14 May, 2019

Digital Marketing Executive

  • DigitalMarketingJobs.com
  • Ballymoney, Causeway Coast and Glens
Permanent Digital Marketing Executive

Job Description

Our client a global multi-channel retailer based in Ballymoney are currently looking for an innovative self-starter to take up the role of Digital Marketing Executive specifically managing paid advertising campaigns across various platforms. The successful candidate will be responsible for the following: * Implementing new campaigns across all Social Media platforms including Facebook, Instagram, LinkedIn, Twitter, Google Adwords, Bing and Affiliates Marketing. * Managing the end to end campaign process including creating content, campaign set-up, daily monitoring of performance, A/B testing, keyword research, audience segmentation and targeting optimisation and delivery. * Monthly reporting of performance which creates learning/knowledge that will inform strategy. * Recommending and implementing creative ways of improving customer engagement, sales conversion and budget allocation to maximise ROI. * Tracking variable testing plans and budgets. * Ensure implementation of best practice guidelines, following company processes. Essential Criteria * Experience with shopping and data feed management. * Strong analytical skills, creative thinking ability and results driven. * At least 1 years experience in a similar paid advertising/ marketing role. * Demonstrate strong IT skills, including excellent knowledge of all Microsoft packages