Social Media & Influencer Marketing Manager

Social Media & Influencer Marketing Manager

If you share our passion for the wonderful, ever-changing world of digital content, this role might just be the one you’ve been looking for. Our social media and influencer marketing department handles every aspect of organic content on behalf of a wide variety of clients, partnering with other teams across the agency to bring engaging social campaigns to life. We spend our time coming up with the next breakthrough social idea, analyzing the constantly evolving algorithms, and matching our clients with impactful creators.

The key responsibilities of this role will be to act as an influencer campaign manager and social media strategist. From being the day-to-day lead on influencer campaigns to creating social content for client channels, this individual will elevate the team’s collective efforts across all accounts, including identifying potential influencer partners, writing campaign briefs, drafting social captions, communicating with partners, updating key documentation, and assisting with social listening and community management. This opportunity is perfect for a passionate, motivated, and highly-organized individual who is a strong writer and creative thinker.

Essential Job Duties

Play a leading role in managing influencer marketing campaigns across TikTok, Instagram, YouTube, and other key social media platforms, including but not limited to:

• Developing campaign briefs and recommendation documents to share with clients
• Communicating and negotiating with influencer management teams and processing key documents associated with each campaign
• Reviewing content drafts and facilitating influencer posting

• Draft/create social media content, including shooting videos, taking photos, writing captions, etc.
• Monitor clients’ social communities including responding to customer service inquiries via direct messages or comments, engaging with fans/followers, and social listening on a daily basis
• Provide ideas and insights that would help elevate client social media and influencer campaigns

• Play a key role in both internal and client meetings, presenting ideas, strategies, and campaign results in front of large groups

Qualifications

• College degree with a major in Marketing, Journalism, Digital Media, Communications, or something with a good story behind it!
• 2-3 years of experience. Candidates with relevant roles/internships in the social media or influencer marketing fields will be given priority.
• Self-starter, detail-oriented, AND a team player.
• Excellent writing and content creation skills
• Ability to stay organized while managing a variety of ongoing client projects
• Active personal social channels and highly proficient (including content creation skills) on key social platforms, like TikTok, Instagram, YouTube, and others.
• Comfortable presenting in front of groups and engaging people at events/meetings, particularly in a client-facing setting
• Understanding of influencer marketing and the value that it provides brands
• Proven track record of leveraging AI platforms to drive efficiency and creative collaboration
• Ability to commute into the Boston office at least three days a week

About Connelly Partners

At Connelly Partners, our vision is to be the world’s most aggressive advocate of the human voice and our day-to-day mission is to shine a light on the importance of human truths and their power in a data-driven world.

To protect our brands from self-importance, every team member has a role in amplifying their heartbeats and embracing empathy over entertainment. We value the importance of data, but also the power of emotion. We use data to ask better questions and are in the business of pursuing the WHY.

Headquartered in Boston, with a European hub in Dublin, not New York or London and another hub in Vancouver, not Toronto, we’re firmly rooted in shadow cities with an independent fire and a full-service approach. All resources are offered in-house for efficiency and consistency – strategic planning, creative, production (including an onsite studio), analytics, media, influencer marketing, social media, PR, technology and shopper marketing.

For more information on Connelly Partners, please visit www.connellypartners.com, follow us on Twitter (@ConnellyAgency) and Instagram (@ConnellyPartners), or like us on Facebook (www.facebook.com/ConnellyPartners).Connelly Partners is unable to sponsor visas at this time.

*To protect the interests of all parties, Connelly Partners will not accept unsolicited resumes from any source other than directly from a candidate. Connelly Partners will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.