.S.-based and authorized to work in the United States. 

• 10+ years of experience managing and scaling marketplace, partnership, affiliate, loyalty, or member benefits programs. 

• Demonstrated success in sourcing, negotiating, and growing strategic partnerships that drive revenue, engagement, and customer value. 

• Strong understanding of affiliate marketing, partnership economics, revenue-share models, and performance measurement. 

• Highly entrepreneurial self-starter who thrives in environments with significant ownership, autonomy, and accountability. 

• Strong analytical mindset with experience leveraging data to identify opportunities, optimize performance, and influence decision-making. 

• Exceptional project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment. 

• Excellent cross-functional collaboration and stakeholder management skills, with a track record of influencing teams without direct authority. 

• Strong negotiation, communication, and relationship-building capabilities. 

The Perks 

• Virtual, work from home with occasional office visits 

• Program ownership, ability to make your mark!  

• Continued training and career development 

• Full Benefits Package including Medical, dental, vision and 401k match 

• Vacation, Sick, and Holiday Pay  

Job Type: Exempt, Full Time 

Salary: Salaried   

Travel: 10%