Content Creator - Graphic Design Specialist

Description

Position Summary:

The Graphic Design Specialist at Rock Church is a creative, highly motivated professional responsible for designing visual assets that enhance the Sunday Service experience, creating interior design elements and signage for the church's physical environment, and supporting Rock Academy's content and social media presence. Under the direction of the Visual Creative Director, this role includes developing eye-catching graphics for Sunday Service, such as sermon slides, LEDs, promotional materials, websites, and digital displays, and creating cohesive design concepts for interior spaces and signage. This position also supports Rock Academy by creating social media content and design assets that reflect Rock Academy's own brand identity, distinct from but visually aligned with Rock Church's overarching brand. The Graphic Design Specialist collaborates closely with the communications and creative teams to ensure all designs align with the appropriate brand, Rock Church for church-related work and Rock Academy for school-related work. This individual is passionate about digital, print, and environmental design, ensuring an engaging and welcoming experience for the church and school community.

This position is structured as approximately 30 hours per week supporting Rock Church graphic design initiatives and 10 hours per week supporting Rock Academy design and social media content.

Essential Duties and Responsibilities:

Rock Church Graphic Design (approx. 30 hours/week)

Graphic Design:

• Create engaging visual assets for Sunday Services, including sermon look/slides, worship graphics, and promotional materials.
• Design digital displays and other visuals to enhance the worship experience across multiple platforms (screens, social media, etc.).
• Prepare print-ready and digital files for all Sunday Service assets, signage, and environmental graphics, ensuring high-quality output and accuracy in execution.

Environment and Signage:

• Develop creative and cohesive design concepts for interior and exterior spaces, ensuring the environment reflects the church's mission and aesthetic.
• Develop temporary or permanent installations for events, holidays, or special themes.
• Design and produce clear, visually appealing signage for wayfinding, events, and special initiatives within the church.

Website Wireframes:

• Design website wireframes, ensuring a user-friendly layout that aligns with the church's branding and content strategy.
• Collaborate with web developers to ensure the wireframes translate into functional, visually appealing web pages.
• Update CMS (ie. Wordpress) with website designs.

Rock Academy Content & Social Media (approx. 10 hours/week)

• Create and schedule social media content for Rock Academy's channels, including graphics, short-form video, and photography from school events and classroom life, following Rock Academy's brand guidelines.
• Develop promotional materials for enrollment campaigns, open houses, academic calendar milestones, and school announcements, using Rock Academy's visual identity.
• Maintain a content calendar for Rock Academy social platforms in coordination with Academy administration and staff.
• Ensure Rock Academy's visual identity and messaging follow Rock Academy's own brand guidelines, which share a family resemblance with Rock Church's brand but are tailored to speak directly to parents, students, and prospective families.
• Capture and edit photo and video content at Academy events as needed.

Creative Input and Ideation:

• Work closely with Lead Content Creator and ministry teams to understand project requirements and ensure alignment with Rock Church's branding and messaging.
• Collaborate with teams to ensure consistent brand identity across all touchpoints, applying Rock Church branding to church-related work and Rock Academy branding to school-related work.
• Contribute creative ideas for Sunday Service visuals, church branding, environmental design, and Rock Academy content that engage the congregation, school families, and enhance both identities.
• Stay updated on design trends to keep both the church's and the Academy's visual elements fresh and contemporary.
• Manage multiple design projects simultaneously across both areas, ensuring deadlines are met and assets are delivered on time for services, school events, and campaigns.

Brand Consistency:

• Ensure all visual designs align with the appropriate brand guidelines, Rock Church's for church-related work and Rock Academy's for school-related work, contributing to a consistent, cohesive look within each brand across digital, print, and physical environments.

The above summary of duties represents the major tasks and duties. This is not intended to be an exhaustive list of all responsibilities. Therefore, the individual may perform other related tasks under the direction of the Visual Creative Director.

Requirements

Job-related Qualifications:

Education:

• Bachelor’s degree in Graphic Design, Visual Communications, Marketing, Digital Media, or related field, or equivalent experience.

Experience:

• 3-5 years of experience in graphic design.

• Strong portfolio demonstrating expertise in digital and print design, and visual storytelling.

• Proficient with Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)

• Understanding of the Canva platform. Mainly to create templates for ministries and church campuses to use.

• Have an understanding of video, web design, UI/UX, and social media.

• Experience in a church, nonprofit, or mission-driven organization is a plus.

Organizational and Spiritual Requirements:

• Demonstrate Christ-centered behavior at all times by treating people with dignity, respect, compassion, and integrity.

• Utilize the principles of Matthew 18 and Ephesians 4:15 to resolve differences of opinion with others.

• Successful completion of a thorough pre-employment references and background checks, which includes: social security verification, Local, State & Federal criminal conviction records search, national security database, and sex offender registry.

• Attendance at all mandatory meetings and events. This includes key events such as holidays, etc.

• Regular involvement in Rock Church activities, ministries, and events.

• Signed acknowledgment of the Rock’s Statement of Faith.

• Ability to interpret and adhere to the Rock’s policies, procedures, and employee handbook.

• Be self-motivated and goal-oriented, use good judgment, and be flexible and innovative.

• Professional attitude and demeanor.

Physical Requirements:

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. Must be able to work independently, communicate effectively, and lift up to 25 lbs (with or without assistance). This position also may require long periods of sitting, standing, walking, and hand/eye coordination for keyboard data entry and viewing data on a computer monitor. External and internal applicants, as well as position incumbents who are or become disabled, as defined under the Americans with Disabilities Act, must be able to perform the Essential Job Functions either unaided or with the assistance of a “reasonable accommodation,” if such is determined, on a case-by-case basis.

Employment At-Will:

Employment at the Rock Church and Academy is “At-Will,” meaning either the Rock or the employee may terminate the employment relationship at any time, for any reason, with or without advance notice.

Nothing contained in this job description or any other communication (written or verbal) the employee received is intended to be, nor should it be, construed as a guarantee that employment or that any benefit will be continued for any period of time. Compensation information provided to an employee, whether stated in hourly, bi-monthly, annual, or other terms, is not intended, nor does it constitute an employment contract or agreement for any specific period of time.

No manager, supervisor, or employee of the Rock Church and Academy has any authority to enter into any agreement for employment for any specified period of time or to make any agreement for employment other than at will.