Global Product Lead, YouTube Influencer Marketing

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in advertising, marketing technology, management consulting, or product management.
• 2 years of experience working with Engineering, Product teams, or executive leadership.
• 2 years of experience developing business strategies or managing cross-functional initiatives.

Preferred qualifications:

• Master's degree in Business or a quantitative field (business, finance, statistics, economics).
• Experience with business analysis and data tools (e.g., SQL).
• Experience leading initiatives and change management.
• Experience leading large-scale, cross-functional projects from inception through implementation, with a proven track record of managing complex stakeholder environments.
• Excellent communications skills.

About the job:

Our mission in Product and Sales Activation (PSA) is to fuel Google Customer Solutions (GCS) advertiser growth by enabling our Small and Medium Business (SMB) customers to achieve the most with our products today and shaping our products for tomorrow.

As the Global Product Lead for Agency, you will lead the strategy, GTM, and execution for Display and YouTube with GCS’ vast ecosystem of Agency partners to enable GCS to achieve unprecedented scale. In this role, you will design and lead the Display and YouTube strategy for Agencies/third parties and establish as the subject-matter-expert on Agencies. You will develop the SMB product outlook for Agencies and influence the product road map and deliver recommendations to executive stakeholders.

Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $152000 - $221000 (USD) + 15% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities:

• Lead the end-to-end execution of the "On Platform" expansion strategy, managing complex timelines, dependencies, and stakeholders to ensure seamless delivery of multi-quarter initiatives.
• Synthesize complex data and market insights into clear recommendations for GCS leadership, facilitating high-stakes decisions on platform investment and regional growth.
• Act as the primary bridge between Product, Engineering, Sales, and Operations teams to align technical capabilities with commercial objectives and "On Platform" requirements.
• Establish and maintain robust governance frameworks, tracking key performance indicators (KPIs) and providing regular status updates to leadership to ensure program health and accountability.
• Develop and implement communication strategies to drive internal adoption of new platform features and strategic shifts across global sales teams.