Senior Programmatic Analyst

Job Overview: A Senior Programmatic Analyst will manage a portfolio of key accounts in a variety of industries and verticals. The ideal candidate will be a subject matter expert in Programmatic advertising and solutions (ex. DV360, CM360, Google Analytics, Google Tag Manager, Studio, & Google Web Designer).

Job Responsibilities:

• Directly manage a portfolio of Click Here Digital’s key accounts on platforms, including but not limited to:

Manage programmatic advertising campaigns across DV360, CM360, StackAdapt, Google Analytics, and ClickIQ.

• Manage Connected TV campaigns across Roku, Amazon, Hulu, Netflix, StackAdapt, and DV360.
• Manage digital audio campaigns through StackAdapt, Spotify, and additional streaming channels.

• Execute programmatic strategies to align with client goals and objectives by collaborating with dedicated account managers. Provide campaign performance insights and opportunities for improvement.
• Ensure all managed accounts are consistently meeting or exceeding department KPI benchmarks

Generate regular reports to monitor campaign performance and communicate key insights to clients.

• Analyze large data sets to provide actionable insights and client-facing reports.

• Develop and maintain strong cross-departmental partnerships, including Social Media, Paid Search, and SEO, to drive integrated omni-channel strategies.
• Conduct product evaluations and A/B tests to measure the effectiveness of new ad types, creative optimizations, ad formats, messaging strategies, and other initiatives as needed.
• Provide oversight and troubleshooting support for programmatic accounts.
• Stay informed on industry trends, best practices, and emerging technologies in programmatic advertising.
• Minimum 3 years of experience with Programmatic campaign management
• Experience and strong understanding of programmatic advertising.
• Experience using industry tools such as Google Analytics, DV360 (Display & Video 360), StackAdapt
• Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
• Strong quantitative and analytical skills and attention to detail, with the ability to interpret data and actionable insights.
• Proficient in Microsoft Office/Google Workspace (Docs, Sheets, Slides, GMail, GChat)
• Demonstrates mentorship and leadership skills with experience in training and guiding junior team members.
• Demonstrates strong attention to detail in QA of programmatic accounts while effectively troubleshooting and resolving campaign performance or setup issues.
• Experience with programmatic DSPs such as StackAdapt, The Trade Desk or similar
• Experience in automotive, legal, and/or medical verticals