Search Laboratory Leeds, UK
Looking to further your digital career on a global scale? At Search Laboratory, we are always on a mission to help our clients win online. Whether that be through optimising websites for search purposes, right through to generating results and PR coverage in top publications across Europe. Our International department services our award-winning PPC and SEO team, which means you’ll be working with the top specialists and strategists in the industry. The role of the Project Manager is to implement best practice marketing efforts with a team of specialised in-house, international digital marketers who are fully immersed in their markets, understanding the news agenda, trends and search behaviour. We are looking for an experienced SEO specialist who can help the team of country experts implement digital campaigns to achieve KPIs such as revenue, traffic, links and rankings in the SERPs. The ideal candidate would be an extremely organised, strategic, and results-driven individual with experience in client management, an interest in international marketing and confidence leading teams to deliver high performance campaigns. Some of the exciting projects you’ll be responsible for managing include: SEO: General keyword research and on-page optimisation tasks Content & Online PR: Content marketing and link acquisition campaigns Generating PR coverage online in key publications across Europe Events: Reactive and proactive event management for brand awareness and link purposes Marketplaces: Optimising for marketplaces (such as Amazon, Etsy and Tesco) Some of the main responsibilities of the Digital Project Manager would be: International budget management and task allocation Strategic input and reporting on KPIs Keyword Research Setting up templates for Keyword research, on page optimisations and auditing tasks for campaign teams Executing page titles, meta descriptions, H1s and category copy Executing content audits, prioritising ranking copy and setting plans with internal and external teams Assisting Account Managers in decision making about international markets (prioritisation, user behaviour etc) Creating ranking copy Reporting We’ve been named as one of the top 1000 most inspirational companies in the UK, as well as being awarded a place in the Times Top 100 Companies to Work For list SIX times! We have fantastic company benefits such as free gym membership, generous holidays, company pension, healthcare benefits, modern offices, Free Drink Fridays, and many more.
29 Nov, 2018