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Social Media Director

Patriot Enterprises
1 day ago
Full-time
On-site
San Diego, California, United States
Social Media

Job Summary: Patriot Enterprises, LLC is seeking an experienced Social Media Director to support Public Affairs (PA)/Visual Information (VI), Knowledge Management (KM), and Multimedia services for the Commander Naval Surface Forces Pacific (CNSP) Public Affairs Office.

Responsibilities include, but are not limited to:

  • Collaborate with website developers, Navy mass communication specialists, public affairs officers, and external partners.
  • Act as the social media subject matter expert, instructor, and technical support resource for the Surface Force, and represent CNSP PAO at Fleet Public Affairs Centers.
  • Serve as a subject matter expert, instructor, and technical support representative to the Force.
  • Provide technical support to commands on shore and afloat in setting up new channels and/or helping Unit Public Affairs Representatives to gain access to locked or deactivated accounts.

Basic Qualifications:

  • Security Clearance: Secret
  • Bachelor's degree or equivalent training and/or experience
  • Must grow CNSP social media channels through aligned, eye-catching, and engaging content.
  • Must communicate the value proposition of the Surface Force on social media.
  • Must be able to take CNSP PA-approved stories/text and create visually appealing electronic media by using a variety of methods such as color, type, photo illustration, infographics, and various layout techniques.
  • Must possess proofreading skills and ensure that requested text changes are incorporated into posts undergoing revision.
  • Must possess advanced knowledge and use of content gathering techniques, lighting equipment, and lighting techniques.
  • Experience working collaboratively with all internal and external team members, including website developers, Navy mass communication specialists, and public affairs officers, etc., to effectively communicate the Surface Force strategy.
  • Must build a social media strategy for Surface Force communication plans.
  • Must be able to prioritize and manage multiple tasks and meet agreed-upon deadlines.
  • Must fulfill requests for social media guidance.
  • Must produce and distribute still photo, text, and video content for Surface Force social media platforms.
  • Must be able to analyze social media effectiveness.
  • Must represent CNSP PAO at Fleet Public Affairs Centers (FLTPACENs) as the SME for social media.
  • Must support the PAO during prospective commanding officer/executive officer/command master chief briefings on all questions surrounding social media.
  • Must be willing to travel occasionally to support CNSP PA tasking.

Preferred Qualifications:

  • Bachelor's degree in communications, journalism, public relations, marketing, graphic design, or a related field.
  • 3-5+ years of social media management experience, ideally in a military, government, or public affairs setting.
  • Active Secret clearance at time of hire.
  • Familiarity with SECNAVINST 5720.44C (Navy Public Affairs Policy and Regulations)