Production Copywriter

Job DetailsJob Location: Birmingham, AL 35223Position Type: Full TimeJob Shift: DayJob Category: MarketingThe Copywriter (Production) creates clear, persuasive advertising copy for Strong Automotive’s dealership clients. This senior role writes broadcast scripts and campaign copy used across TV, radio, streaming/digital, direct mail, and print. The Copywriter partners with the Creative Director and Account Team to move work from concept to final, delivering high-quality creative in a high-volume, deadline-driven production environment.

Qualifications

5+ years professional copywriting experience in an agency or in-house creative/production environment

Portfolio demonstrating broadcast scriptwriting (TV and radio) plus strong work in digital and print/direct mail campaigns

Automotive marketing experience strongly preferred (dealership, OEM, or automotive agency) with comfort writing offer-driven retail messaging

Proven ability to lead creative from concept to final, including making recommendations and iterating quickly through revisions

Strong collaboration skills with creative leadership and account teams, with consistent communication and follow-through

High attention to detail (accuracy in offers, model names, and messaging consistency)

Bachelor’s degree in Advertising, Marketing, Communications, Journalism, English, or similar preferred, or equivalent experience plus a strong portfolio