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Digital Marketing Manager

Datavail Infotech
5 days ago
Full-time
Remote
United States
Description
  • At Datavail, we help organizations modernize, manage, and activate their data to power cloud transformation and AI-driven innovation
  • We are evolving from a company “born in data” into one built for the future of AI, analytics, and intelligent applications  -- and marketing plays a central role in that transformation
  • We are looking for a bright, ambitious, hard-working digital marketer early in their career who wants to grow into a senior marketing leader over time 
  • This role is designed for someone with strong fundamentals, curiosity, initiative, and the drive to learn rapidly across modern B2B marketing disciplines
  • You will work directly with senior marketing leadership on strategic initiatives spanning digital marketing, SEO/GEO, content, partner marketing, thought leadership, AI search visibility, and marketing automation 
  • You will gain exposure to executive-level strategy while also developing deep hands-on expertise
  • For the right person, this role has significant long-term growth potential, including a path toward senior leadership within Datavail's marketing organization
  • Digital Marketing & Campaign ExecutionSupport integrated marketing campaigns across digital channels
  • Build and optimize landing pages, forms, nurture flows, and email campaigns
  • Help execute account-based marketing (ABM) and demand generation programs
  • Track campaign performance and contribute recommendations for optimization
  • Assist with webinar, event, and virtual campaign promotion
    SEO, GEO & AI Search Visibility
  • Support SEO strategy and content optimization initiatives
  • Help evolve Datavail's presence within emerging AI-driven search experiences (GEO/AEO)
  • Research keywords, search intent, competitive positioning, and content opportunities
  • Assist with structured content development designed for both human buyers and AI discovery
  • Monitor trends around AI search, LLM visibility, Reddit/Quora engagement, and answer engine optimization
    Partner Marketing
  • Support joint marketing initiatives with strategic partners including AWS, Microsoft, Oracle, Databricks and others
  • Coordinate co-branded campaigns, webinars, marketplace promotions, and MDF-related activities
  • Help align messaging and campaigns with partner priorities and technologies
    AI-Driven Marketing Innovation
  • Help identify, test, and implement Generative AI and Agentic AI solutions across Datavail's marketing organization
  • Continuously evaluate emerging AI tools, platforms, and best practices to improve marketing effectiveness, efficiency, and scalability
  • Leverage AI to accelerate content creation, campaign development, audience research, personalization, SEO/GEO optimization, and performance analysis
  • Partner with Marketing Operations, Revenue Operations, Sales, and Technology teams to automate workflows and eliminate manual processes where appropriate
  • Assist in the development of AI-powered marketing agents that can support content generation, campaign execution, asset discovery, reporting, and other marketing functions
  • Help establish repeatable AI-enabled marketing processes and document best practices for broader team adoption
  • Stay current on developments in Generative AI, Agentic AI, AI-driven search, and emerging marketing technologies, bringing new ideas and experimentation opportunities to the organization
  • Contribute to Datavail's vision of becoming an AI-forward organization and a recognized leader in helping clients leverage data and AI to drive business outcomes
  • Marketing Operations & Analytics
  • Work within Salesforce and Pardot (Marketing Cloud Account Engagement)
  • Build and maintain campaign workflows, lists, forms, emails and reporting
  • Help improve lead management, attribution, and campaign tracking
  • Analyze campaign performance and provide insights tied to pipeline and revenue outcomes

What We're Looking For

  • We care more about intelligence, initiative, work ethic, and growth potential than checking every box
     
  • Ideal candidates should have:
  • 2 -6 years of experience in digital marketing, demand generation, content marketing, partner marketing, or marketing operations
    Experience with Pardot/Marketing Cloud
  • Account Engagement, Salesforce (HubSpot, Marketo, or similar platforms a bonus, but not necessary)
  • Experience with Webflow or a similar web platform and built in analytics
  • Experience with GA4, Google Ads and Google Search Console
  • Experience developing reporting in Looker Studio 
  • Working knowledge of HTML and JavaScript
  • Understanding of SEO fundamentals and curiosity about AI-driven search evolution
  • Strong writing and communication skills
    Interest in enterprise technology, cloud, data, analytics, AI, or IT services
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects in a fast-moving environmentDesire to continuously learn and take on increasing responsibility

    Bonus points for:
  • B2B technology marketing experience
  • Experience working with AWS, Microsoft, Oracle, Databricks, or similar ecosystems
  • Exposure to ABM or partner marketing
  • Experience using AI tools within marketing workflows
     

This Role Is Different
This role offers the opportunity to:

  • Learn directly from senior marketing leadership and Agentic AI experts
  • Gain broad exposure across modern B2B marketing disciplines
  • Help shape an emerging AI-era marketing strategy
  • Work in a highly visible role with executive exposure
  • Grow into larger leadership responsibilities over time
  • We are looking for someone who wants more than just their next job. We are looking for someone who wants to build a career and become part of the next generation of marketing leadership at Datavail