PPC Manager

With more than 20 years of presence in financial services, OneRoyal is an award-winning, multi-licensed global broker, recognized for its strong regulatory foundation and dedication to delivering excellence. The company operates in full compliance with international regulatory standards and is licensed and regulated by ASIC, CySEC, VFSC, and FSA. OneRoyal offers online CFD trading across a diverse range of asset classes. With a global workforce of 200 talented professionals, the company fosters a dynamic, collaborative, and performance-driven environment that supports innovation and professional growth.

As the PPC Manager, you will build and lead the PPC team and scale our global paid acquisition strategy. You will focus on driving high-quality trader acquisition, while maintaining strong ROI and compliance. The ideal candidate will have a strong understanding of financial markets, compliance requirements, and performance marketing strategies across multiple platforms.

Key Responsibilities

• Hire and lead a team of PPC Specialists
• Develop and execute global PPC strategy across Google Ads, Paid Social, Microsoft ads and native platforms
• Manage budgets efficiently
• Define Kpis: Cpa, Cpl, Roi, Ltv, Roas
• Identify and scale profitable geographies
• Oversee funnel campaigns including lead generation, retargeting and remarketing
• Optimize campaigns based on CTR, CPA and LTV
• Conduct A/B testing on creatives, landing pages, and funnels
• Performance & Analytics
• Analyze campaign performance using Google Analytics, CRM data, tracking tools
• Build dashboards and reporting for senior management
• Ensure campaigns comply with financial regulations
• Work closely with compliance and legal teams

• Perform keyword research, competitor analysis, and audience targeting
• Manage and monitor daily ad spend budgets
• Collaborate with design, content, sales and compliance teams
• Prepare weekly/monthly performance reports

Requirements

• 5+ years of experience in PPC / Paid Media
• Proven experience in Forex or Crypto industries
• Strong knowledge of Google Ads & Meta Ads platforms
• Proven experience in conversion tracking & analytics tools
• Understanding of trading funnels and lead qualification
• Familiarity with compliance restrictions in financial advertising
• Analytical mindset with strong data interpretation skills
• Experience with landing page optimization tools is a plus

Benefits

• Comprehensive private medical insurance
• Performance-based end-of-year bonus
• Hybrid working arrangement
• Ongoing training and professional development opportunities
• Twenty-one (21) working days of paid annual leave
• Opportunity to work in an international work environment

What your hiring experience looks like

• Interview with a Talent Acquisition Specialist (30 minutes)
• Interview with the hiring manager (1 hour)

Sounds like your kind of role? Let's talk!