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Digital Marketing Manager

  • Job Reference:R-1032436
  • Date Posted:24 April 2024
  • Employer:Verizon
  • Location:Bernards, NJ, USA
  • Workplace:On-Site
  • Specialism:Content Marketing / Creative
  • Job Type: Full Time
  • Applications have closed

Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect around the world. We’re a human network that reaches across the globe and works behind the scenes.

We anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together—lifting up our communities and striving to make an impact to move the world forward. If you’re fueled by purpose, and powered by persistence, explore a career with us.

Here, you’ll discover the rigor it takes to make a difference and the fulfillment that comes with living the #NetworkLife.

What you’ll be doing…

As a Marketing Manager / Merchandiser on the Digital team, you will be responsible for both developing content-focused plans to create awareness around various consumer-focused Verizon products and services, as well as helping define product-specific landing page content that helps educate and inspire users towards a purchase.

The scope of the work involves significant strategic planning collaboration with a number of Business, Marketing, and Creative stakeholders, as well as tactical coordination with a number of creative and content development implementation groups, to ensure your merchandising plans are executed on-schedule with high quality.

Responsibilities Include:

  • Partnering with a variety of stakeholders to develop digital Merchandising plans for key Product and Marketing initiatives, including new product launches, product refreshes, promotions, campaign support, and general content upkeep.
  • Defining specific functional requirements and coordinate with design, development, and support teams to ensure accurate and timely implementation of Merchandising plans.
  • Leveraging a wide variety of data sources to evaluate Landing Page and Campaign performance and opportunities for improvement.
  • Partnering with a variety of testing and optimization teams to find and leverage insights that can be applied to Sales and Marketing focused content.
  • Contributing to broader Merchandising best practices and strategic initiatives that identify and leverage best practices across our full portfolio of products. .
  • Help identify, solve, and implement process and platform enhancements to improve the productivity and quality of Merchandising-related work, and maximize the happiness of our team and adjacent partners.

What we’re looking for…

You are able to balance both strategic and tactical work, be comfortable working in a highly matrixed (yet relatively efficient) organization, possess the ability and willingness to learn and apply those learnings to future work, and thrive in a high volume, high velocity, yet kind and constructive environment.

You Need to Have:

  • Bachelor’s degree or four or more years of experience.
  • Four or more years of relevant work experience.
  • Experience with the digital merchandising of physical products and/or subscription products in a digital environment.
  • Experience and knowledge of digital Marketing, Creative, and Content Development fundamentals.
  • Proven ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives.
  • Experience working within a team environment and under pressure of very stringent deadlines.
  • Ability to occasionally support key Merchandising initiatives that may occur at night, on weekends, or over holidays.

Even Better if you have:

  • Working knowledge of digital UI/UX best practices.
  • Experience with common digital SDLC processes for managing product and marketing content.
  • Experience with audience-specific merchandising or personalization.
  • Analytics skills and comfort with Engagement and Sales-related data analysis.
  • Strong attention to detail and organizational skills.
  • Excellent verbal, written, interpersonal, and leadership skills.
  • Highly responsive, reliable and proactive.
  • Proficiency in either the G-Suite or Microsoft Office document-related applications (e.g. PowerPoint/Slides, Excel/Sheets, etc.).
  • Fundamental knowledge of digital technology and systems.

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.

Where you’ll be working

In this remote role, you’ll work from home with occasional in-person trainings and meetings.

Scheduled Weekly Hours

40

We’re proud to be an equal opportunity employer – and celebrate our employees’ differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best.