Digital Product Manager
Bournemouth UniversityThe Digital Product Manager shapes and leads the university's core digital platforms within Marketing, Recruitment & Communications, owning their delivery, operation, and ongoing evolution. At the heart of the portfolio sits the public website, the university's shop window for prospective students, current students, staff, and the wider world, and the most business-critical service in the mix. The role makes sure the website, staff intranet, and supporting marketing platforms are reliable, user-centred, accessible, compliant, and genuinely effective in powering marketing, communications, student recruitment, and engagement.
Working to agreed institutional and departmental strategies, the postholder is the product owner for a portfolio of marketing and communications digital products, setting the product vision and turning strategic priorities into clear, ambitious roadmaps. They decide where to invest, what gets built next, and when platforms move through their lifecycle, owning the product backlog and working closely with internal teams and suppliers to deliver real, measurable improvements.
This is a role that blends technical and operational leadership with hands-on platform management. It calls for a broad, practical command of digital platforms and technologies, spanning CMS, DAM, website architecture, design systems, UX, accessibility, analytics, CRM, and marketing technology. The postholder will need to be hands-on, while providing the direction, governance, and guidance that keeps digital services evolving in step with what users and the organisation need.
About the department
About us
Bournemouth University’s vision is worldwide recognition as a leading university for inspiring learning, advancing knowledge and enriching society through the fusion of education, research and practice. Our highly skilled and creative workforce is comprised of individuals drawn from a broad cross section of the globe, who reflect a variety of backgrounds, talents, perspectives and experiences that help to build our global learning community.
BU values and is committed to an inclusive working environment. We seek a diverse community through attracting, developing and retaining staff from different backgrounds to contribute to inspirational learning, advancing knowledge and enriching society. To support and enable our staff to achieve a balance between work and their personal lives, we will also consider proposals for flexible working or job share arrangements.
More than just a job! Working for BU provides you with access to a fantastic range of benefits.
Core Package:
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PAY– a competitive salary with opportunities for pay progression |
PENSION– a valuable defined benefit pension with generous employer contributions
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HOLIDAY– Annual leave entitlement of 30 days plus bank holidays and winter closure (pro rata if part time) |
WORK LIFE BALANCE –flexible working arrangements including opportunities for hybrid working and flexitime (role dependant) |
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You will also have access to a wide range of voluntary benefits:
- Health & Wellbeing: Employee assistance programme, dental care scheme, health cash plan
- Financial & Discounts: Discounts including a reduction of fees for family members who study at BU
- Travel: Cycle to work scheme, secure bike stores, showers and lockers, free bus travel between campuses, discounted bus travel
- Sports & Activities: Sport BU has a wide range of activities which staff can access
- Family: Enhanced maternity, paternity and adoption leave, on-site nursery with discounts for BU staff
- Modern, vibrant campus locations: Bright and flexible work and meeting spaces, with on-site food outlets and coffee shops
A job description for this position is available at the top of this page. If you require this in a different format, please contact us at [email protected].