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Digital Marketing Coordinator

Who are we?

We are World Animal Protection.

For over 50 years we have moved the world to protect animals.

We protect animals because we believe a sustainable future for the planet can only be achieved if both animals and people are part of the solution.

We stop the exploitation of wild animals for entertainment and profit. We protect pets and working animals in communities across the globe. We campaign for better farm animal welfare and fight against factory farming. We also help animals when disaster strikes.

Our vision is a world where animals live free from suffering. We are working to help people to see how important animals are to all of us.

We are determined to influence decision makers to put animals on the global agenda and inspire people to change animals’ lives for the better. Today we’re working on projects to end animal suffering by helping governments and communities to protect and care for their animals.

Join us and together we can move the world for animals.

Job Description

Main purpose of the role

World Animal Protection, one of the world’s largest international animal welfare organizations, has an exciting opportunity for an energetic, self-starter to join our team as a Digital Marketing Coordinator.

We have an ambitious strategy to move the world to protect animals and are seeking talented and passionate individuals to join our team and help us reach this goal. Working across 14 international offices, we are developing programs and launching campaigns that will improve the lives of millions of animals worldwide.

Under the direction of the U.S. Digital Marketing Manager, the Digital Marketing Coordinator will play a key role in supporting all the organization’s digital marketing and communications plans for World Animal Protection in the U.S., with fundraising as a priority.

The Coordinator will have the opportunity to manage work across all digital channels including social media, email marketing, website content management, SEO/SEM, display, mobile, creative and video materials development, digital fundraising support and digital reporting.  S/he will have excellent writing and creative skills that will enhance the efforts of a growing, enthusiastic team of professionals.

Organizational responsibilities

  • Delivery of World Animal Protection’s Global Strategy across the core themes of Mission, Movement & Transformation in a global, matrix environment
  • Work cooperatively with external organisations, teams within World Animal Protection and in the wider animal welfare movement to pursue program objectives and wider organizational goals, including those relating to brand, communications, fundraising and resource management.
  • Actively participate in building our brand and maintain the integrity of our brand to support our profile, lead generation, income and engagement.
  • Help secure resources (income) and reach (people and partnerships) by actively contributing to our supporter relationships, fundraising, communications, and donor reporting.
  • Actively participate and support the organization to ensure that we manage our resources (financial, staff and IT) efficiently and effectively by improvement of systems, reporting and compliance.
  • Contribute to a learning culture and create a positive working environment for staff.
  • The role holder will from time to time be required to undertake any other duties that are within the scope of this role.
  • Take responsibility for their own health, safety and welfare, comply with H&S policy and procedures, and not act in any way that compromises the safety of themselves, colleagues or the public.
  • The post holder may be required to travel internationally to provide support or participate in World Animal Protection’s activities as and when required.

Skills and experience


·         Experience with Drupal, Blackbaud Luminate, Marketo, WordPress, Google Analytics and Adwords, Facebook for Business, Hootsuite

·         Experience in basic programming preferred

Additional Information

World Animal Protection offers a comprehensive benefits package including medical, dental, retirement, and annual leave. Salary is commensurate with candidate’s experience.

Interested candidates should send a cover letter including salary requirements and resume and include the the job reference code HR-DMC must be in the subject line. Position will remain open until filled.

World Animal Protection is an equal opportunity employer and welcomes applicants from diverse backgrounds.

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