CRM Manager

About Motorway

Motorway is the UK’s fastest-growing used car marketplace – our award winning, online-only platform connects private car sellers with over 7,500 verified dealers nationwide, who compete to offer the best price. Founded in 2017, our technology makes the process refreshingly easy, earning us an ‘Excellent’ Trustpilot rating with over 70,000 reviews. We’re not just building a platform; we’re changing how people sell cars.

Backed by leading investors like Index Ventures and ICONIQ Growth, and following a successful $190 million funding round, we’re on a mission to transform the used car market.

About the team

The CRM team at Motorway supports the rest of the business with communications to sellers and dealers across multiple channels, in particular via email, SMS and push notifications. We work closely with commercial, product and creative teams to make sure our communications support our business goals and make our seller and dealer experience as smooth as possible.

About the role

In this role, you’ll join our Seller CRM team, and your main areas of focus will include:

• Ensuring smooth seller journeys by testing and improving automated lifecycle communications
• Identifying and addressing customer pain points
• Managing a campaign calendar, iterating and reporting back to the business on what we’ve learnt

Key responsibilities will include:

• Understanding and optimising our complex end-to-end seller journey
• Creating and managing complex customer journeys using emails, app notifications, and SMS
• Conducting A/B tests to improve campaign performance
• Acting as the main CRM contact for our Customer Experience and Support teams, and supporting Product requests as needed

Who you are

If you have:

• Experience in customer lifecycle management and automation
• A strong CRM background, particularly in campaign management and journey design
• Solid data analysis skills, with some experimentation experience
• Experience with tools like Braze and Looker
• Excellent communication skills, both written and verbal
• The ability to work independently and juggle multiple tasks
• A keen eye for detail
• A curious mind!

…then we’d like to talk to you.

Our interview process

Qualifying Screen – 30 minutes

Hiring Manager Interview – 45 minutes

Interview loop with team, including short task – 60-90 minutes

Final Interview with Director – 45 minutes

You can expect to hear back from us within a week of each interview stage. You’ll have the opportunity to speak with a talent partner throughout the interview process should you have any questions or need any type of accommodations.