Social Media Content Creator MT

Social Media Content Creator - Montana

Position Summary

Join Wake Up, Inc., doing business as Wake Up Call and Copper Mountain Coffee (CMC) in Montana, as a Social Media Content Creator in this part-time variable hour, non-exempt role. You will serve as a key driver of our vibrant brand presence by creating and managing social media content across digital and community channels. Reporting directly to the Regional Manager, you will develop social media strategy, produce engaging content (including professional visuals of drinks, team, and events), execute campaigns, interact with our community, track analytics, and support marketing efforts to build connections, increase sales, and strengthen brand alignment.

This role includes weekly mixology meetings to stay current on offerings and weekly one-hour team meetings. Approximately 4-8 hours per week will involve event coverage and content editing. A wide degree of creativity, latitude, and independent judgment is expected, along with strict adherence to project deadlines, performance targets, and brand standards.

About Copper Mountain Coffee

We are a dynamic local coffee company crafting top-notch brews with honesty and quality at heart. We wow customers with stellar service, spark community connections, and thrive on creativity and teamwork. Join our fun, supportive team to spread joy, one bold sip at a time!

Key Responsibilities

Social Media Content Creation

• Builds, engages, and assists with social media account platforms including Instagram, Facebook, Twitter/X, TikTok, Google, Yelp, TripAdvisor, and others.
• Develops, creates, and implements engaging, on-brand content and campaigns that support business goals, sales initiatives, and marketing strategies.
• Stays current on platform technologies, trends, design layouts, and updates to optimize usage.
• Captures professional photos/videos and provides edits as needed.
• Creates and manages a content calendar for drinks, merchandise, promotions, etc., ensuring no more than a two-day gap between posts.
• Engages with, addresses, and resolves community interactions (comments, DMs, stories, reviews, concerns/complaints) within 24 hours or sooner.
• Attends and produces social media coverage at CMC events (e.g., live posts, social screen moderation; approximately 4-8 hours per week for event coverage and editing).
• Participates in weekly one-hour meetings and weekly mixology meetings.
• Provides ongoing social media updates and reports KPI findings (success/impact metrics) to the marketing team and/or President weekly.
• Develops and implements daily network building with influencers and creators.

Compliance and Safety

• Obtain and maintain a current Food Handler Permit (if applicable for events/on-site work).
• Adhere to all federal, state, and local health, safety, and food handling regulations when on-site.
• Report hazards and maintain awareness of State Health and Food Safety standards.
• Remain current with State Health and Food Safety standards.

Required Qualifications and Skills

• Expertise in social media platforms (Instagram, Facebook, Twitter/X, TikTok, etc.).
• Ability to take and edit professional photos/videos for social media.
• Proficient in design programs (Adobe Suite, Canva, Google Workspace, etc.).
• Articulate with excellent spelling, grammatical, written, and verbal communication skills.
• Knowledge of trends in the coffee and social media industry.
• Strong creative, organizational, and analytical skills with ability to multi-task and meet deadlines.
• Computer literacy, including MS Office/Google applications and relevant design/social tools.
• Flexible availability, including evenings, weekends, and occasional events/holidays.
• Valid driver’s license or reliable transportation.
• Minimum age of 18; high school diploma or equivalent preferred.
• Ability to pass a criminal background check if required.
• Previous social media or content creation experience strongly preferred.

Essential Physical Demands

• Ability to stand or walk for extended periods during events or on-site content creation.
• Lift, carry, push, or pull up to 20 pounds (e.g., camera equipment, props).
• Perform repetitive motions, including reaching, bending, and operating equipment.
• Work in varying temperatures and moderately noisy environments during events.

Work Environment

The role involves a mix of remote/digital work and on-site presence at CMC locations and events in a bustling coffee shop and community setting.

Compensation and Benefits

• Hourly Wage Range: $18.00 - $24.00 depending on experience and skills.
• Paid Time Off (PTO-MT):

• Fixed annual allotment: 40 hours (5 days per year)
• Eligibility after 1 year of employment
• Granted as a fixed annual allotment on January 1
• Does not accrue or carry over
• Forfeited if unused by December 31
• No payout of unused PTO upon separation

• Additional Perks: Employee Discounts, Shift Drink (when on-site), Personal Mobile Device Monthly Stipend $35.

Evaluation and Performance Review

Evaluated within 90 days of hire and annually thereafter, based on content quality/engagement, adherence to standards, community interaction, analytics/KPIs, and contributions to brand growth.

Classification

• Shift Type: Part-time Variable Hour, Non-exempt.
• Location: Primarily digital/remote with on-site support across multiple Montana locations; flexibility encouraged.
• Employment Status: Employment is at-will during the initial twelve (12) month probationary period. After successful completion of the probationary period, continued employment is governed by the Montana Wrongful Discharge from Employment Act (Mont. Code Ann. § 39-2-901 et seq.), which requires good cause for termination. Copper Mountain Coffee reserves the right to terminate employment during the probationary period with or without cause or notice. After probation, termination will only occur for good cause, except where prohibited by law.

Copper Mountain Coffee is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, marital status, pregnancy, political beliefs, or any other characteristic protected under the Montana Human Rights Act (Mont. Code Ann. § 49-1-101 et seq.) or federal law. We welcome and encourage applications from all qualified individuals.