Social Media and Content Manager

Astrocade is an AI technology company building super-intelligence for the interactive world, delivered through a breakout consumer platform.

Today's frontier models can write, reason, and generate video. None can build a world you can step into and act on. Interactive world models, systems that generate playable experiences, are one of the defining problems on the path to ASI, and the foundation of the next great consumer platform. Interactivity is the holy grail of content: not something you watch, but something that responds to you. Cracking it will redefine how the world plays, learns, and connects. We're further ahead than anyone: the only team building the intelligence and the platform together, and both are already live.

Our social UGC platform lets anyone create and play interactive experiences through natural language. And it's one of the fastest-growing consumer products in the world, with over 30 million users in just months since launch. Creators bring to life games, companions that remember and grow with them, learning experiences that adapt like a great tutor, and social worlds built with friends. The platform also powers our research with data no video dataset contains: millions of creators prompting and refining gives us paired data of human intent and the worlds that fulfill it, and every play session produces ground-truth, action-labeled interaction data at scale. All of it flows back into our models, and research ships to real players in days, spinning a flywheel no one else can build.

We are a small team from Google Research, Meta, FAIR, Character.ai, and Stanford, led alongside Chief Scientist Fei-Fei Li, with frontier-scale compute and direct ownership of core model problems. We are backed by Sequoia Capital alongside Google, NVIDIA, LG, SEA Gaming, Dentsu Ventures, and Conviction, and by luminaries including Eric Schmidt and Jerry Yang.

The next foundational AI company will be built where world models meet a billion players. We're the rare place where frontier research and a breakout consumer platform are one company, and where your work ships to millions, not to a paper. Come build it with us.

About the Role

Our growth won't come from ad spend — it'll come from content people actually want to watch. Playables are a brand-new form factor, and whoever finds the short-form format that makes them go viral will own the category. That's this role. As our Social Media and Content Manager, you'll build Astrocade's organic engine from zero: the content style, the posting cadence, the creator network, and the short-form video playbook that lowers our cost of growth and makes "Astrocade" the name people associate with AI-made games. We move fast, we post through the flops, and we let the numbers tell us what's working.

What You'll Do

• Own our organic short-form operation end-to-end across TikTok, Instagram, and YouTube — content strategy, pillars, recurring series, and cadence
• Ideate, shoot, and edit yourself on phone-native tools, and build both human-native and AI-generated video
• Find video PMF: test relentlessly across gameplay, memes and current events, AI video, and creator-earnings angles until an SFV format breaks out, then scale it
• Seed, curate, and spotlight the best user content, and build recognition and incentives (features, shoutouts, leaderboards) that pull players into creating
• Recruit creators who fit our audience and run a many-creator seeding motion plus select deeper partnerships — briefs, relationships, deliverables, gifting and paid coordination, and performance tracking
• Run comments and DMs as a content surface, listening for sentiment and insight and feeding it back into content and product

You'd Be a Great Fit If You:

• Are early in your career (new grad or early-career) and hungry to own a channel end-to-end
• Have grown a short-form account — your own or a brand's — to real reach, ideally through SFV
• Have genuine algorithm intuition: you can explain why a video works (hook, retention, sound, timing)
• Shoot and edit yourself, fast, on phone-native tools
• Are comfortable making AI-generated video with emerging tools
• Are high-output, scrappy, and self-directed, with no fear of failure — most videos flop early, and you keep testing and posting
• Are happy to appear in videos without wanting to become the face of the brand

Bonus Points

• Have run creator/influencer seeding or UGC programs before
• Love games and play, but instinctively build for people who don't call themselves gamers
• Are comfortable reading analytics, with some design or motion-graphics chops
• Have grown a channel at a young-skewing mobile game, entertainment app, or creator-economy startup

What we Offer

• Competitive salary, meaningful equity, and performance bonus.
• 100% employer-paid medical, dental, and vision insurance for employees and eligible dependents.
• Flexible PTO and unlimited sick time.
• $650/month AI Tools budget to use on the tools that help you do your best work.
• $500/month Lifestyle Benefit for wellness, fitness, meals, house cleaning, and more.
• $200/month Fun Benefit to spend on hobbies, travel, games, concerts, or whatever brings you joy.
• Up to 16 weeks paid parental leave for birth parents and 12 weeks for non-birth parents, plus a $1,500/month childcare benefit.
• $2,000 workspace setup allowance and $200/month commuter benefit.
• Daily breakfast, lunch, and dinner on in-office days, plus regular team events and offsites.
• 401(k) retirement plan through Human Interest.