A genuinely different marketing and media agency. Our Performance Reinvented approach drives growth for brands in a world where there are no funnels, brand and performance are united and analytics leads the way.
We’re rooted in our performance heritage, and we bring that mindset to everything we do: brand planning, strategy, integrated media, social, creative, and data. We’re passionate about partnering with clients on their journey towards incrementally-centric marketing with strategic consulting, analytics and smart tools in support.
The result is cutting-edge digital marketing that drives real business impact, supported by a network of over 2,500 independent consultants helping us to deliver work in over 120 markets and 60+ languages.
Located in the heart of SoHo, our New York office is home to a group of 100+ highly-skilled marketers, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud New York offers hands-on experience working with some of the world’s leading brands across every industry sector.
We are looking for a highly intelligent, charismatic and creative thinking individual who is passionate about SEO to join our team in New York City.
The role will support senior leadership out of our New York office. You will be responsible for the management and delivery of SEO scopes for our clients, using both internal resources and our network of specialists, in order to achieve client business objectives and targets.
This is a mid-level position suited for a well-rounded SEO, experienced in technical and on-page SEO. The successful candidate will be a fantastic people-person who can distill complex SEO issues into meaningful, business orientated actions for their clients.
As SEO Manager, you will take the lead with client communication, regularly work with, and make sense of, large data-sets, promote a positive internal team structure and ultimately, be someone who wants to build a career as an SEO consultant.
Responsibilities
The SEO Manager supports ongoing delivery and growth for clients. This will include, but is not limited to:
Account Management & Delivery
- Set and implement client SEO strategy in tangent with the SEO Senior Managers & SEO Directors in order to drive real positive SEO outcomes for Croud clients
- Drive the implementation and development of client Account Development Plans (ADPs) and client strategy within your client portfolio in order to sustain and grow client performance
- Innovate new ideas, techniques, and new products suitable for the continuation and development of client strategy
- Drive client performance management activities across the team to include: optimization activities, innovation towards client performance, daily checks and best practice processes
- Ensure excellence and high-quality client implementation coming from the Croudie Network including but not limited to: editorial, optimization, and engine mirrors. Ensure briefs to the network are comprehensive and accurate, QA work is completed to a high degree
- Completing data analysis to spot trends, patterns, challenges and successes using the support of the Croudie network. Identifying and troubleshooting anomalies within SEO data and taking corrective actions
- Deliver excellence in required communication and client service standards for each client as well as generally
- Contribute to internal training and development modules and delivery sessions as required. Everyone is responsible to deliver training modules internally to encourage shared learning across the SEO team
- Proactively identify workflow efficiencies to counter ineffective process within the team – new ways of working, continuous process improvement
- Proactively keep abreast of industry news and contribute suggestions as to how Croud can incorporate this into our methodologies to improve the department
- Contributing to and supporting Croud marketing activities
- Challenge and refine SEO practices and scalable processes using our Croudie Network
- Contribute to the internal case study process, delivering world class case studies showcasing Croud and our client’s shared success stories
- Contribute to the new business process, and pitching
Person Specification
- Personal Skills
- Demonstrated organizational skills – understanding the significance of getting things done
- Degree level education or relevant professional experience
- Passion for knowledge and the desire to learn in an ever changing digital world
- Strong communication, organization, and presentation skills
- Ability to tell and present meaningful stories through data
- Proven track record of working to and meeting deadlines
- Thrives working in a team environment
- Able to deliver a high level of customer service and management
- Technical skills
- You understand the complexities of Javascript, HTML and CSS
- Strong Microsoft Office skills which must include Excel, Word and PowerPoint
- You love solving complex SEO challenges relating to crawling and indexing
- Familiarity with SEO tools such as Screaming Frog, Google Search Console, Google Analytics, Ahrefs, & SEMrush
- A mathematical and analytical mind
- Ability to manipulate large amounts of data
- Building charts and decks that tell a story is a process you have been through successfully many times before
- Commercial Centric Team Player
- You enjoy working in large team of people and take joy in working in the SEO space with like minded professionals
- You enjoy working with wider teams (Content, PPC, Paid Social) in finding new solutions for clients that break down marketing silos
- You enjoy building decks and presenting ideas to new business prospects to assist in growing department revenue
Stakeholders
- Line Manager:Associate Director of SEO
- Key Stakeholders: SEO Channel Team
- Other stakeholders: Director of SEO Director of Operations
Company Benefits
Every employee is eligible for the benefits listed on our careers site which include:
- 20 days vacation a year with 12 public holidays observed
- Early finish throughout the summer months
- Enhanced paid parental leave
- Healthy in-office meals and snacks
- 401(k) Savings Plan
- Sales commission with pitch opportunities
- Annual performance bonus
- Pre-tax commuter benefits
- Full paid medical Insurance for employee (including dental and vision)
- Dependent contribution to medical, dental and vision coverage
- Employer paid life insurance coverage
- Monthly wellness membership stipend
- Access to health guidance and wellness resources
- Free Citi bike membership
- Hybrid workspace support – home office setup is provided
- Agile working policy
- Opportunity to work abroad in Croud’s international offices.
- Regularly scheduled social events and quarterly team offsites
Salary Range for this position is $75,000 – $90,000 per year (doe).
Where an employee or prospective employee is paid within this range will depend on; among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
We operate on a hybrid model of 3 days in office per week. Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).
Croud is an equal opportunity employer and does not discriminate on the grounds of a person’s gender, marital status, race, religion, color, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.