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Paid Media Coordinator

KURV
1 day ago
Full-time
On-site
Los Angeles, California, United States
$72,000 - $90,000 USD yearly
Paid Media

Job DetailsJob Location: PaymentCloud Encino - Encino, CA 91436Position Type: Full TimeSalary Range: $72,000.00 - $90,000.00 SalaryJob Category: MarketingKurv helps small and mid-sized businesses get approved for payment processing, including high-risk merchant accounts most providers turn away. PaymentCloud operates as a sibling brand under the Kurv umbrella. Our marketing team drives paid acquisition across both brands through paid search, paid social, and a growing affiliate program.

The Paid Media Coordinator owns the daily execution that keeps this engine running from affiliate partner operations to email campaign execution to the reporting that keeps everyone honest about performance. You'll work closely with the Digital Marketing Manager, our paid social/search agency partner, and our affiliate partners, making sure nothing falls through the cracks day to day so the team can stay focused on strategy and growth.

Key Responsibilities

Affiliate Program Operations

Own day-to-day communication with affiliate partners via Slack and email, and coordinate/attend bi-weekly partner meetings

Monitor lead quality 2–3x per week across affiliate sources to keep CAC on target, flagging issues to your manager as they arise

Reconcile affiliate reporting spend, lead volume, and quality trends by partner and establish/maintain reporting structures as new partners come on

Troubleshoot partner issues as they come up

Support new partner onboarding (contract paperwork, setup) and initial vetting of prospective partners alongside your manager

Communicate affiliate pay structure changes to Finance and Data teams

Maintain the Affiliate Cheat Sheet partner-facing program documentation in Canva

Represent Kurv at the ASW affiliate conference alongside your manager

Campaign Execution & Agency Support

Execute paid social campaigns across Meta and LinkedIn as needed, coordinating tactics with our agency partner

Write creative briefs and coordinate assets with brand, design, and video teams

Execute approved paid boosts on organic social content and track and report on paid boost KPIs quarterly

Provide landing pages and performance reporting to our agency partner as needed to support their campaign work

Build and execute lead generation email campaigns to support top of funnel

Data & Reporting

Pull regular lead status reports by lead source to identify quality issues

Maintain the MQL, SQL, Submission, Approval, CPA funnel view

Assist in building and maintaining recurring reporting at the weekly, monthly, and executive level

Maintain naming conventions and tagging consistency across all paid channels

Provide accurate monthly billing amounts for affiliate payments

Maintain a competitor matrix tracking where competitors show up across the web

Systems, Lead Routing & Project Management

Coordinate with Operations to set up new lead sources in internal systems

Work closely with our Growth Marketing Strategist to assist with tracking and testing implementation

QA test new landing pages and lead sources before launch, confirming correct routing and source tagging

Own the team's Monday.com board — task queue, statuses, blockers, and deadlines

Manage campaign execution timelines from creative brief through launch

Stakeholder Communication

Serve as a regular point of contact with inside sales leadership on lead quality and routing

Join monthly meetings with inside sales teams alongside your manager to discuss lead sources and quality

What You'll Bring

Required

3+ years of experience in digital marketing, marketing operations, or a similar coordination-heavy role

Comfort working across multiple tools simultaneously — CRM (we use Zoho), ad platforms (Google Ads, Meta, LinkedIn), spreadsheets, Slack, and project management software (Monday.com)

Strong attention to detail, especially around data accuracy and QA — you'll be the last check before new lead sources go live

Clear, professional written communication for regular partner- and sales-facing conversations

Ability to manage a high volume of recurring, cross-functional tasks without losing track of details

Comfortable working with numbers — pulling reports, checking reconciliations, spotting quality trends

Nice to Have

Prior exposure to affiliate marketing or partner management

Familiarity with paid social or paid search platforms in a hands-on or coordination capacity

Experience working alongside an external marketing agency

Qualifications