Social Media/ Marketing Manager

Job Details: Job Location: Beaman Toyota - Nashville, TN, Salary Range: $75000.00 - $75000.00Salary/year, Job Shift: 9am - 6pm, Beaman Toyota, a Hudson Automotive Group dealership in the Nashville, Tennessee market is seeking a Social Media/ Marketing Manager to own and execute performance marketing across Google, Meta (Facebook/Instagram), TikTok, SEO, and lead attribution. This role is for a hands-on operator — not a coordinator. You will work directly with dealership leadership and the internal marketing team to drive measurable results: traffic, leads, appointments, and sold units. If you're an experienced Digital Marketing Manager professional looking to join a top-performing operation, it’s time to shift your career into gear with Beaman Toyota!

Job Title: Social Media/Marketing Manager (Automotive) – High Volume Import Dealership (Nashville)

Compensation: $75,000

Location: Nashville, TN (On-site)

Job Type: Full-time, 9 am- 6pm, Monday- Friday

Responsibilities

Own daily performance across Google Ads, Meta Ads, and TikTok

Build, manage, and optimize paid search and paid social campaigns

Control budget pacing, bid strategy, and campaign structure

Manage Performance Max and inventory-based advertising strategies

Oversee SEO strategy and coordinate execution with web/SEO partners

Track and report results weekly and monthly (GA4, GSC, CRM, call tracking)

Connect marketing performance to showroom traffic, appointments, and sold units

Build dashboards that leadership can understand and trust

Run creative testing plans (ads, landing pages, offers)

Ensure accurate tracking: pixels, conversions, call tracking, UTMs

Work closely with the sales team and leadership to support monthly volume goals

Requirements

3+ years managing paid search and paid social budgets (high spend experience preferred)

Strong Google Ads experience (Search + PMax)

Strong Meta Ads experience (lead + traffic + retargeting)

Working knowledge of GA4, Google Tag Manager, and attribution

Ability to report performance in business outcomes (not vanity metrics)

Comfortable working in a fast-paced dealership environment

Automotive experience preferred (but not required for the right performer)

What Success Looks Like

Increased qualified website traffic

Higher lead-to-appointment and appointment-to-show performance

Lower cost per sold unit

Better campaign transparency and reporting

Faster creative iteration and better offer performance

Compensation

Competitive base salary + performance bonus tied to results

Paid Time Off: Full-time employees can accrue up to 10 PTO days per year.

Medical, Dental, Vision, and Life Insurance

401k program

Employee discounts on vehicles & services

Apply today if you want full ownership and the ability to drive real outcomes.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Qualifications: