10944-Manager, Biddable Media, Programmatic

Agency:

Omnicom Media

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

Title: Manager, Programmatic; Biddable Media

Company/Location: SSCG Media Group/ 100 W. 33rd Street, New York, NY

Who Are We:

SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying agencies in the world and is a proud member of Omnicom Media.

We’re a collaborative, fast-growing team that believes success comes from curiosity, creativity and continuous learning. See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn and grow, be challenged, and find their passion in their work.

If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

Position Summary:

We are seeking a Manager, Programmatic, to join our Biddable Media team. The Manager role is expected to demonstrate a strong working understanding of programmatic activation, media formats, campaign types and measurement frameworks. These skills will be applied to drive health and wellness client goals, and manage day-to-day programmatic execution, optimization and reporting support for assigned accounts.

If you are a paid media professional and are seeking a managerial opportunity in a high-growth, high-impact environment, we’d like to hear from you!

The Manager, Programmatic, role is critical to both daily client operations and internal team success. This role helps steer regular campaign management for assigned clients while helping junior team members build the skills necessary to be self-sufficient tactically and in-platform.

Key Responsibilities:

The role requires an advanced understanding of push and pull marketing tactics, and robust in-platform experience spanning programmatic platforms and campaign types. These skills will be crucial in supporting the following operations:

Planning: support landscape, competitor and trend analyses used to inform broader programmatic recommendations. Help curate essential data to assess market dynamics alongside agency team members, clients, and agency partners.

Development: Support established in-platform best practices across assigned campaigns, including campaign setup, audience application, creative trafficking, pixels/tags, inventory settings, pacing inputs and QA checks. Share platform guidance with junior team members to help build tactical and in-platform skills.

Optimization: Execute recurring campaign optimizations and flag opportunities based on pacing, delivery, frequency, inventory, placement, audience, creative and performance trends. Identify relevant tests, betas or platform updates to discuss with Supervisors.

Stewardship: Support day-to-day account management for assigned campaigns with guidance from Supervisors and senior team members. Help prepare client updates, capture next steps, track deliverables and support campaign communications. Maintain campaign documentation, budget trackers, monthly actuals, invoice details and pacing materials to help keep assigned campaigns organized and accurate.

Reporting: Support recurring reporting and data analysis for assigned clients. Review data pulls, formulas and figures for accuracy, help QA junior team member inputs and support Supervisors in developing performance narratives, actionable insights and next steps.

Requirements:

At least 2-4 years of hands-on experience building, optimizing and/or reporting on programmatic campaigns, with experience in one or more DSPs or programmatic platforms, such as:

DeepIntent

PulsePoint

The Trade Desk

DV360

Amazon DSP

Yahoo DSP

Preferred Skills:

Experience supporting healthcare or pharmaceutical programmatic campaigns is a plus, including exposure to:

Health-specific DSPs such as DeepIntent or PulsePoint

Reporting platforms such as Tableau, Power BI, Datorama or similar tools

Measurement partners such as Crossix, IQVIA, DeepIntent Outcomes or similar solutions

Additional programmatic formats or environments such as OLV, CTV, audio, digital out-of-home, EHR or point-of-care

Qualifications

Bachelor’s degree or higher in marketing, advertising, business or equivalent experience

Strong Excel skills and proficiency in Microsoft Office Suite (PowerPoint, Word, etc.)

Experience with DSPs (The Trade Desk, DV360, DeepIntent, PulsePoint, etc.)

Familiarity with audience strategy, data partner inputs, brand safety, privacy-safe targeting, tagging, pacing and campaign QA

Understanding of Programmatic, Digital Display and traditional media elements and their interconnectedness within a marketing strategy

Experience supporting or managing in-platform campaign builds, account settings and pre-launch QA

Strong analytical thinking and mathematical skills and an ability to manage large data sets

Resourceful, curious, and motivated spirit

Strong organizational and communication skills

Adaptability and comfort working with shifting priorities and deadlines

Healthcare, Pharmaceutical, or regulated industry experience preferred

Passion for health, wellness, connectedness, and media!

If you have read this far, you are likely a great fit for us and you have something to offer that is more than just these bullets. We want to hear from you and welcome your cover letter and resume.

New York: $50,000.00-$95,000.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.