Social Media Coordinator, Marketing

The Alma Mater Society (AMS) is the oldest student association in Canada and has been a central student organization at Queen's since its founding in 1858. Today, the AMS acts as a service, advocacy, and governing body on behalf of all students enrolled in AMS-affiliated programs at Queen's University.

The AMS is a not-for-profit entity created by the Society to ensure its continuing financial viability by overseeing the management of its services and associated financial affairs. It is bound by the By-laws and corporate philosophy of our Mission and Operating statements as set out in the AMS Constitution.

In addition to providing wage-based service staff positions for students wanting employment, the AMS seeks to support the Society's broader objectives through the provisioning of a high quality, relevant range of student funded services, that provide a wide range of employment opportunities and meaningful out-of-classroom learning and skill acquisition experiences for students.

Job Summary

The AMS Marketing Office’s responsibility is to remain relevant and persuasively demonstrate to students all of the work the AMS does and resources we provide. The Marketing Office works alongside the AMC, Commissioners, Deputies, and Directors to curate marketing plans to successfully orchestrate campaigns.

Job Competencies

• Communication

• Organization

• Ownership

• Attention to detail

• Creativity

• Collaboration

• Cultural Sensitivity

Job Duties

• Monitor other AMS affiliated social media accounts across all platforms to re-share their content and to ensure that they’re following the social media policy outlined in the AMS Visual Identity and Communications Standards.

• Inform the Director of Marketing and Director of Communications about trends, concerns, and good news in the AMS, Queen’s, and Kingston community, and re-share in applicable and appropriate ways.

• Respond to comments and direct messages on main AMS social media accounts.

• Track the internal social media request form and work with the Director of Marketing to create a social media calendar.

• Oversee and maintain AMS social media account tracking.

• Work with the Marketing Director and other student stakeholders to track monthly social media metrics across all of the social media accounts and create targets for metrics for social media campaigns.

• Work in collaboration with the Marketing Director and Director of Communications to design AMS marketing campaigns

• Attend all training sessions to become familiar with the department and adhere to the general operations of the department

• Respect and adhere to all company policies, procedures and ethical standards

• Maintain timely communication with your direct supervisor

• Complete all assigned tasks efficiently and attentively

• Attend and fully participate in all in person and virtual meetings

• Strive to foster a warm, comfortable and respectful atmosphere for coworkers

• Always serve as a representative of the AMS and its mission statement

• Complete other duties as assigned

Job Requirements

• Ability to understand and familiarize with brand-building and brand management
• Previous Marketing and Social Media Management Experience is an asset
• Knowledge of Graphic Design, Photography and/or Videography is a plus
• Ability to work on-site in the AMS Office during the summer in Kingston

Work Conditions

• Interaction and collaboration with coworkers, management and the Queen’s community

The AMS is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of age, race, religion, colour, disability, sex, sexual orientation, or national origin.