Student Worker - Social Media Manager, Inkblot

The University of Nevada, Reno (UNR) appreciates your interest in employment at our growing institution. We want your application process to go smoothly and quickly. Final applications must be submitted prior to the close of the recruitment.

If you need assistance or have questions regarding the application process, please contact our recruitment helpline at (775) 784-1495 or [email protected].

Job Description

Inkblot Marketing’s primary mission is to serve as the supporting system for the Center for Student Engagement and the Associated Students of the University of Nevada (ASUN). The department works to promote the program, services, issues, opportunities, and images of the student body and surrounding community. The service provides graphic design and layout, advertisements for the Nevada Sagebrush, flyers, brochures, programs, t-shirts, social media, branding guidance, and promotional items (i.e., Professional photo, video, etc).

As a Social Media Manager with Inkblot Marketing, you will play a key role in bringing the student voice to life across the Center for Student Engagement platforms. This position is ideal for a motivated, creative student who thrives in a fast-paced, collaborative environment and wants hands-on experience in digital storytelling, branding, and student outreach. You’ll be responsible for managing and scheduling creative, accessible, and inclusive content across platforms like Instagram, X (formerly Twitter), Facebook, TikTok, and YouTube; developing engaging campaigns; promoting CSE events, campus partner events, club and organization events, and other services programs withing the university that students can get connected with and creating accessible and inclusive content. You’ll work closely with the Photo and Video Team, CSE Professional Staff, Marketing and Communications, and on campus programs to align messaging, maintain a content calendar, and report on analytics and engagement. This role is a unique opportunity to build your creative and professional skill set while making a tangible impact on student engagement at the University of Nevada, Reno.

Responsibilities

• Attend weekly staff meetings and set social media goals
• Close communication with the Inkblot - Photo and Video Team Manager and Inkblot Supervisor
• Manage social media accounts and Linktree
• Promote events and updates promptly while monitor & respond to direct messages in timely manner
• Engage with other social media accounts that align with the University, CSE, and ASUN mission and values
• Develop captions for social media and compose alternative text for all content on all platforms
• Write and edit copy for social media channels while schedule social media posts and campaigns across multiple platforms such as Instagram, X (formerly Twitter), Facebook, TikTok, and YouTube.
• Upload and Manage Axis TV system with partner messages
• Develop Text Message Content
• Attend events to capture content to post on stories. (includes non-event items such as recognition months, holidays, expected closures, and potential recognition)
• Maintain content calendar and develop campaign schedule with Inkblot - Photo and Video Team Manager
• Cultivate a strategy for integrating holidays celebrated by our student body in communication with the Inkblot - Photo and Video Team Manager
• Compile a monthly engagement report for social media postings, channels, and texts and report it to the Content Manager.
• Work with content manager to present social media analytics to the Director and write news posts on Lounge for CSE
• Oversee projects impacted by social media, even if the client did not request it.
• Recognize and explore emerging social media platforms that Inkblot could adapt.
• Engage students through one interactive promotion/contest per semester.
• Collaborate with photo and video team to cross-promote through YouTube and Instagram.
• Be able to interpret findings of social media data and apply them to future promotions.

Required Qualifications

• Candidate must be an undergraduate student at the University of Nevada, Reno
• Candidate must be in good academic standing of a minimum 2.0 GPA and enrolled in at least 15 credits a semester
• Beginner to advanced knowledge in Canva
• Beginner to advanced knowledge in Adobe Creative Cloud.
• Strong communication skills and is self-motivated.
• Demonstrate strong eye for attention to detail
• Ability to understand and abide by Inkblot, ASUN, and University standards.
• Ability to understand Microsoft Word, Excel, PowerPoint, and Outlook.
• Ability to work within deadlines.
• Demonstrate good organization skills.
• Demonstrate respect for the office and all of its associates.
• Understands the CSE, Inkblot, and client working environments.
• Proficient writing ability.
• Has a positive attitude for work place environment
• Can be available to provide responses and engagement outside of working hours.
• Attend events to capture content to post on stories.
• Able to represent Inkblot in communication with other departments.

Preferred Qualifications

• Ability to use a professional camera for photography and videography.
• Majoring in Marketing, Communications, Journalism, English, or related fields
• An Interest in PR, Marketing, or similar fields.

Schedule

Minimum of 10 hours (7 hours “in-office”) and up to 20 hours a week

Compensation Grade

Student Employee Level 1

$12.00/ hourly

Exempt

No

Full-Time Equivalent

50.0%

Required Attachment(s)

Please note, once you submit your application the only attachment/s viewable to you will be the attachment/s to the resume/CV section of the application. Any additional required attachment/s to the cover letter, references, additional documents sections of the application, will not be viewable to you after you submit your application. All uploaded attachment/s will be on the application for the committee to review. To request updates to attachments, prior to the committee review of applications, please contact the candidate helpdesk at [email protected].

Attach the following attachment(s) to your application

Resume/CV – (required) List a detailed description of the major duties that you performed as part of each job. You must demonstrate that you qualify for the position and your education and experience must be clearly documented.

Cover Letter – (required)

Contact Information for Three Professional References – (required) Please include name, contact information, and relationship.

This posting is open until filled

Qualified individuals are encouraged to apply immediately. Recruitment will close without notice when a sufficient number of applications are received or a hiring decision has been made.

Posting Close Date

Note to Applicant

A background check will be conducted on the candidate(s) selected for hire.

HR will attempt to verify academic credentials upon receipt of hiring documents. If the academic credentials cannot be verified, HR will notify the faculty member that an official transcript of their highest degree must be submitted within thirty days of the faculty member’s first day of employment.

References will be contacted at the appropriate phase of the recruitment process.

Applicants hired on a federal contract may be subject to E-Verify.

As part of the hiring process, applicants for positions in the Nevada System of Higher Education may be required to demonstrate the ability to perform job-related tasks.

For positions that require driving, evidence of a valid driver's license will be required at the time of employment and as a condition of continued employment.

Schedules are subject to change based on organizational needs.

The University of Nevada, Reno is committed to providing a place of work and learning free of discrimination on the basis of a person’s age (40 or older), disability, whether actual or perceived by others (including service-connected disabilities), gender (including pregnancy related conditions), military status or military obligations, sexual orientation, gender identity or expression, genetic information, national origin, race (including hair texture and protected hairstyles such as natural hairstyles, afros, bantu knots, curls, braids, locks and twists), color, or religion (protected classes).

About Us

The University of Nevada, Reno is a leading public research university committed to the promise of a future powered by knowledge. Founded in 1874 as Nevada’s original land-grant university, the University serves more than 23,000 undergraduate and graduate students from all 50 states and 63 countries.

Classified by the Carnegie® Classification of Institutions of Higher Education as an R1 (“Very High Research”) university, it is also recognized in the Carnegie® Community Engagement classification. The University is also ranked by U.S. News & World Report among the “Best National Universities” and “Best National Public Universities.” It also ranks in the top tier of the WSJ/Times Higher Education World University Rankings and the New York Times’ “Top Colleges for Economic Diversity.”

Since 2009, nearly $1 billion has been has invested in advanced labs, facilities, and residence halls on the main campus. The University is home to Nevada’s first medical school – the University of Nevada, Reno School of Medicine and the Wayne L. Prim Campus at Lake Tahoe, where education, research, and creative work thrive in a stunning mountain setting. The University delivers on its original land-grant mission with outreach across the state through the University of Nevada, Reno Extension, Nevada Agricultural Experiment Station, Nevada Bureau of Mines and Geology, Nevada Small Business Development Center, the Nevada Seismological Laboratory, and Wolf Pack Athletics.

The main campus is in Reno, Nevada, a burgeoning global technology hub with a vibrant midtown and downtown. Found where the high desert of the Great Basin meets the High Sierra and Lake Tahoe, the beautiful, 290-acre main campus is also a Nevada State Arboretum. The University’s physical infrastructure is expanding with ongoing construction of the newly named John Tullock Business Building, set to open in fall 2025. Groundbreaking is also planned for a new State Public Health Laboratory Building on campus, alongside the recent acquisition of 16 parcels near campus, known as “University Village,” to provide affordable housing for graduate students and early career faculty.

Collaborating with world-renowned organizations, the University fosters innovation through initiatives such as the Digital Wolf Pack partnership with Apple, which ensures equitable access to technology for students, providing new incoming freshman or transfer students with an iPad Air and accessories. Google’s TechWise initiate is an 18-month program that fully supports undergraduate students in becoming entry-level software engineers by graduation.

In 2023, the U.S. Department of Commerce’s Economic Development Administration (EDA) announced that Nevada – led by the University of Nevada, Reno – was named one of the inaugural 31 Regional Technology and Innovation Hubs (TechHubs). Nevada was selected from a competitive pool of 489 applicants from across the United States and its territories. Nevada’s Tech Hub will strengthen America’s lithium batteries, critical elements and other electric vehicle materials industry sectors within the state.

Through its commitment to high-impact education, world-improving research and creative activity, and outreach that’s transforming Nevada’s communities and businesses, the University continues its 150-year tradition of benefitting our state, nation and world.

The University recognizes that diversity promotes excellence in education and research. The inclusive and engaged community on campus recognizes the added value that students, faculty, and staff from different backgrounds bring to the educational experience.

Today, the University delivers on its original land-grant mission of access to education and knowledge by investing in the academics, facilities, support, engagement and vibrant campus life that promote our diverse students’ cognitive growth and academic achievement – all while remaining one of the best values in American higher education.

For more information, please visit the University’s website.

University of Nevada, Reno