Account Coordinator (Digital Marketing Agency)

The Role

Our client, a Seattle-based digital marketing agency serving law firms nationwide, is hiring an Account Coordinator to support our client-facing and internal service teams. You will own day-to-day communication on a small set of accounts and work closely with our SEO, Advertising, and Website Teams. This role is for someone who is genuinely good with people and wants to build tactical proficiency in the marketing craft that sits behind the relationship. You will have real accounts and real clients from your first month and a path to learn from each team at the agency.

What You Will Own

Client Communication

• Own day-to-day communication on a set of assigned accounts, with support from the Client Success (CS) Team.
• Answer client questions quickly, but don’t hesitate to ask for input from other members of the team.
• Ensure that any client request/tasks are assigned out to the appropriate member of the Services Team.

Getting in the Weeds!

• During your first 12 months at the agency, your time will be split between supporting the CS Team and each of our three Services Teams on a 3 month rotation.
• You’ll be expected to come away with a base-level understanding of editing our client’s websites, running digital advertising campaigns, and tactical SEO strategy.
• While you’ll handle client management from the jump, there is a path for you to develop your skills more thoroughly with our internal teams.

Client Reporting

• Deliver and provide analysis for the monthly marketing reports on your assigned accounts.
• Pull visibility and rank data from Places Scout/SEMRush/Ahrefs to augment reporting communications.
• Create a narrative! Our clients can read the numbers themselves, it’s on us to tell them what it means.

Project Management

• Keep client work moving in Teamwork (that’s our project management software) and keep client records accurate in HubSpot (that’s our CRM).
• Coordinate website and landing page edits with our development team and review all work before it’s pushed live. You’re the final call on whether or not a project is “done”.
• Ensure your teammates have everything they need to be successful. TLDR: don’t make them go hunting for passwords or files, they’re too busy for that.

Services Team Support

• Support the content team in writing communication on behalf of our clients. Each of the law firms we work with has a particular voice and specific brand. We need to make sure the content team is in alignment on messaging.
• Support the SEO and Advertising team with contextual insights and recommendations as your relationships with clients grow.
• No one at the agency should know more about your accounts than you!

Leading Client Meetings

• Prepare relevant materials and pull data ahead of monthly client meetings.
• Take clear notes and make sure every commitment we make in the room gets done.
• Grab the reins! People stumble, miscommunication happens, and emotions can run high. Be prepared to keep conversations on track and productive.

What Success Looks Like

• Clients on your accounts hear from you consistently and understand what work is being done and why.
• Every monthly marketing email goes out on time and holds up under scrutiny.
• Projects/tasks in your purview progress smoothly and are completed in a timely manner.
• You’re not expected to be an expert in SEO, advertising, or development. You WILL be expected to field questions clients have regarding these aspects of digital marketing and perform routine tasks.

What You Bring

• Three to five years in a customer-facing role where you personally owned the relationship. Hospitality, restaurant or retail management, teaching, and floor sales all count, and they count heavily.
• One to two years of exposure to digital marketing, whether at an agency, in-house, or freelance.
• Presence. You can run a room, hold a conversation with a business owner, answer a hard question without losing your footing, and recover cleanly when something catches you off guard.
• Clear, direct communication with no corporate filler. Lawyers are walking bullshit detectors, don’t talk around bad news.
• Strong organizational skills and the ability to multi-task.
• Comfort with numbers and the ability to use them to inform client communication.
• The instinct to ask early and the confidence to admit when you don’t know something.. “I don’t know, but I’ll find out.”

Tools You Will Work With

Teamwork, Claude, WordPress Engine, HubSpot, CallRail, Places Scout, Google Business Profile, Google Analytics, Search Console, Google Ads, and our internal reporting stack.

Nice to Have

• Experience at a marketing agency, or with local SEO and PPC campaigns.
• Familiarity with the legal industry.
• Experience building client-facing presentations.
• Basic comfort working in a website CMS such as WordPress.
• War stories from your time working “behind the bar”/”on the floor”/ “at the event”/etc.

What We Offer

• Medical insurance
• Dental insurance
• Vision insurance
• Employer-paid life insurance
• Income protection / Disability insurance
• 401(k)
• PTO
• Paid Holidays
• Employee Assistance Program (EAP)