Content Creator - Communications & Marketing

Job Summary

The Content Creator develops, produces, and coordinates multimedia content that supports HCC’s communication, marketing, engagement, and brand initiatives. Creates digital content across multiple platforms, including websites, social media, digital marketing channels, and other communication outlets. This position combines creative storytelling, multimedia production, content management, and audience engagement strategies to enhance visibility, awareness, and connection with internal and external audiences.

Essential Functions

Develop, create, edit, and publish engaging multimedia content, including written content, graphics, photographs, videos, and digital assets for various communication platforms.

Plan and execute content initiatives that support institutional goals, marketing campaigns, community engagement, and audience communication strategies.

Capture and produce photo and video content for events, programs, initiatives, and other institutional activities using appropriate production techniques and equipment.

Perform multimedia production activities including scripting, interviewing, recording, editing, post-production, and preparation of content for digital distribution.

Create and maintain content calendar, publishing schedule, and communication workflows to support timely and consistent messaging.

Write, edit, and adapt content for different audiences and platforms while ensuring clarity, accuracy, accessibility, and alignment with brand standards.

Collaborate with departments, stakeholders, and communication teams to identify content opportunities and develop creative storytelling approaches.

Maintain digital content libraries and organize multimedia assets, ensuring appropriate storage, accessibility, and usage.

Monitor audience engagement, digital trends, and content performance metrics to support continuous improvement and effectiveness of communication efforts.

Support social media initiatives by developing content strategies, scheduling posts, engaging audiences, and applying current best practices.

Assist with graphic design, digital layouts, motion graphics, and other creative elements as needed.

Maintain awareness of copyright requirements, privacy considerations, accessibility standards, and institutional guidelines related to content creation.

Support special projects, events, campaigns, livestreams, and other communication initiatives as assigned.

Performs other duties, tasks, and assignments as required.

Qualifications

Education & Experience

· Bachelor’s degree in Marketing, Public Relations, Organizational Communications or a related field required.

· 4 years of directly related experience may be substituted in lieu of the required degree.

· 3 years experience in creating digital content, video production, social media management, or marketing communications required.

Licensing & Certification

· Valid Texas Driver License

Special Skills

· MS Office Programs

· Adobe Creative Suite, Canva, and social media management tools

· Social Media Reporting/Analytics

Competencies

· Delivering High Quality Work

· Accepting Responsibility

· Serving Customers

· Supporting Organizational Goals

· Driving Continuous Improvement

· Acting with Integrity

· Thinking Critically

· Managing Change

· Communicating Effectively

Working Conditions

General Office. Must be able to perform all job requirements with or without reasonable accommodations; remain in a stationary position during shift; move items weighing up to 25 pounds; position self to operate job equipment; apply established protocols in a timely manner. Must access, input and retrieve information from technology devices; communicate with others to accomplish job requirements. May be required to work after hours to include weekends and holidays.

SECURITY SENSITIVE: This job class may contain positions that are security sensitive and thereby subject to the provisions of Texas Education Code § 51.215

The Organization

Houston City College (HCC) is composed of 14 Centers of Excellence and numerous satellite centers that serve the diverse communities in the Greater Houston area by preparing individuals to live and work in an increasingly international and technological society. HCC is one of the country’s largest single-accredited, open-admission, community colleges offering associate degrees, certificates, workforce training, and lifelong learning opportunities.

The Team

Play a central role at HCC as you keep our everyday operations running like clockwork. You’ll get the chance to make things happen and work closely with inspiring leaders across different parts of the institution. Whether your role is supportive, administrative, financial or something else, you’ll be part of a dynamic team that not only provides HCC students with cutting-edge academic and career tools, it also takes care of its people.

Location

Houston is a city with limitless possibilities:

• Fourth-largest city in the U.S. and home to 54 Fortune 500 companies, second only to New York City’s 55.
• Approximately 145 languages are spoken here.
• Overall after-taxes living costs are 5.6 percent below the average for all 308 urban areas recently surveyed.
• Houston is a major-league sports town, and don’t forget the annual Houston Livestock Show & Rodeo.
• The weather is great! Mild winters ensure that outdoor activities can be enjoyed year-round.
• World-renowned medical care. The Houston metro area has long been known for its first-rate healthcare system, with many Houston area hospitals consistently ranking among the nation’s top institutions.
• With over 150 museums and cultural institutions in the Greater Houston area, museums are a large part of Houston’s cultural scene.
• Houston is the Culture & Culinary Capital of Texas with more than 7,500 restaurants and eating establishments covering 60+ cuisines.

If this sounds like the role for you and you’re ready to join an amazing team, please apply right away.

EEO Statement

Houston City College does not discriminate on the bases of race, color, religion, sex, gender identity and expression, national origin, age, disability, sexual orientation or veteran’s status. The following person has been designated to handle inquiries regarding the non-discrimination policies:

Sandra B. Jacobson, J.D., M.Ed., SHRM-SCP, Interim Director of EEO and Compliance & Title IX Coordinator

Office of Equal Opportunity and Title IX

PO Box 667517

Houston TX, 77266

713 718.8271 or [email protected]

HCC values its employees and their contributions, promotes opportunities for their professional growth and development, and provides a positive working and learning environment that encourages involvement, innovation, and creativity.

Individuals with disabilities, who require special accommodations to interview, should contact (713) 718-8565.