16 Nov, 2018

Data Analyst / Marketing Analyst

  • Pure360
  • Brighton, UK
Full time Analyst

Job Description

We are looking for a Statistics Manager with a passion for bringing statistical rigour to marketing.

You have excellent existing skills in data selection, manipulation and modelling.

You should be curious and agile-minded, experienced in asking the right questions of data and its application.

If you are a data science, statistics or economics graduate with at least 5 years experience and are excited by the opportunity to help build a powerful new proposition, we’d love to hear from you!

Responsibilities and key duties:

  • Own bespoke quantitative market research projects from scope and build to delivery and support
  • Reliably find and deliver business critical insights in a consumer friendly format, on time and to budget
  • Collaborate on the development of repeatable projects including segmentation, CLTV (as a success  metric), CLTV (predictive) and CRO models
  • Analysing project risks and iterating on process to mitigate them
  • Transformation of data from CSV, QVD, MySQL databases
  • Data selection, validation and cleansing

Essential skills:

  • Strong mathematical and statistical modelling skills
  • Strong understanding of data architecture
  • Expert in Google Data Studio, QlikView and Excel
  • Expert in SQL
  • A working understanding of the systems requirements and computational cost of selected processes and models
  • Risk analysis
  • Commercial acumen
  • Strong presentation and storytelling skills

Desirable skills:

  • Wider digital marketing industry knowledge
 
 
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