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Senior Content Writer

  • Date Posted:6 May 2024
  • Employer:Axonify
  • Location:Toronto, Canada
  • Workplace:Hybrid
  • Specialism:Content Marketing / SEO
  • Job Type: Full Time

Axonify is the frontline enablement solution that’s science-backed and proven to maximize the potential of workforces. Our vision is to reinvent the frontline experience, and we thrive giving them what they need to learn, connect, and get things done.

Our SaaS platform is enjoyable, engaging, and easy to use, with an unprecedented 83% engagement rate. If you’re looking for a meaningful product and a great company culture, let’s talk!

The Senior Content Writer supports our ambitious outreach strategy and approach to brand journalism. This role brings a strong writing background and the ability to plan, create and promote engaging, compelling content to support a wide range of functions. Reporting to the Senior Manager, Brand Strategy and Content, the Senior Content Writer plays a pivotal role in executing on our content strategy, building out a robust library of well-researched foundational content, guides, reports, blogs and other assets.

The impact you’ll have:

  • Work with the Senior Manager, Brand Strategy and Content stakeholders to contribute to and execute our content strategy and quarterly roadmaps.
  • Work closely with demand, customer marketing and other teams to identify and develop content recommendations that support broader marketing goals.
  • Scope, research and write a wide range of resources, including guides, reports, case studies and blogs and work closely with Senior Content & Creative Manager to produce engaging and eye-catching assets.
  • Develop repurposing strategies to get the most out of our content and target specific industries and personas to support broader marketing goals.
  • Research market and industry trends to keep our content relevant and authoritative Interpret data and engagement metrics to inform our strategy and identify opportunities for growth and improvement.

What you’ll bring:

  • Five to seven years of experience in a relevant marketing or journalism role.
  • Strong knowledge of content fundamentals and writing for various stages of the marketing funnel.
  • Experience with WordPress, Marketo, Seismic, Adobe Creative Suite, Canva and other martech (marketing technology) is an asset.
  • Strong knowledge of SEO.
  • Proven ability to work in a fast-paced, agile environment.
  • Incredible writing and content development skills.
  • Ability to collaborate with various teams and manage conflicting priorities.
  • Ability to get creative to get the job done, learn new skills on the fly and think creatively to solve problems and overcome challenges.
  • Journalistic research skills and proven ability to tell authentic stories

It’s ok if your experience doesn’t check every box! If you check off more than a few – great! We’d welcome a chance to get to know what you can bring, how you can add to our culture, and hear your unique story.

Work location:

At Axonify, we embrace a hybrid-flexible work environment that allows you to choose the best location to support your day the majority of the week. Whether that location is your home office or one of our Axonify offices, located in Waterloo and Toronto, Ontario, you choose. 

Wednesdays hold a special place in our calendar as Axonifers, in a commutable distance, gather together in one of our offices for “Work from Work Wednesdays.” These face-to-face interactions energize our week with meaningful connection and foster collaboration and innovation. Let’s chat more about our flexible working arrangement! 

You will be provided with the tools, resources and support to ensure your success.

The things you’ll enjoy:      

An impactful product that gives back to the communities and frontline workers that support our everyday lives.

People with great attitudes that lead to great results through our values: Empathetic, Bold, Innovative and Empowering.

A diverse team that celebrates unique perspectives and experiences that add richness to our culture.

Leaders that trust deeply who leverage our skills, adapt to us as individuals and encourage us to be our best selves.

Ready to join the team? Here’s what’s next.

Apply. Our Talent Acquisition team is committed to providing an outstanding experience throughout your journey with us. Learn more about Axonify by visiting us at

We believe our team’s unique life experiences, backgrounds, cultures, beliefs and abilities add richness to our culture and depth to our ideas. Our ongoing commitment to diversity and inclusion creates an environment that supports, empowers and delivers a sense of belonging for all members of the team. 

We want to remove barriers that may limit you from joining Axonify. Email us at to let us know how we can provide you with reasonable accommodations through our candidate journey.