About the role
We are looking for a creative, social media-savvy Content Creator to help grow our brands across TikTok, Instagram, and other digital platforms. This role is ideal for someone who understands internet culture, enjoys creating short-form content, and has a passion for collectibles, trading cards, designer toys, or fandom communities.
What you'll do
Content Creation & Video Production
- Create, film, edit, and publish engaging short-form content for TikTok, Instagram Reels, and other social platforms.
- Produce content for multiple brands, such as Kayou and Popmart
- Capture product highlights, unboxings, rare pulls, blind box openings, behind-the-scenes moments, event coverage, and creator-focused content.
- Stay current on social media trends, sounds, formats, and viral content opportunities.
Social Media Management
- Assist with content planning and scheduling across social media channels.
- Help maintain a consistent brand voice and visual identity across platforms.
- Monitor performance metrics and identify opportunities to improve engagement, reach, and audience growth.
- Support social media campaigns, product launches, promotions, and community initiatives.
Community Engagement
- Engage with followers through comments, messages, and community interactions.
- Foster an authentic and welcoming environment for collectors, hobbyists, and fans.
- Help build brand awareness and customer loyalty through meaningful engagement.
Event & On-Site Content Coverage
- Participate in regularly scheduled content days with talent, creators, and livestream hosts.
- Capture photo and video content at company events, conventions, product launches, and community gatherings.
- Assist with event setup and social media coverage before, during, and after events.
Qualifications
- 1+ years of experience creating content for TikTok, Instagram, YouTube, or other social platforms.
- Strong video editing skills using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, or similar software.
- Ability to independently film, edit, and publish content from concept to completion.
- Strong understanding of social media trends, storytelling, and audience engagement.
- Organized, self-motivated, and able to manage multiple projects simultaneously.