Digital Marketing Coordinator

  • Disney
  • Hammersmith, London, UK
  • 03 Jul, 2018
Full time Marketing Coordinator

Job Description

We are looking for a Digital Marketing Coordinator to join The Disney Store Europe on a permanent basis.

The role will support the Digital Marketing team on the implementation of the ‘always on’ performance marketing activity as well as ad hoc brand activations.

Working closely with the rest of the Marketing team, this role will support the overall Disney Store brand, product launches and promotions via social media channels, help drive traffic to the online Store and footfall to the physical Stores via targeted campaigns and work closely with the internal Brand & Image team to brief and coordinate marketing assets.

This role also coordinates some elements of the Digital Marketing team administration so we require a team player who is happy to get involved at all levels.

About the position:

  • Support the Digital Marketing Manager with the implementation of the UK social media calendar on both Instagram and Facebook. This will involve managing content and photography, copy writing and content publishing
  • Coordinate Social Media reporting and share insights with wider TDS team to inform future planning
  • Keep on top of evolving digital and social media opportunities and support the team with ‘test & learn’ calendar throughout the year
  • Work with the Digital Marketing Supervisor to support cross line of business support for TDS with a focus on driving traffic from disney.xx and other digital platforms to disneystore.xx
  • Coordinate ad hoc affiliate, blogger and partner events including movie screenings and product presentations
  • Set up marketing promotions in partnership with online merchandising and production teams
  • Set up and coordinate online competitions to support the marketing calendar and business objectives working closely with legal team
  • Liaise with Digital Media agency to support with the implementation of Paid Search, Paid Social and SEO strategies

Experience required for the role:

  • Digital & Social Media Marketing experience, essential
  • Retail experience, preferable
  • Experience using customer-facing social engagement platforms (we use Sprinklr)

Skills required for the role:

  • Working knowledge of Microsoft Word, Excel and PowerPoint is essential
  • Experience using Social Media platforms for business, including Instagram and Facebook
  • Excellent organisational and time management skills
  • Proactive approach to workload management
  • Ability to work within a fast paced environment demanding a flexible response to any challenges
  • Demonstrable ability to cultivate productive business relationships

This is an exciting opportunity for someone to continue to build on their skills whilst gaining experience of working in a fast paced multi-channel Retail business. At The Disney Store, we can offer you an abundance of wonderful experiences and a chance to excel in a great working environment. If you possess the capabilities and think you have what it takes to come and work for us, apply now.

All Disney roles require you to have the right to work in the UK

About Disney Store:

Disney store, which debuted in 1987, carries high-quality products, including exclusive product lines that support and promote Disney’s key entertainment initiatives and characters from Disney, Pixar, Star Wars and Marvel. shopDisney.com is the ecommerce destination for guests of all ages, offering a curated selection of the best product from Disney store, Disney Consumer Products licensees, global collections and collaborations, and Disney Parks and Resorts, including trend fashion and accessories, toys, home and collectibles. Disney store and shopDisney offer magical shopping experiences that can only be delivered by Disney, one of the world’s largest and most successful entertainment companies. There are currently more than 240 Disney store locations in North America; more than 40 Disney store locations in Japan; two locations in Shanghai, China including a flagship; and more than 70 Disney store locations in Denmark, France, Germany, Ireland, Italy, Portugal, Spain, and the United Kingdom.