Social Media Executive

We’re looking for a Social Media Executive to help bring the Chilly’s brand to life across social.

You’ll work with the wider marketing team to turn our brand ideas, cultural partnerships, product stories and mission into content that feels distinctive, engaging and recognisably Chilly’s.

We are not looking to chase every trend or fill our feeds with generic social content. We want our channels to support the bigger brand we are building, tell meaningful stories, build community and make our products exciting and easy to understand.

Our mission is to make refill more desirable than disposable consumption. Social has an important role to play in making that idea visible in everyday life.

This is a hands-on creative role. You’ll create content yourself, while also working with photographers, filmmakers, creators and agencies when an idea needs additional support.

You’ll ideally have experience working in social media, content or digital marketing for a consumer, lifestyle, design or culturally engaged brand.

You will be:

• Creative and excited by storytelling.
• Comfortable filming and editing social content.
• A strong writer with a good feel for tone of voice.
• Interested in design, culture, brands and consumer behaviour.
• Organised and comfortable managing multiple pieces of work at once.
• Curious about what makes content work and keen to learn from performance.
• Confident working with different teams and external creative partners.
• Commercially aware and interested in how social can support product consideration as well as brand building.
• Willing to test ideas, learn and improve.

• Help plan and deliver the social content calendar across Instagram, TikTok, Facebook and LinkedIn.
• Turn wider brand campaigns and ideas into effective social-first content.
• Create content yourself, including filming, editing, writing captions and publishing.
• Support the social rollout of product launches, cultural partnerships, events and brand campaigns.
• Work with the wider team to bring energy to our product stories and clearly communicate why Chilly’s and why each product.
• Help develop recurring formats and creative ideas that feel distinctive to Chilly’s.
• Support community engagement and build stronger relationships with the people who follow and interact with the brand.
• Work with selected creators, photographers, filmmakers and creative partners to help bring ideas to life.
• Collaborate with Brand, Product, E-commerce, PR and Creative teams so social feels connected to wider marketing activity.
• Adapt content appropriately for different platforms while keeping the Chilly’s brand consistent.
• Keep close to platform behaviour, culture and audience conversations, identifying opportunities that genuinely make sense for Chilly’s.
• Use performance data to understand what is working and help improve future content.
• Help keep social content, assets and reporting organised and accessible.

Success will show up through:

• Stronger and more distinctive social channels, better engagement with our community, effective support for brand campaigns and partnerships, clearer product storytelling, and consistent improvement in the quality of our content.
• We will track reach, engagement and growth, but we will also care about the quality of the audience, participation, brand recognition and whether our social activity supports the wider mission.

The type of person we’d like to work with:

At Chilly’s, we’re united by a set of values that guide our unique way of working.

They are:

• Lead the Change - To lead the change we must never settle. It means being brave enough to set standards and, as leaders, ambitious enough to exceed them.
• Less but Better - We work deliberately and decisively, focusing on what we believe in and being brave enough to say no to the things we don’t.
• Ambitiously Collaborate - We care as much about each other’s contribution as we do our own, so we support one another to grow, and we turn to one another to learn.
• Find a Way - We don't accept "can't be done." We find solutions that others miss.
• Consumer Obsessed - Everything we do starts and ends with understanding our consumers and delivering what they actually need.

What we offer:

Chilly’s have a fantastic London office near Old Street. We believe in flexibility and value collaboration, and we currently working in a hybrid pattern, 3 days (Monday, Wednesday and Thursday) per week in our office and the rest of our week remotely.

• Holiday: 25 days plus 1 day for your birthday
• Generous Pension contribution
• Bupa cash plan and Bupa healthcare
• Life Insurance with YuLife
• Mintago Financial Wellbeing platform with pension finder and free financial advisor support
• Employee discounts on all Chilly’s products
• A range of benefits, discounts and deals through partners and platforms
• Development to support your growth with Chilly’s
• Flexible working culture
• Physical and mental wellbeing support