Walk-In Media logo

Programmatic Manager

Walk-In Media
1 day ago
Full-time
Remote friendly (London, England, United Kingdom)
United Kingdom
Paid Media

Who We're Looking For…

  • Someone with solid, hands-on programmatic trading experience across DSPs and channels, ideally with familiarity of CTV/SVOD and Amazon DSP
  • Someone who is confident working with data to optimise delivery and translate platform performance into clear client narratives.
  • Someone who is proactive, organised, detail-oriented and able to work under pressure, energised by both campaign execution and staying ahead of a fast-moving streaming landscape
  • Someone with great communication and interpersonal skills, who takes responsibility and accountability.
  • Someone curious about how AI and automation are shaping the future of programmatic trading, and open to helping shape our approach as we build it out.

Role Responsibilities

  • Work closely with Planning and AV teams to translate briefs and strategic direction from planning into detailed programmatic activation plans, with particular ownership of CTV/SVOD and Amazon DSP campaigns
  • Manage campaign setup, trafficking and optimisation across DSPs, with a focus on Amazon DSP and CTV supply partners (Prime Video, Netflix, Disney+, Paramount+ and more)
  • Research and recommend inventory sources, ad formats and tactics as the CTV/SVOD landscape evolves
  • Work with ad operations to ensure correct trafficking and pixel implementation
  • Work closely with planning teams to ensure programmatic recommendations complement overall media strategy and campaign objectives
  • Analyse campaign data to identify optimisation opportunities.
  • Support client teams with campaign commentary, learnings and post-campaign analysis
  • Maintain and grow strong relationships with key media, data, and tech partners
  • Support and train junior team members on campaign setup and platform use

Core Skills Required

  • Strong working knowledge of Amazon DSP and at least one other major DSP.
  • Hands-on experience running programmatic campaigns, and recent CTV experience preferred.
  • Understanding of programmatic targeting, bidding strategies and inventory types (bidded and reservation)
  • Strong analytical skills, confident working in Excel
  • Understanding of relevant performance and brand metrics
  • Confident client-facing and presentation skills
  • Interest and awareness of wider digital and offline media channels