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Digital Content and Communications Creator

Empower Family Group
1 day ago
Full-time
On-site
Ilminster, England, United Kingdom
Digital Marketing

About Us:

Empower Family

Group are a provider of child-focussed services across the Southwest. Founded

by Foster Carers, we have created a stable, high performing care environment

with a strong reputation locally. With several children’s residential and

supported living homes, an alternative education provision and an experienced

Foster Carer network, we are also building our outreach services to enhance our

presence in the community. Empower is on a journey of transformational change

as each of our services develop and grow over the next couple of years.

Our Mission? To

open our homes and our hearts to every young person. That’s why we exist. We

believe that every child matters and deserves care that is empowering,

collaborative, and transformative. Our services support children and young

people to find and thrive in loving homes, access quality education, overcome

challenges, and cope with crises.

Our Values?

Empowering Care. Working Together. Leading and Learning. Those are the Empower

Family Group values, and we are committed to bringing them to life through

everything we do. We want to create a nurturing, world class place to live,

learn and work.

About the

Role:

This role is

part of our HR, IT & Maintenance team, we’re a friendly bunch and we are

now looking for someone to help shape our digital content and internal

communications strategy. This is also a hands-on, roll-your-sleeves-up role

that does blend operating practically and strategically, though you will have

full support with the latter. The beauty of this role is that it will carry

meaningful influence and will involve regular travel to our homes and sites, so

a full driving license is essential.

Our Digital

Content & Communications Creator will also play an important part in

supporting our recruitment fairs for new employees and new foster carers, from

identifying potential shows and events of interest to owning our current fairs

management, speaking with prospective carers and supporting the follow-up of

their interest and recruitment. Internally, you will seek out the great news

stories happening every day, grow our social media following and develop our

internal communications tone, cadence and frequency as we seek to connect our

employees to our growth strategy and mission across all our channels.

You will also

partner with our services to take a lead on the organisation of employee events, such as our annual family fun day and Christmas parties, as well as have a

presence at their service meetings. So, if you’re a strong organiser who loves

to see the moments of joy as your hard work comes into fruition, this could be

the role for you.

Other duties

associated with this role include;

● Creating

engaging, accessible and audience-focused content across a range of channels,

including websites, social media, newsletters, publications, video content and

promotional materials.

● Delivering

public relations activities and communications that strengthen Empower’s

reputation and visibility.

● Manage

communications enquiries and respond to requests for information in a

professional and timely manner.

● Ensure all

communications comply with the branding, publicity and acknowledgement

requirements of Empower.

● Support and

deliver approved branding and communications.

● Monitor the

use of branding and provide advice where required.

● Produce,

schedule and manage engaging social media content that reflects the Empower

brand, values and objectives.

● Review,

update and maintain website content and other digital platforms to ensure

information is current, accessible and engaging in partnership with our IT

team.

● Monitor

digital communications performance and audience engagement, providing reports

and recommendations to support continuous improvement.

● Support

community engagement activities by promoting Empower at local jobs fairs and

county shows.

● Develop and

maintain a communications calendar that engages our employees and followers.

● Monitor and

report communications activity.

Identify emerging communications opportunities, risks and issues, providing

timely advice and escalating concerns where appropriate.

Our closing

dates are a guide for when the application window should close, although we may

close the advert sooner if we can. So, we recommend you get your application in

straight away – and don’t miss the opportunity to join us!

Unfortunately,

we’re not able to provide employment sponsorship to candidates at this moment

in time.

Please note

that Empower do not accept speculative agency applications; we will only accept

applications from preferred suppliers that have been submitted to us via our

recruitment portal at the point of instruction.

Requirements

You’ll be a

natural relationship builder with a curious spirit and an appetite to get out

there and wrap your arms around our business.

You’ll be able

to develop stories into meaningful, engaging content with comprehensive

experience of social media management tools such as Hootsuite.

You will

understand how to write newsletters and press releases demonstrable from your

portfolio and may also have experience of designing and interpreting engagement

surveys and results.

Don’t have

experience of all of these things? Don’t let that put you off. You will be

working in a supportive environment committed to supporting your development.

Qualifications:

While

a relevant qualification in public relations or media-related studies would be

advantageous, we believe in lived experience over this given the practical

nature of the role.

Working Pattern:

Monday-Friday 08:30-16:30

Benefits

Empower have a

number of benefits available, with more to come…

  • Blue Light Card with discounts and deals to be secured in a number of locations.
  • Employee assistance programme which will give you 24/7 access to mental health support if you need it along with many other great deals
  • Employee experience fund
  • Refer a friend scheme
  • Discounts at a number of businesses on our Prockters Farm business park, including a restaurant and hairdressers
  • Company events including an annual family fun day for you and your family to enjoy
  • Free mortgage advice
  • Free parking