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Performance Marketing Designer

  • Employer:Whop
  • Location:Brooklyn, NY, USA
  • Workplace:On-Site
  • Job Type:Full Time
  • Speciality:Creative
  • Salary:$150,000 USD / Year
  • Posted:

About Whop

At Whop, we’re building a farmers market for the internet where people can set up storefronts, accept payments, find customers, and connect with customers . Our mission is to deliver everybody a sustainable income. We are bridging the gap between commerce and connection amidst an exploding internet economy.

We earn creators on our platform almost $1B / year with a team of about 70 people based in Brooklyn, NY.

What does the role look like?

This role will be our first dedicated performance marketing designer we’ve hired to focus solely on paid ads and email creatives. Day to day this role will consist of designing all of our paid and email assets. You will work closely with our paid, lifecycle, coaching partnerships, socials, and marketing team to execute on all design needs. Some example of email creatives you’ll design range from our creator onboarding sequence, to new user sign up welcome journeys. On the paid side you’ll be responsible for designing the templates we use for all catalog, tag, and coaching ads. We believe heavily in testing everything, so you can expect to create hundreds of different designs per week for paid/email. The more output you produce the more we can test new theories leading us to the most optimal designs over time.

A given week in this role will look like designing ~100 new paid ad templates we want to test + designing 5 new email templates we will be using for a new journey we’re testing. Outside of designing you’ll be working closely with the marketing team on strategy and metrics. This is a metrics heavy role, meaning you be expected to utilize metrics heavily when making new design iterations.

Your first 90 days will look like the following:

  • Within 30 days, you will design your first 100 ads and 10 emails
  • Within 60 days, you will be owning all paid + email creative
  • Within 90 days, continue designing all new creatives + working closely with the team on metrics/strategy

Who you are:

  • You must have worked directly with creators running online businesses previously or had your own online business.
  • You are metrics obsessed/driven and use metrics to inform design decisions.
  • You have a passion for our mission at Whop. You live and breathe creators and will work relentlessly to help them earn a sustainable income on our platform.
  • You are scrappy and do whatever it takes to get the job done.
  • You want to grind and get your hands dirty.
  • You are highly resourceful and an executor who can produce results in a highly ambiguous environment.
  • You are analytical and are comfortable understanding and using data to gain and take action on business insights.

If this aligns with you, let’s talk.

Compensation, Benefits & Perks

  • Target base salary of $150,000 + Expected TC: ~$190,000 with quarterly performance bonuses + a competitive equity package
  • Unlimited PTO, with full health, vision, dental coverage
  • A brand new office in Brooklyn, New York at the Domino Sugar Refinery
  • 12k annual UberEats credits for lunch & dinner Monday thru Friday
  • 9k annual rent subsidy if you live within 4 blocks of our 300 Kent office
  • 3k ramp card to get you the latest Macbook Pro & tech accessories
  • Free gym membership to the Equinox in our building & Annual Citi Bike Membership

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