Digital Marketing Career Advice and Insight

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Digital marketing is in higher demand than ever before, and companies are looking for skilled professionals who can oversee their online advertising and outreach. But what exactly does a digital marketing manager do? And how does a digital marketing manager differ from an SEO professional or content creation executive?     The Definition Of A Digital Marketing Manager The official definition of a digital marketing...
There’s never been a better time to get into digital marketing. According to eMarketer companies in the US spent over $100 billion on digital advertising  (£77 billion) in 2018. That, of course, doesn’t include the billions spent by businesses in the UK and internationally. As organisations continue to spend more on digital marketing, the need for workers to fill the many roles this medium includes will only...
Powered by innovation in the digital advertising realm, the global marketing industry is experiencing unprecedented growth. In fact, experts predict that while the market was worth $8 billion  (£6 Billion) in 2018, that number will skyrocket to $11.8 billion (£9 Billion) by 2023, at a compound annual growth rate (CAGR) of 8%. Are you looking to cash in on this lucrative opportunity? There's never been a better time...
Go back twenty-five years, and the idea that there would be a surge in demand for digital marketing jobs would have seemed like a fantasy. The internet was barely getting started, and the notion that it would one day come to dominate all our lives would have been difficult to accept. But over time, and especially during the last decade, the importance of the internet as a marketing platform has grown, and now it eclipses traditional...
It’s not hard to notice that business is growing more digital in its marketing efforts as time goes on. Not only is the digital age for big, international brands but small, local businesses as well. Everyone is making the switch to digital marketing. As a result, you may be well aware of the growing importance of digital marketing professionals and the ever-growing number of opportunities they have. It may be a very attractive idea...
It can be hard to know where to start when you’re a) ready for your first job or b) ready for a new one. The good thing if you’re looking for a job in this day and age is that it’s far more acceptable now than a few decades ago to reach for the stars and have a crack at your dream job. But how does one go about first of all finding, and subsequently getting, that role? We’ve put together an easy list of 5 things...
Here at DigitalMarketingJobs we’ve been speaking to successful digital marketers to get a sense of what their job involves and what kind of personality it suits. In this second edition we have spoken to Amelia Watt a Digital Marketing Executive at Whittard of Chelsea . A graduate of Oxford Brookes University, having originally studied as a primary teacher, she decided on a career change and went into marketing. We spoke to her...
Social media is a growing in importance for all types of organisations in many different fields, be it a traditional corporation, a local small business, or a non profit/NGO institution. As people spend more time on Facebook, Twitter and Instagram, it makes sense from a marketing and customer relation perspective for businesses and organisations to be there, too. So, whether you are a digital marketing graduate looking to...
The internet has completely changed (and continues to change) the way that businesses and brands engage with their customers and the wider audience beyond them. New ways of sharing their story, of selling their services, and building a community has transformed the brand/consumer relationship. With a career in digital marketing, you may play a very direct role in that transformation. But why would you want a career in digital marketing...
One of the most challenging avenues of marketing is digital marketing. It’s an avenue that is continually evolving, and this evolution means that those who work in digital marketing are on a constant uphill climb to keep up with the necessary skills required. It's a challenging, creative and rewarding career path and not only will you be faced with opportunities that you never dreamed possible when you work in digital marketing ,...
Last year was massive in terms of search engine awareness in the public eye. Everyone knows Google of course - it’s a verb after all - but last year saw the monolithic company hit news front and centre. From privacy concerns to whether they are doing enough to show users reliable information, they suffered just about as much as Facebook. And that’s saying something. But regardless of all this, Google still demands the...
The career of the freelancer digital marketing is becoming more accessible and more attractive than ever before for a few reasons in particular. For one , nowadays it’s much easier to set up a working space wherever you want to. You can build a freelance business in your own home, in a co-working space, or even in your favourite café. Secondly , everyone needs digital marketing these days. Big or small , local or...