Loyalty and Insights Analyst

New Seasons Market began in 2000 as a neighborhood market, a place where local communities can come together to connect with where their food comes from. A friendly, inviting place that honors its region’s farmers, ranchers, growers and makers.

Today we are part of Good Food Holdings; a collection of regional specialty grocers committed to serving our communities with the highest quality of products and great service, where our goal remains the same: to build community through good food. Accordingly, we seek skilled team members who share the same commitments and who appreciate the fact that New Seasons Market celebrates diverse backgrounds and experiences.

About Us: New Seasons Market began in 2000 when three families came together to open a neighborhood market, a place where local communities can come together to connect with the origins of their food. A friendly, inviting place that honors its region’s farmers, ranchers, growers, and makers—helping them prosper for generations to come. Over the years, our community has grown, but our goal is still the same: to build community through good food.

About the role: We are seeking a proactive and talented Loyalty & Insights Analyst who is passionate about transforming data into meaningful insights that drive business decisions. This role focuses on customer loyalty, customer behavior and trends, marketing segmentation, and customer communications. The ideal candidate combines strong analytical skills, strategic thinking, and effective communication to deliver actionable recommendations that support organizational growth and customer engagement. Reporting directly to the Loyalty and Marketing teams, the Loyalty & Insights Analyst will play a key role in identifying opportunities, measuring program effectiveness, and helping stakeholders make data-driven decisions. This individual will be responsible for translating complex data into clear, concise, and actionable insights, and for developing visualizations that highlight trends, improve campaign performance, and support business objectives using self-service business intelligence tools.

General Requirements:

• Understands and models our company culture. Acts as a steward of the company's resources, mission, vision, and values. Promotes sustainable business practices.

• Embraces an agile work environment and guides others through change and continuous improvement.

• Builds community within and outside of New Seasons Market. Works in stores and other off-site events and locations as needed to support our core business and community.

• Works cooperatively and positively with fellow team members, customers, and vendors, creating a respectful workplace where everyone is welcome.

• Demonstrates ability to manage own time and models a flexible work style. Shifts tasks as priorities and circumstances change, based on the department's needs and conditions. Creative with problem-solving and is solutions-oriented.

• Utilizes strategic thinking, data, and industry knowledge, and calculated risk-taking to create a competitive advantage.

• Communication style is confident, informative, adaptive to different styles, and effective.

• Gives and receives feedback in a constructive manner, demonstrating a company speaks up culture. Responds to feedback in order to improve performance.

• Maintains confidentiality and exercises good judgment around sensitive information.

• Adheres to work and food safety policies set forth by the company and all local, state, and federal regulatory agencies. Contributes to store and office cleanliness, maintains equipment.

• Observes all company rules and policies. Understands and complies with specific department or location guidelines, tasks, and responsibilities.

Position Responsibilities:

• Collect, analyze, and interpret data to identify trends and make strategic recommendations in areas such as customer loyalty, customer experience, customer segmentation, and marketing campaigns

• Prepare various sources of data to track changes in customer behavior, including transactional, customer demographics, loyalty program measurement, digital marketing communications, engagement, and customer research to tell the story of how these changes impact business performance

• Collaborate with internal partners to document key business needs into clearly defined requirements and project plan

• Develop, maintain, and manage reporting, analytics, dashboards, and other BI solutions

• Collaborate cross-functionally amongst internal stakeholders and business partners to support and provide customer-level analytics, data accuracy, and integrity

• Analyze customer behavior, loyalty performance, and customer trends, and publish post-mortem results

• Measure program effectiveness and identify opportunities to improve customer retention and engagement

• Support the Director of Customer Loyalty and the Senior Customer Loyalty and Insights Manager, as well as other internal stakeholders, as needed

• Periodic and ad hoc analysis/reporting and performance evaluation

• Use of various analysis tools – SQL, Power BI, Excel, etc.

• Tools and Equipment Used (not all inclusive): This position works with standard office equipment. May be required to use the following tools and equipment when working in stores or offsite: baler, hand truck, POS, industrial kitchen equipment (e.g., blast chiller, grill, knives/blades, oven, scales, etc.), and basic housekeeping/janitorial items.

• This position works consistently at a light work level and may be asked to work on occasion at a medium or heavy work level when supporting stores or other offsite events. Frequently required to sit, walk, reach, and grasp. Occasionally required to be on their feet with a mix of standing and walking throughout the shift. Up to occasionally, dependent on location, required to climb stairs, step stool, and /or ladders.

• Performs other tasks and duties as assigned.

This job description is not meant to be an all-inclusive list of duties, responsibilities, and requirements, but constitutes a general definition of the position's scope and function within our company. New Seasons Market reserves the right to amend and change duties, responsibilities, and requirements to meet changing industry or business needs as necessary.

What you bring as a Candidate:

• 2- 3 years of hands-on experience in retail marketing analytics, data science, BI, or data insights roles, preferably in a loyalty, direct-to-consumer, e-commerce, or SaaS business providing solutions

• Proficiency in data access tools, business intelligence tools, and advanced statistical tools required (SQL, Power BI/Tableau, SAS or Python, HTML, Jira, etc.)

• Strong analytical and problem-solving skills, logical and data-driven decision-making skills, detail-oriented, and able to work well within a small, dynamic data-driven team

• Collaborative, strategic thinker and problem solver with a demonstrated ability to prioritize and work on multiple projects simultaneously and deliver results in agreed-upon timelines

• Strong interpersonal skills, including tact and diplomacy, to collaborate, negotiate, and communicate effectively and professionally with cross-functional partners at all levels in the company.

• Demonstrated ability to be flexible and adapt to changing priorities

• Demonstrated ability to think critically and adapt one’s approach to suit a particular audience or situation

• A genuine interest in using data and analytical techniques to solve real business and consumer challenges

• Experience developing operational reports and data visualizations for marketing teams

• Experience in a multi-unit, high-growth retail or similar environment is highly preferred. Previous food and/or grocery-specific industry experience preferred.

• Core understanding of basic marketing principles, CRM, and digital marketing channels.

• Bachelor’s Degree in Marketing, Computer Science, Business, Finance, or related field, or equivalent experience required.

Physical and Environmental Work Space: Work occurs in office, a variety of off-site environments, and in a grocery store environment, which includes surfaces that can be wet and slippery, moderate noise level, and temperature extremes in controlled environments in the cooler and freezer, and depending on location, working outside in all temperatures. There may be exposure to certain allergens and/or chemicals. In accordance with the Americans with Disabilities Act, the ADA Amendments Act of 2008, and other applicable state or local law, we will make reasonable accommodations to qualified applicants and employees with disabilities

Benefits Information

All staff have access to our Employee Assistance Program (EAP) and our 30% staff shopping discount. Full-time, regular-status staff that regularly work 24 hours or more per week and have worked for 60 days are eligible for medical, dental, vision, pre-tax spending accounts, life, accidental death & dismemberment (AD&D), and disability benefits. Full-time, part-time, and temporary staff who have worked for 60 days and are at least 21 years of age may participate in the 401(k) program. Employees begin accruing PTO on their first day of employment; the amount they accrue depends on hours worked and tenure. Staff may be eligible for paid holidays, depending on schedule and tenure. Additional benefits include supplemental leave pay (such as parental or bereavement), a store incentive program based on financial & operational goals, paid time for volunteering at a 501(c)3 non-profit, discounts on some forms of public transportation, adoption assistance, and up to $40 reimbursement for dinner out or New Seasons Market groceries for their birthday.